Otavio Good

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Otávio Good
San Francisco Wikipedia Meetup February 2012 -14.jpg
Otavio Good (left) Photographed at the Wikimedia Foundation in San Francisco
Residence Palo Alto, California
Nationality American and Brazilian
Alma mater University of Maryland
Occupation Video game developer (former)
Translation software entrepreneur
Known for Original author of Word Lens[1][2][3][4][5][6]
Title Software engineer at Google, Inc. (2014-Present)
Founder and CEO of Quest Visual, Inc. (2009–2014)[1][2][3]
Software architect at Sega Studios San Francisco (2006–2009)[1][3]
Co-founder of Secret Level, Inc. (1999-2006)[1][3]

Otávio Good is a Brazilian and American computer programmer and inventor. He is the original author of Word Lens, the first augmented reality translation application that replaces printed text into the desired language in video without connection to the Internet.[4][5][6]

Because of its potential impact on international travel, Word Lens received significant amount of attention[7][8][9][10][11][12][13] following its release on December 16, 2010,[4] including Wired,[14] The Economist,[15] CNN,[5][16] The New York Times,[17][18] Forbes,[6] The Wall Street Journal,[19] and MIT Technology Review.[2] To develop Word Lens, Otávio Good founded Quest Visual Inc., which was acquired by Google, Inc. in 2014,[20][21][22][21][22][23][23][24][25] leading to the incorporation of the Word Lens feature into the Google Translate app in 2015.[26][27][28][29]

While at Google, Good became a spokesperson for machine learning efforts, explaining how it is possible to "squeeze" a high-quality convolutional neural network into a smartphone,[30] and why machine learning is the "next underlying technology".[31] Word Lens feature was expanded from 7 to 27 languages of the Google Translate app in 2015,[32] and then to both simplified and traditional Chinese in 2016.[33]

Prior to Word Lens, Good was a video game developer and co-founded Secret Level Inc., which was acquired by Sega Inc. in 2006 and became Sega Studios San Francisco.[1][3] In 2011, Otávio Good led the team All Your Shreds Are Belong to U.S. that won the DARPA Shredder Challenge 2011.[34][35][36] Good was awarded the 2011 World Technology Award in the category IT-Software (Individual) presented at the United Nations headquarters [37][38] and the Netexplo award in the category Innovation & Technology presented at the UNESCO headquarters.[39] for creation of Word Lens.


See also[edit]


  1. ^ a b c d e Armstrong, Natalie (April 19, 2011). "Word Lens app developer builds on social media buzz". Reuters. Retrieved April 19, 2011. 
  2. ^ a b c Boutin, Paul (May–June 2011). "A New Reality: Applications that overlay information on smart-phone screen views will change the way we interact with the world around us". Technology Review. 
  3. ^ a b c d e MacMillan, Douglas (May 5, 2011). "Otávio Good's Instant Translator". Bloomberg Businessweek. Retrieved May 10, 2011. 
  4. ^ a b c Tsotsis, Alexia (December 16, 2010). "Word Lens Translates Words Inside of Images. Yes Really". TechCrunch. 
  5. ^ a b c Milian, Mark (December 20, 2010). "New iPhone app translates foreign-language signs". CNN: Tech. Retrieved December 20, 2010. 
  6. ^ a b c Olson, Parmy (December 22, 2010). "Hot, New 'Word Lens' App Is Founder's First Project In Augmented Reality". Forbes. 
  7. ^ Hennigan, W.J. (December 17, 2010). "Word Lens enables iPhone users to instantly translate Spanish to English". Los Angeles Times: Business/Technology. 
  8. ^ Broida, Rick (December 17, 2010). "Word Lens for iPhone translates Spanish to English--in real time!". CNET Reviews. 
  9. ^ Darren, Allan (December 19, 2010). "Word Lens translation app planned for Android and more". Tech Watch. 
  10. ^ Yam, Marcus (December 19, 2010). "Word Lens App is Like a Magical Visual Babel Fish". Tom's Guide: Software. 
  11. ^ "Word Lens instant translation app launching on Android, plus global languages". Expert Reviews. December 19, 2010. 
  12. ^ Eisenhower, Rachel (December 21, 2010). "Cool App-titude: Word Lens". Signal Scape. 
  13. ^ Evans, Joel (December 21, 2010). "Instant word translations without an internet connection with Word Lens". ZDNet. 
  14. ^ Sorrel, Charlie (December 17, 2010). "Word Lens: Augmented Reality App Translates Street Signs Instantly". Wired: Gadget Lab. Retrieved December 20, 2010. 
  15. ^ B., N. (December 18, 2010). "Word Lens: This changes everything". The Economist: Gulliver blog. 
  16. ^ Kim, Ryan (December 17, 2010). "Augmented Reality Translations: Word Lens vs. Google Goggles". CNN Money: Fortune Tech. 
  17. ^ Grobart, Sam (December 17, 2010). "Word Lens: Una App Loca". The New York Times: Technology. 
  18. ^ Pogue, David (December 29, 2010). "The Pogies: Best Tech Ideas of the Year". The New York Times: Technology. 
  19. ^ Rooney, Ben (December 29, 2010). "Apps We Use: Word Lens [iOS]". The Wall Street Journal: TechEurope. 
  20. ^ Etherington, Darrell (May 16, 2014). "Google Has Acquired Quest Visual, The Maker Of Camera-Based Translation App Word Lens". TechCrunch. 
  21. ^ a b Rosenblatt, Seth (May 16, 2014). "Google buys Word Lens maker to boost Translate". CNET. 
  22. ^ a b Hall, Zac (May 16, 2014). "Google acquires Word Lens app recently featured in Apple's iPhone ad "Powerful"". 9to5Mac. 
  23. ^ a b Winkler, Rolfe (May 16, 2014). "Google Tries Another Reality With Quest Visual Purchase". The Wall Street Journal. 
  24. ^ Tschorn, Adam (May 22, 2014). "Say what? Word Lens translation app is easy and free (for now)". Los Angeles Times. 
  25. ^ "Quest Visual is joining Google!". questvisual.com. 2014. Retrieved May 26, 2014. 
  26. ^ Turovsky, Barak (January 14, 2015). "Hallo, hola, olá to the new, more powerful Google Translate app". Google: Official Blog. Retrieved January 14, 2015. 
  27. ^ Dougherty, Conor (January 14, 2015). "Google Translate App Gets an Upgrade". The New York Times: Bits. Retrieved January 17, 2015. 
  28. ^ Rosenbloom, Stephanie (January 14, 2015). "Updates for Google Translate (Just Hold Up Your Phone)". The New York Times: In Transit. Retrieved January 18, 2015. 
  29. ^ Ulanoff, Lance (January 15, 2015). "Hands on with Google Translate: A mix of awesome and OK". Mashable. Retrieved January 18, 2015. 
  30. ^ Good, Otavio (July 29, 2015). "How Google Translate squeezes deep learning onto a phone". Google Research Blog. Retrieved July 5, 2016. 
  31. ^ Good, Otavio (July 5, 2016). "Machines That Learn: A primer on neural nets and deep learning". Founders Fund. Retrieved July 5, 2016. 
  32. ^ Turovsky, Barak (July 29, 2015). "See the world in your language with Google Translate". Google: Official Blog. Retrieved July 5, 2016. 
  33. ^ Turovsky, Barak (May 11, 2016). "Translate where you need it: in any app, offline, and wherever you see Chinese". Google: Official Blog. Retrieved July 5, 2016. 
  34. ^ Bingham, Amy (December 2, 2011). "Calif. Programmers Win $50K in Pentagon's Un-Shredding Contest". ABC News. Retrieved December 2, 2011. 
  35. ^ Drummond, Katie (December 2, 2011). "Programmers Shred Pentagon's Paper Puzzle Challenge". Wired. Retrieved December 4, 2011. 
  36. ^ Aron, Jacob (December 3, 2011). "DARPA's Shredder Challenge has been solved". New Scientist. Retrieved December 4, 2011. 
  37. ^ DesMarais, Christina (October 30, 2011). "Apple Didn't Just Change the World, its Apps Did Too". PC World. Retrieved November 12, 2011. 
  38. ^ Robinson, Bill (November 1, 2011). "The World Technology Awards". The Huffington Post. Retrieved November 12, 2011. 
  39. ^ Dial, Minter (March 16, 2012). "MDE23: Interview with Word Lens founder, Otavio Good at Netexplo". The Myndset: MDE23. Retrieved May 20, 2012. 

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