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Oticon is the world's second largest hearing aid manufacturer. It is situated in Denmark outside the capital Copenhagen. It was founded in 1904 by Hans Demant, whose wife was hearing impaired. Oticon is particularly well known worldwide for their innovative management style known as "Spaghetti Organization" introduced by Mr. Lars Kolind under his leadership in 1988 - 1998. The company is a subsidiary of the William Demant Holding Group.
Mature product line
- Go pro
- Sumo DM
- Oticon's official website
- Oticon's official UK site for NHS (Oticon NHS), which includes information and training resources for NHS hearing care professionals and the general public
- The history of Oticon
- "Oticon A/S: Spaghetti Organization and Beyond". IBS Center for Management Research. Retrieved 12 September 2012.
- "Case Study: Revolution at Oticon A/S: The Spaghetti Organization (Condensed)". Harvard Business Review. Retrieved 10 September 2012.
- Peters, Tom (January 1994). Liberation Management. United States: Ballantine Books. p. 880. ISBN 0-4499-0888-7.
- Ewing, Jack (6 August 2007). "Denmark's Masters of E-Mail Marketing". Bloomberg Businessweek. Retrieved 12 September 2012.
- Poulsen, Per Thygesen (1993). Tænk det utænkelige: Revolutionen i Oticon. Denmark: Schultz Erhvervsbøger. p. 174. ISBN 8-7569-7920-7.
- Tænk det utænkelige: Revolutionen i Oticon. Google Books. Retrieved 12 September 2012.
- "Think the Unthinkable (in Danish: Tænk det utænkelige!)". Kolind Kuren. Retrieved 12 September 2012.
- Morsing, Mette; Eiberg, Kristian (1998). Managing the Unmanageable for a Decade. Denmark: Oticon A/S. p. 244.
- "Oticon Hearing Aids". Hidden Hearing. Retrieved 2014-05-06.
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