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FounderHans Demant
Smørum, Egedal
ProductsHearing aids
Number of employees
ParentWilliam Demant Holding Group
Websiteoticon.de Edit this on Wikidata

Oticon is a hearing aid manufacturer based in Copenhagen, Denmark. It was founded in 1904 by Hans Demant, whose wife was hearing impaired. The company claims to be the world's second-largest manufacturer of hearing aids, and uses a management style known as "Spaghetti Organization"[1][2] introduced by Lars Kolind[3][4][5] under his leadership between 1988 and 1998.[6][7][8] The company is a subsidiary of the William Demant Holding Group.

Oticon has branches in several countries, including a production plant in Poland, with more than 3,000 employees worldwide.[9]

In 2016 Oticon launched what they claim to be the world's first internet-connected hearing aid, called the Oticon Opn. The company employs an "open sound" approach designed to manage multiple speech and noise sources, even in complex listening situations. The company says the new OpenSound Navigator scans the environment 100 times per second to analyze and balance every sound individually. Environmental sounds are said to be accessible, but not disturbing.[10]

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  1. ^ "Oticon A/S: Spaghetti Organization and Beyond". IBS Center for Management Research. Retrieved 12 September 2012.
  2. ^ "Case Study: Revolution at Oticon A/S: The Spaghetti Organization (Condensed)". Harvard Business Review. Retrieved 10 September 2012.
  3. ^ Peters, Tom (January 1994). Liberation Management. United States: Ballantine Books. p. 880. ISBN 0-449-90888-7.
  4. ^ Ewing, Jack (6 August 2007). "Denmark's Masters of E-Mail Marketing". Bloomberg Businessweek. Retrieved 12 September 2012.
  5. ^ Poulsen, Per Thygesen (1993). Tænk det utænkelige: Revolutionen i Oticon. Denmark: Schultz Erhvervsbøger. p. 174. ISBN 87-569-7920-7.
  6. ^ Tænk det utænkelige: Revolutionen i Oticon. Google Books. Retrieved 12 September 2012.
  7. ^ "Think the Unthinkable (in Danish: Tænk det utænkelige!)". Kolind Kuren. Retrieved 12 September 2012.
  8. ^ Morsing, Mette; Eiberg, Kristian (1998). Managing the Unmanageable for a Decade. Denmark: Oticon A/S. p. 244.
  9. ^ "Oticon Hearing Aids". Hidden Hearing. Retrieved 2014-05-06.
  10. ^ http://www.hearingreview.com/2016/04/oticons-new-hearing-aid-takes-open-sound-approach/