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December 15, 1967|
Number of locations
Pacha is a lifestyle and entertainment brand which specializes in nightlife and has club franchises in a number of countries including Brazil, United States, Russia, Germany, England, Egypt, Portugal, Austria and several Spanish cities including Madrid, Valencia, Bilbao and Barcelona. The first Pacha club opened in the beach town of Sitges in 1967 and first expanded to Barcelona and the Catalan coast.
In Ibiza, Pacha opened a club in 1973, and then expanded into the hotel business with El Hotel Pacha.
The brand also owns the clothing label Pacha Collection & Accessories, the music label Pacha Recordings, and the bilingual magazine Pacha Magazine.
Pacha Ibiza opened in 1973 and is the earliest superclub in Ibiza. Built in Ses Feixes and facing Ibiza town, Pacha was designed to resemble a farmhouse. The club was featured in the 2004 movie It's All Gone Pete Tong and has capacity of 3000.
Pacha’s first logo was inspired by Carmen Sevilla’s eye make-up. Later, in the seventies, various anagrams (of fruits) were created to distinguish various bureaucratic activities in the company internally. Finally, the image of the cherries was printed on a large number of posters to announce events and parties.
Ricardo Urgell, born in Barcelona in 1937, is the founder of Grupo Pacha. He is the grandson of Modesto Urgell. When Urgell was twenty years old, he started a water-ski school in Sitges. He then opened his first bar ‘Tito’s’ in the same town. The name "Pachá" came from a remark made by Marisa Cobos, Urgell’s first wife, told him that with the money he was going to earn, he would be living like a Pachá (an Arabian Prince). The first Pacha club was Pacha Sitges, which Urgell founded together with his brother Piti Urgell.
In 2002, the Spanish Government decided to award the Gold Medal of Merit for Tourism to Ricardo Urgell.
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