Pacific Fair Shopping Centre
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The new north-east mall at Pacific Fair Shopping Centre on the Gold Coast in Queensland at the completion of stage one of the redevelopment
|Location||Gold Coast, Australia|
|Management||AMP Capital Shopping Centres|
|No. of stores and services||Approx 400|
|No. of anchor tenants||9|
|Total retail floor area||155,000 m2 (38 acres) (approx) |
|No. of floors||2|
|Parking||approx. 6,500 (February 2017)|
Pacific Fair opened in 1977 on what was swampland with just 96 specialty stores and two anchor tenants. Since then, Pacific Fair has undergone numerous expansions and grew to have more than 300 specialty stores and four anchor tenants. In January 2014, work began on a major redevelopment project to meet the predicted regional growth on the Gold Coast.
Since it's latest expansion Pacific Fair is now Queensland's largest shopping and dining destination as well as being home to a large collection of iconic global brand leading stores like Myer, H&M, Zara, Sephora, Big W, Event Cinemas, Kmart, Target, Woolworths, & Coles and more than 400 specialty stores including luxury brands like Louis Vuitton, Tiffany & Co, Hermes, Chanel, Tag Heuer, Rolex to name a few.
Prior to the redevelopment, the shopping centre had four main major stores including a four-level Myer, Kmart, Target, Coles and Toys 'R' Us. Daimaru operated in the centre before its Australian withdrawal, albeit briefly. It also had a 12 screen Birch Carroll and Coyle Cinema (re-opened as Event Cinemas in late 2015).
Pacific Fair is a major public transport interchange on the Gold Coast, serviced by Surfside Buslines, and the Broadbeach South G:Link station located not far from the shopping centre. Nearby is Jupiters Hotel and Casino and Gold Coast Convention and Exhibition Centre. Pacific Fair fronts Little Tallebudgera Creek and is the southern end of the Surfers Riverwalk.
This shopping centre was featured on the third season of The Mole.
Work commenced in January 2014 on redeveloping and re-branding Pacific Fair. The development, costing $670 million, will allow for 120 new specialty stores including a new David Jones store that will span two levels and cover 14,500 m2 (156,000 sq ft), an enlarged and relocated Target, a relocated Coles and new Woolworths as well as a brand new Big W.
The expansion will include an outdoor leisure and entertainment precinct and increase the number of specialty stores to more than 400. In November 2014, the first stage of the re-development was completed with the re-opening of the north-east mall, with a new and enlarged Target, and a new JB Hi Fi store. A section of the new south-west mall opened in June 2015, introducing an enlarged Coles Supermarket and a number of specialty stores. More of the new south-west mall opened in August 2015, bringing in a new Woolworths Supermarket, new Big W, Fresh Food Market and more than 40 specialty stores. In November 2015, Event Cinemas reopened with three Gold Class cinemas and one VMax theatre and in late November, Pacific Fair opened The Patio, a casual dining precinct. In May 2016 the 'Resort Area' opened along with an extended mall section bringing in a range a two-level David Jones and a number of international brands such as H&M and Uniqlo.
Pacific Fair is located in the heart of Broadbeach, located on Hooker Boulevard and not far from the Gold Coast Highway. Pacific Fair Bus Station, located in the centre has bus connections to Robina, Nerang and SeaWorld/Main Beach.
Broadbeach South Station on the G:link light rail line is a short walk from Pacific Fair and provides tram and bus connections. Buses departing from Broadbeach South travel to Nerang, Tweed Heads, Robina, Main Beach and the Gold Coast University Hospital. Trams departing the station travel north to the Gold Coast University Hospital via Surfers Paradise, Main Beach and Southport.
- Michelle Hele (25 October 2012). "Pacific Fair to undergo $580 million facelift, aiming to rank among top three super regional centres". The Courier-Mail. Queensland Newspaper. Retrieved 19 November 2012.