|Revenue||€595,9 million (2013)|
Number of employees
The brand was started by Jean Panzani in Parthenay in 1950. In the 1950s, he sold pasta in cellophane whereas other companies used cardboard. From 1960 to 1964, it merged with La Lune and Régia Scaramelli. It was in the 1960s that it became the market leader in pasta wholesalers in France. In 1964, Roland Barthes analysed a commercial by Panzani in his essay entitled 'The Rhetoric of the Image', suggesting Panzani was trying to come across as Italian.
In April 2005, it was bought by Ebro Foods.
- Official website, History
- James Gordon Bennett, Design Fundamentals for New Media, Cengage Learning, 16 Feb 2012, p. 261 
- Rena Sanderson, Hemingway's Italy: New Perspectives, Louisiana State University Press, 2006, p. 42 
- Stephen Bull, Photography, Taylor & Francis, 3 Feb 2010, p. 40
- Terry Harpold, Ex-Foliations: Reading Machines and the Upgrade Path, University of Minnesota Press, 2009, p. 144 
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