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Party Never Ends

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Party Never Ends
A shot of a topless Inna embracing herself
Studio album by Inna
Released 4 March 2013
Genre Dance
Language
  • English
  • Romanian
  • Spanish
Label Roton
Producer
Inna chronology
I Am the Club Rocker
(2011)I Am the Club Rocker2011
Party Never Ends
(2013)
Inna
(2015)Inna2015
Singles from Party Never Ends
  1. "Caliente"
    Released: 4 May 2012
  2. "Crazy Sexy Wild"
    Released: 14 September 2012
  3. "Inndia"
    Released: 11 October 2012
  4. "More than Friends"
    Released: 23 January 2013
  5. "Be My Lover"
    Released: 26 July 2013
  6. "In Your Eyes"
    Released: 3 December 2013

Party Never Ends is the third studio album recorded by Romanian singer Inna, released on 4 March 2013 by Roton. The singer collaborated with several producers on the record, including DJ Frank E, Orange Factory, Steve Mac, Lucas Secon, DJ Smash and Play & Win. Party Never Ends has been described as approaching dance music and its subgenres, with influences varying from Latin, hip hop and house to electropop, salsa and dubstep. The Times of India gave the album a mixed review; while commending some tracks, other were deemed as passable and mediocre.

Commercially, Party Never Ends charted at number 88 on the Japanese Oricon album chart and at number 10 on Mexico's AMPROFON chart, while selling 6,967 copies in Japan as of June 2013. Six tracks from the record were released as singles, of which "More than Friends" experienced widespread commercial success. Additionally, five promotional singles were also made available. To promote Party Never Ends, Inna embarked on tours in Mexico and the United States. Her outfits were inspired by Mexican culture and Mexican painter Frida Kahlo. During promotional endeavors, she appeared in several television programmes and radio stations.

Background and release[edit]

The songs from Party Never Ends have been recorded in London, Mexico, Bucharest, Copenhagen and Los Angeles, while contributors include: Steve Mac, DJ Frank E, Play & Win, SoFly and Nius, Lucas Secon, The Insomniax, Thomas Troelsen, Orange Factory, Shermanology, Ina Wroldsen, Wayne Hector and Ameerah.[1] The album was released on 4 March 2013 by Roton.[2] The artwork—portraying a topless Inna embracing herself—was shot by Khaled Mokhtar, while photography was done by Gabi Hirit.[3] The deluxe edition of Party Never Ends contains the single "Be My Lover",[4] while the Romanian bonus tracks edition features her Romanian language promotional single "Spre mare" (2013) and her collaboration with Moldavian musical project Carla's Dreams on "P.O.H.U.I.".[5] An American edition of the record, issued by Atlantic Records on 14 October 2014, incorporates the singles "Good Time" (2014) and "Cola Song" (2014), along with album track "Take Me Higher" from her fourth studio album Body and the Sun (2015).[6]

Composition[edit]

According to The Times of India, "Party Never Ends" mainly features songs oriented to dance music and its subgenres.[7] The record has Inna singing in English, Spanish and Romanian.[3] It opens with "In Your Eyes", a Latin-influenced dance and hip hop song,[8][9][10] followed by "More than Friends", which serves as the third track and belongs to the house and Latin genres.[7][11] "Live Your Life" and "Crazy Sexy Wild" are both dance recordings, with the latter one incorporating 1990s sounds in its instrumentation.[7][12][13] "Inndia" has been described as oriental,[14] with "Shining Star" being an electropop and dance song.[15] "Caliente" is a 1990s-inspired dance and salsa song dedicated to her Mexican fans.[7][16][17] The deluxe edition track "Be My Lover" features multiple genres: dubstep, electro dance, club and house, along with a sample of La Bouche's 1995 single of the same name.[18][19][20][21] Another track on the album, "Tonight" also samples the Alexandra Burke recording of the same name, from her album Heartbreak on Hold (2012).[3]

Reception and accolades[edit]

Professional ratings
Review scores
Source Rating
The Times of India 3/5 stars[7]

Reagan Gavin Rasquinha, writing for The Times of India, gave Party Never Ends three out of five stars. In a more mixed review, he described the album as "more like a collection of individual dance tracks rather than a cohesive body of music". He went on commending "In Your Eyes" as radio-friendly, "Live Your Life", "Caliente" and "More than Friends", while criticizing "Inndia" for being passable and "Shining Star" as mediocre.[7]

Commercially, Party Never Ends peaked at number 88 on the Japanese Oricon albums chart on the week ending 27 March 2013, spending 10 weeks on the chart.[22] As of June 2013, the album has sold 6,967 copies in the country,[23] while a Japan-only reissue—Party Never Ends 2—peaked at number 152 and moved 913 copies.[22][24][25] On Mexico's AMPROFON chart, the record reached number 10 on 16 March 2013.[26] Party Never Ends was nominated in the Best Album category at both the 2013 and 2014 Romanian Music Awards,[27][28] but lost to Deepcentral's album O stea (2013) and Smiley's record Acasă (2013), respectively.[29][30]

Promotion and singles[edit]

A photograph of Inna performing while wearing a black hat along with  a black-white bra and shorts.
Inna during the Barbarella 2013 festival in the Dominican Republic.

To promote Party Never Ends, a series of concerts were held in Norway in November 2012.[31] The record was further promoted by a tour in the United States in Detroit, New York, Chicago, Washington, D.C. and Los Angeles.[19][31] During another tour in Mexico, Inna visited Mexico City, Leon, Chihuahua, Ciudad Juarez and a festival in Acapulco. When choosing her wardrobe, the singer was inspired by Mexican culture and Mexican painter Frida Kahlo. The final concert at the Auditorio Nacional was sold out, with an attendance of 10,000 people. During promotional endeavors, the singer also had appearances on television and radio stations, and attended an autograph session with over 1,500 fans.[19]

"Caliente" was released as the first single from Party Never Ends on 4 May 2012,[32] reaching the top 100 of the charts in Italy and Romania.[33][34] This was followed by the premiere of "Tu și eu" on 12 June and its international version "Crazy Sexy Wild" on 14 September 2014.[35][36] The first version peaked at number five on Romania's Airplay 100, while the latter one reached the top 50 in Japan.[37][38] The subsequent single, "Inndia" in collaboration with Romanian trio Play & Win,[39] similarly reached the top 10 in Inna's native country.[40] "More than Friends", the project's fourth release,[41] featured guest vocals by American reggaeton performer Daddy Yankee and was a top 40 hit in Romania, Slovakia, Spain and the Polish dance chart.[42][43][44][45] It was certified Platinum by the Association of Venezuelan Phonograph Producers (APFV) for shifting 10,000 copies in Venezuela,[46] while gaining a Gold certification by the Productores de Música de España (PROMUSICAE) for video streams of four million in Spain.[47] Two last singles were released from Party Never Ends, "Be My Lover" on 26 July and "In Your Eyes" on 3 December 2013 to minor success; the latter featured American performer Yandel.[48][49]

Multiple promotional singles were released to support the premiere of the album: "Ok", "Alright", "J'Adore", "Spre mare" and "Dame Tu Amor".[50][51][52][53] Commercially, "Ok" peaked at number 185 on France's SNEP chart and "Spre mare" at position 19 in Romania.[54][55] "Dame Tu Amor" features the guest contribution of Mexican band Reik.[53] All singles benefited of at least one music video,[56] including a lyric video for "J'Adore".[57]

Track listing[edit]

Credits are adapted from the liner notes of Party Never Ends.[3]

Party Never Ends – International version[2]
No. Title Writer(s) Producer(s) Length
1. "In Your Eyes" Mac 2:45
2. "We Like to Party"
3:50
3. "More than Friends" (feat. Daddy Yankee)
3:57
4. "Fall In Love/Lie"
Vlad Lucan 3:56
5. "Shining Star"
  • Barac
  • Bolfea
  • Botezan
2:50
6. "Take Me Down to Mexico"
  • Sameer Agrawal
  • Keith Hetrick
  • Aimée Proal
4:08
7. "Famous"
Orange Factory 3:30
8. "Take It Off"
Secon 3:28
9. "Tonight"
  • Troelsen
  • Secon
3:41
10. "J'Adore" Wroldsen
  • Barac
  • Bolfea
  • Botezan
3:15
11. "Caliente" Apostoleanu
  • Barac
  • Bolfea
  • Botezan
3:21
12. "Crazy Sexy Wild"
  • Apostoleanu
  • Kimberly Cole
  • Henri Lanz
  • Will Rappaport
  • Barac
  • Bolfea
  • Botezan
3:06
13. "Inndia" (feat. Play & Win)
  • Barac
  • Bolfea
  • Botezan
  • Joddie Connor
  • Barac
  • Bolfea
  • Botezan
3:34
14. "Ok"
  • Apostoleanu
  • Barac
  • Bolfea
  • Botezan
  • Barac
  • Bolfea
  • Botezan
3:22
15. "Live Your Life"
  • Barac
  • Bolfea
  • Botezan
  • Shahmir Yasmin
  • Barac
  • Bolfea
  • Botezan
3:07
16. "Party Never Ends"
  • A. Shearman
  • D. Shearman
  • L. Shearman
  • Barac
  • Bolfea
  • Botezan
3:12

Sample credits[3]

  • "Tonight" samples the Alexandra Burke recording of the same name, written by Burke, DJ Samsh, Antoine Konrad, Fabio Antoniali, Secon, Pablo Rodriguez and Troelsen, and produced by Secon and DJ Smash.
  • "Be My Lover" samples the La Bouche recording of the same name, written by Melanie Thornton, Uli Brenner, Gerd Amir Saraf and Lane McCray, and produced by Frank Farian, Brenner and Saraf.

Charts[edit]

Chart (2013) Peak
position
Japanese Albums (Oricon)[22] 88
Mexican Albums (AMPROFON)[26] 10

Release history[edit]

Region Date Format Label
Romania[2][58] 4 March 2013 Digital download Roton
26 March 2013 CD Global/
Roton
Mexico[59] Mucha Mas
Música/Roton
Poland[60] Magic
Russia[61] N/A 2013 Art Optimum
Serbia[62] Mascom
United Kingdom[63] 28 July 2013 Digital download 3Beat
United States[6] 14 October 2014 Atlantic

References[edit]

  1. ^ Ghiță, Oana (1 March 2013). "Inna îşi lansează astăzi un nou album, "Party Never Ends"" [Inna releases her new album today, "Party Never Ends"] (in Romanian). Mediafax. Retrieved 29 August 2017. 
  2. ^ a b c "Party Never Ends (Standard Edition) by Inna on Apple Music". iTunes Store. 4 March 2013. Retrieved 29 August 2017. 
  3. ^ a b c d e Party Never Ends (Liner notes). Inna. Bucharest, Romania: Roton (Barcode: 7502232240955). 2013. 
  4. ^ "Party Never Ends (Deluxe Edition) de Inna en iTunes". iTunes Store. 21 May 2013. Archived from the original on 11 October 2013. Retrieved 17 November 2015. 
  5. ^ "Party Never Ends by Inna on iTunes". iTunes Store. 19 December 2013. Retrieved 3 February 2016. 
  6. ^ a b "Party Never Ends by Inna on Apple Music". iTunes Store. 14 October 2014. Retrieved 29 August 2017. 
  7. ^ a b c d e f Gavin Rasquinha, Reagan (24 January 2017). "Music Review: The Party Never Ends". The Times of India. Retrieved 15 June 2017. 
  8. ^ Necula, Alexandra (3 October 2013). "Dans la bară în noul clip Inna – "In Your Eyes"" [Pole dancing in Inna's new video for "In Your Eyes"] (in Romanian). InfoMusic. Retrieved 12 June 2017. 
  9. ^ Ruelle, Yohann (18 October 2013). "Inna invite Yandel dans le clip torride de "In Your Eyes"" [Inna invites Yandel for the clip of "In You Eyes"] (in French). Pure Charts. Retrieved 12 June 2017. 
  10. ^ "In Your Eyes – Tophitru.com". Tophit. Retrieved 7 July 2015. 
  11. ^ Goncalves, Julien (5 February 2013). "Inna joue la carte du sexy et invite Daddy Yankee dans "More Than Friends"" [Inna is sexy and invites Daddy Yankee in "More than Friends"]. Pure Charts. Retrieved 14 June 2017. 
  12. ^ Olivio, Umberto (20 June 2012). "Inna – Crazy Sexy Wild" (in Italian). RnB Junk. Retrieved 16 June 2017. 
  13. ^ Hamard, Jonathan (3 August 2012). "Inna ne fait pas d'étincelles dans son nouveau clip "Crazy Sexy Wild"" [Inna does not spark in her new clip for "Crazy Sexy Wild"] (in French). Pure Charts. Archived from the original on 2 April 2014. Retrieved 16 June 2017. 
  14. ^ "Inna ft. Play & Win – Inndia" (in Italian). RnB Junk. 21 September 2012. Retrieved 15 June 2017. 
  15. ^ Necula, Alexandra (26 February 2013). "Inna promovează intens noul album "Party Never Ends" – 6 clipuri lansate și 3 piese noi" [Inna heavily promotes her new album "Party Never Ends"]. InfoMusic. Retrieved 29 August 2017. 
  16. ^ Hamard, Jonathan (18 May 2012). "Inna : l'ex de Madonna dans son nouveau clip "Caliente"" [Inna : Madonna's ex in her new clip "Caliente"] (in French). Pure Charts. Retrieved 18 June 2017. 
  17. ^ "Interview: Inna". Hit Channel. Retrieved 18 March 2017. 
  18. ^ "Gorąca 20 Premiera: Inna – Be My Lover" [Hot 20 Premiere: Inna – Be My Lover] (in Polish). Radio Eska. 13 August 2013. Retrieved 13 June 2017. 
  19. ^ a b c Tanasă, Raluca (12 July 2013). "Inna a lansat "Be My Lover"" [Inna has released "Be My Lover"]. InfoMusic. Retrieved 13 June 2017. 
  20. ^ "Be My Lover – Inna coveruje hit La Bouche. Która wersja lepsza? Posłuchaj i zobacz teledysk!" [Be My Lover – Inna covers a La Bouche hit. Which version is better? Listen and see the music video!] (in Polish). Radio Eska. 13 July 2013. Retrieved 13 June 2017. 
  21. ^ Ruelle, Yohann (18 July 2013). "Inna : bain de soleil et déhanché sexy pour le clip de "Be My Lover"" [Inna : much sun and very sexy for her clip for "Be My Lover"]. Pure Charts. Retrieved 13 June 2017. 
  22. ^ a b c "インナ" [Inna] (in Japanese). Oricon. Retrieved 28 July 2015. 
  23. ^ "オリコンランキング情報サービス「you大樹」" [Oricon Ranking Information Service 'You Big Tree']. Oricon (in Japanese). Retrieved 6 October 2015.  Note: Search for パーティー・ネヴァー・エンズ by インナ, product code WPCR-14788 in the アーティスト&楽曲検索 (artist & song search). (subscription required)
  24. ^ "Party Never Ends 2 by Inna on iTunes". iTunes Store (in Japanese). Retrieved 14 April 2016. 
  25. ^ "オリコンランキング情報サービス「you大樹」" [Oricon Ranking Information Service 'You Big Tree']. Oricon (in Japanese). Retrieved 6 October 2015.  Note: Search for パーティー・ネヴァー・エンズ<パート2> by アレクサンドラ・スタン, product code WPCR-15062 in the アーティスト&楽曲検索 (artist & song search). (subscription required)
  26. ^ a b "Party Never Ends de Inna puesto 10 del Top 100 MX del 10 al 16 de marzo". AMPROFON. Twitter. 4 April 2014. Archived from the original on 18 October 2015. Retrieved 5 July 2015. 
  27. ^ Scris de Edi (7 August 2013). "Romanian Music Awards 2013: nominalizari" [Romanian Music Awards 2013: nominations] (in Romanian). Urban.ro. Archived from the original on 28 August 2013. Retrieved 7 February 2016. 
  28. ^ Tanasă, Raluca (27 August 2014). "Romanian Music Awards 2014: nominalizări, detalii despre vot" [Romanian Music Awards 2014: nominations, details about the voting] (in Romanian). Info Music. Archived from the original on 7 June 2015. Retrieved 7 February 2016. 
  29. ^ "Castigatorii Romanian Music Awards 2013" [Romanian Music Awards 2013 winners] (in Romanian). 1Music. 15 September 2013. Retrieved 29 August 2017. 
  30. ^ Scris de Alex (12 September 2014). "Romanian Music Awards 2014: Castigatori" [Romanian Music Awards 2013: winners] (in Romanian). Urban.ro. Retrieved 29 August 2017. 
  31. ^ a b Necula, Alexandra (30 October 2012). "Inna a lansat "J'Adore"" [Inna has released "J'Adore"]. InfoMusic. Retrieved 25 August 2017. 
  32. ^ "Caliente (Radio Edit) – Single by Inna on Apple Music". iTunes Store. 4 May 2012. Retrieved 17 June 2017. 
  33. ^ "Airplay 100 – 17 iunie 2012". Media Forest (in Romanian). Kiss FM. 17 June 2012. Retrieved 12 November 2016. 
  34. ^ "FIMI: Classifica settimanale WK 23 (dal 2012-06-04 al 2012-06-10)". Federation of the Italian Music Industry. Retrieved 7 July 2016. 
  35. ^ "Tu și eu – Single by Inna on Apple Muisc". iTunes Store. 12 June 2012. Retrieved 16 June 2017. 
  36. ^ "Crazy Sexy Wild (Radio Edit) – Single di Inna su Apple Muisc". iTunes Store. 14 September 2012. Retrieved 16 June 2017. 
  37. ^ "Airplay 100 – 23 septembrie 2012". Media Forest (in Romanian). Kiss FM. 23 September 2012. Retrieved 12 November 2016. 
  38. ^ "Inna – Chart history – Japan Hot 100". Billboard. Retrieved 16 June 2017. 
  39. ^ "Inndia (feat. Play & Win) by Inna on Apple Music". iTunes Store. 11 October 2012. Retrieved 15 June 2017. 
  40. ^ "KissFM | Airplay 100". Media Forest. Kiss FM. 21 January 2013. Archived from the original on 15 January 2013. Retrieved 12 November 2016.  Note: Click on the song to see its position in the anterior week.
  41. ^ "More Than Friends (feat. Daddy Yankee) – Single by Inna on Apple Music". iTunes Store. 23 January 2013. Retrieved 14 June 2017. 
  42. ^ "Airplay 100 – 17 martie 2013". Media Forest (in Romanian). Kiss FM. 17 March 2013. Retrieved 12 November 2016. 
  43. ^ "SNS IFPI" (in Slovak). Hitparáda – Radio Top 100 Oficiálna. IFPI Czech Republic.  Note: insert 201337 into search.
  44. ^ "Spanishcharts.com – Inna feat. Daddy Yankee – More Than Friends". Canciones Top 50. 
  45. ^ "Listy bestsellerów, wyróżnienia :: Związek Producentów Audio-Video". Polish Dance Top 40. 
  46. ^ "Certificaciones De Venezuela Del 2013" (PDF) (in Spanish). APFV. 30 November 2015. Retrieved 4 October 2015. 
  47. ^ "Top Streaming: Semana 46: del 11.11.2013 al 17.11.2013". Promusicae. Retrieved 31 August 2015. 
  48. ^ "Be My Lover – Single by Inna on Apple Music". iTunes Store. 26 July 2013. Retrieved 13 June 2017. 
  49. ^ "In Your Eyes (feat. Yandel) – Single di Inna su Apple Music". iTunes Store. 5 December 2013. Retrieved 12 June 2017. 
  50. ^ "Avalansa de piese noi Inna! Asculta 'Alright', a treia lansata pe net, in doar cateva zile!" [Inna released many new songs! Hear 'Alright', the third overall song released on the internet, in just few days.] (in Romanian). Pro FM. Archived from the original on 6 July 2015. Retrieved 15 November 2015. 
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  52. ^ Scris de Edi (9 May 2015). "Spre mare (single nou)" [Spre mare (new single)] (in Romanian). Urban.ro. Retrieved 16 November 2015. 
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  56. ^ Citations regarding the music videos:
  57. ^ "Inna – J'Adore ( Lyrics Video )". YouTube. 29 October 2012. Retrieved 29 July 2015. 
  58. ^ Party Never Ends (CD). Inna. Global/Roton. (Barcode: 5948204495626). 2013. 
  59. ^ Party Never Ends (CD). Inna. Mucha Mas Música/Roton. (Barcode: 7502232240955). 2013. 
  60. ^ Party Never Ends (CD). Inna. Magic. (Barcode: 602537333158). 2013. 
  61. ^ Party Never Ends (CD). Inna. Art Optimum. (Barcode: 6456489431561). 2013. 
  62. ^ Party Never Ends (CD). Inna. Mascom. (Barcode: 8606106434798). 2013. 
  63. ^ "Party Never Ends by Inna on Apple Music". iTunes Store. 28 July 2013. Retrieved 29 August 2017.