Patrick Baynes

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Patrick Baynes
Born Patrick Ryan Baynes
(1984-10-11) October 11, 1984 (age 33)
Wausau, Wisconsin, United States
Residence Rittenhouse, Philadelphia, Pennsylvania[1]
Education Creighton University[2]
Alma mater Alfred University[3]
Bond University[3]
Employer PeopleLinx (Co-founder, Head of Partnerships)[4]
Known for LinkedIn, PeopleLinx[3]
Parent(s) Father: Colonel (Ret.d) US Army
Relatives 1x brother (Army Ranger)
Awards Jonathan Allen Award for Leadership, Alfred University (Scholarship - May 2003)
40 Under 40, Philadelphia Business Journal (March 2014)[1]
Website PeopleLinx

Patrick Baynes (born October 11, 1984) is an American entrepreneur. He is best known for his early work at LinkedIn and as co-founder of PeopleLinx.[2][3][5]


Born in Wausau, Wisconsin, his father became a colonel in the US Army, resulting in the family moving around the United States, including to Chicago and later Atlanta, Georgia.[6][7] After graduating from Alfred University with a BSBA in Marketing, he studied at Bond University on Australia's Gold Coast.[3][7][8]

On returning home to the United States while working for a country club, Baynes watched Google News for a suitable Internet start-up to join.[6] Noticing that LinkedIn was opening offices close to the former PayPal operations in Omaha, Nebraska, close to one of his extended family bases, in 2007 Baynes became company employee No. 162.[4][6][7] At LinkedIn, Baynes became responsible for envisaging and delivering the company's customer operations and internal training, supporting the network’s now more that 250 million members.[3][6][7][8]

While working at LinkedIn together, Baynes and Nathan Egan pitched to LinkedIn's board the idea of offering professional services.[9] After the proposal was turned down, Baynes and Egan co-founded Philadelphia-based PeopleLinx in 2009.[2][4][5] With the aim to help large corporate organizations and their employees get the most out of social networks, during the first two years of operations the company offered LinkedIn-focused consulting and training programs.,[9] but the primarily Fortune 500 corporate customers wanted something with scale that would offer continued engagement beyond the training, together with associated metrics of success.[9] The result was the SaaS-based PeopleLinx, the world's first engagement, social selling, and analytics software for social media. Through enabling a company's employees to improve their social media influence,[10] the SaaS enables their employers brand to raise its profile, improve market and customer engagement and there by directly increase revenue and sales.[5][8][10][11] As Head of Partnerships, Baynes was responsible for all client-facing services, partnerships and social sales strategy.[4][11] Having founded and developed the company through financial bootstrapping,[12] in May 2012 state-funded economic-development organization the Ben Franklin Technology Partners of Southeastern Pennsylvania approved a $150,000 investment in the firm.[13] In March 2013, PeopleLinx raised $3.2 million in a series A funding round from both angel investors and investment firms, including: Bala Cynwyd-based Osage Venture Partners; New York-based Greycroft Partners; and Center City-based Mission Operators Group.[14][15][16]

Baynes also serves as advisor to several start-ups and consults with senior executives on business architecture and internet product strategy.[8] Baynes is a noted speaker on Internet business strategy, go-to-market strategy and strategic consulting;[3][6] as well as personal strategies for individuals to raise their profile and develop business using social networking.[11][17]



  1. ^ a b c Craig Ey (May 1, 2014). "Patrick Baynes - 40 under 40". Philadelphia Business Journal. Retrieved June 1, 2014. 
  2. ^ a b c "Patrick Baynes". Retrieved June 1, 2014. 
  3. ^ a b c d e f g "Patrick Baynes". Business Week. Retrieved June 1, 2014. 
  4. ^ a b c d "About Us". PeopleLinx. Retrieved June 1, 2014. 
  5. ^ a b c Lauren Hertzler (March 17, 2014). "PeopleLinx co-founder shares startup secrets". Philadelphia Business Journal. Retrieved June 1, 2014. 
  6. ^ a b c d e "Patrick Baynes (PeopleLinx) at Startup Grind Philadelphia". Startup Grind. March 24, 2014. Retrieved June 1, 2014. 
  7. ^ a b c d "Patrick Baynes". LinkedIn. Retrieved June 1, 2014. 
  8. ^ a b c d "Patrick Baynes". CrunchBase. Retrieved June 1, 2014. 
  9. ^ a b c "Social Startups: PeopleLinx Improves Employees' Social Business". Social Media Today. January 30, 2014. Retrieved June 1, 2014. 
  10. ^ a b "Educate & Motivate Employees to Use LinkedIn". Find and Convert. Retrieved June 1, 2014. 
  11. ^ a b c "Patrick Baynes". The Social Shake-Up. Retrieved June 1, 2014. 
  12. ^ James Beach (July 1, 2013). "LinkedIn for Fortune 500 Patrick Baynes". Liberty Express Radio. Retrieved June 1, 2014. 
  13. ^ Peter Key (May 8, 2012). "Ben Franklin Tech Partners invests in 6 companies". Philadelphia Business Journal. Retrieved June 1, 2014. 
  14. ^ Juliana Reyes (March 20, 2013). "PeopleLinx raises $3.2M Series A". Retrieved June 1, 2014. 
  15. ^ "The story behind our $3.2M seriesA funding". PeopleLinx. Retrieved June 1, 2014. 
  16. ^ Peter Key (March 25, 2013). "Embracing inner software company led to funding". Philadelphia Business Journal. Retrieved June 1, 2014. 
  17. ^ "LinkedIn Tips to Effectively Market Your Legal Practice Online". Delaware Valley Law Firm Marketing Group. September 25, 2012. Retrieved June 1, 2014. 
  18. ^ Daryl C. Plummer & Michele Cantara (May 9, 2014). "Cool Vendors 2014: The Digital Age Forces Everyone to Confront 'Big Change'". Gartner. Retrieved June 9, 2014. 

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