Pop-up exhibition

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A pop-up exhibition is a temporary art event, less formal than a gallery or museum but more formal than private artistic showing of work. The idea began in 2007 in New York City where space for exhibiting artistic work is very limited.[1] Although the idea originated from New York City, pop-up exhibitions occur all around the world. A recent example is Banksy's Dismaland, which ran from August to September 2015.[2]

Pop-up exhibitions usually allow for a more immersive experience for the visitor. Unlike most traditional museums, some pop-up exhibitions encourage the viewer to interact with the artwork. With this interaction, the exhibition allows for a “public curation,” where the artwork is sometimes dependent on the user interaction. Many pop-ups are also intended to open up conversation and discussion about relevant social issues. [3]

Another possible benefit of pop-up exhibitions is the idea of a short-term art show. This allows for more exposure for new up-and-coming artists. It is also intended to appeal to a younger audience, and the constant change can provide a new stream of revenue. [4]

References[edit]

  1. ^ Hilary Du Cros; Lee Jolliffe (30 May 2014). The Arts and Events. Routledge. pp. 40–43. ISBN 978-1-135-04141-0.
  2. ^ Jobson, Christopher (20 August 2015). "Welcome to Dismaland: A First Look at Banksy's New Art Exhibition Housed Inside a Dystopian Theme Park". Colossal. Christopher Jobson. Retrieved 6 September 2015.
  3. ^ Grant, Nora (2015). "Pop Up Museums: Participant-Created Ephemeral Exhibitions" (PDF). wordpress.com.
  4. ^ "How The Art Industry is Benefiting From The Pop-Up Trend: A Success Story You Can Learn From". Storefront Blog. 2017-03-17. Retrieved 2019-04-08.