The games in The Sims series are more of a sandbox game in that they lack any defined goals (except for some later expansion packs which introduced this gameplay style). The player creates virtual people called "Sims" and places them in houses and helps direct their moods and satisfy their desires. Players can either place their Sims in pre-constructed homes or build them themselves. Each successive expansion pack and game in the series augmented what the player could do with their Sims.
The Sims 3, an instant success, sold 1.4 million copies in its first week and dominated the sales charts over two years later.  Critics issued mostly positive reviews. The Sims 3 gained an 86/100 score from aggregator Metacritic. The game has sold over ten million copies worldwide since its 2009 release, making it one of the best-selling computer games of all time. 
Mike Perry (born 1969) is Creative Director at Maxis/ Electronic Arts, where he has worked on nearly all of the Sims games. He produced and designed the award-winning title SimFarm, and both produced and programmed Yoot Saito's award-winning title SimTower.