Prachi Desai (born 12 September 1988) is an Indian Bollywood film and television actress. She started her television career as the lead protagonist in successful TV drama Kasamh Se on Zee TV. She made her Bollywood career with the 2008 film Rock On!!. Her other notable features includes Once Upon a Time in Mumbaai (2010), Bol Bachchan (2012) and I, Me Aur Main (2013). She is also the endorser, spokesperson, brand ambassador and the face of Goa Tourism and Neutrogena products in India. Prachi desai also a brand ambassador of Luxlyra.