Prasads IMAX

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Prasads IMAX ప్రసాద్స్ ఐమాక్స్
Imax theater hyderabad.jpg
IMAX Theatre
Location Necklace Road, Hyderabad, Telangana State, India
Coordinates 17°24′46″N 78°27′57″E / 17.412842°N 78.465879°E / 17.412842; 78.465879Coordinates: 17°24′46″N 78°27′57″E / 17.412842°N 78.465879°E / 17.412842; 78.465879
Opening date 25 July 2002
Developer Prasad Media Corporation Limited
Owner Akkineni Ramesh Prasad
No. of stores and services 243
No. of floors 3
Website Prasads

Prasad's is a centrally air conditioned multiplex of an area of 2,35,000 sq ft, housing an IMAX Movie Theatre, a five screen multiplex, food court, multinational fast food outlets, a gaming zone and a Shopping mall covering two levels of the complex.[1]

It is the single most popular IMAX theater in India.[2] Its 72-foot high, 95-foot wide screen is accompanied by 635 seats and a 12,000-watt sound system. The Prasads IMAX theater made its name by being the most attended screen in the world for major blockbusters such as the Harry Potter and Spider-Man films.They also got a record attendance for Interstellar (2014) as Prasads IMAX was the only screen in India to have presented the movie in 70mm IMAX format. However, Prasads is no longer screening IMAX films due to the unavailability of digital projector for the very large screen. [3]


Ajay's and Noble's IMAX of the L. V. Prasad group, was inaugurated on July 25, 2002[4] at the premises of the historical "Hussain Sagar Thermal Power Station" after its demolition, which was supposed to be South India's first thermal power plant. IMAX leased its projection system to Prasads on a 33-year lease for $4.5 million and earns royalty on a per ticket basis after certain minimum(undisclosed) revenue.[5]


The IMAX facility possesses a 6-channel sound system with an output of 12,000 watts of uncompressed digital surround sound.[6]

The IMAX screen achieved record attendance for the movies, Harry Potter and the Goblet of Fire (film), Spider-Man 2 and Spider-Man 3.They are no longer screening IMAX movies. Although laser digital IMAX projectors for huge screens are available Prasads has not upgraded to it till now.The official website of IMAX removed it's name from the list of IMAX theaters in India. They present movies with a Cristie 4k projector to screen normal movies on the large screen.[7]

In May 2011, Prasads became the first Green theatre in India by installing a 100KWp Solar PhotoVoltaic power generation system on its rooftop.[8]


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