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Preamar (High Tide)
Preamar HBO.jpg
Genre Drama
Created by Estevão Ciavatta
Patrícia Andrade
William Vorhees
Written by Patrícia Andrade
Estevão Ciavatta
Jô Hallack
William Vorhees
Directed by Estevão Ciavatta
Starring Leonardo Franco
Roberto Bomfim
Paloma Riani
Jessika Alves
Hugo Bonemer
Thiago Amaral
Karen Junqueira
Sóstenes Vidal
Country of origin Brazil
Original language(s) Portuguese
No. of seasons 1
No. of episodes 13
Executive producer(s) Mariza Figueiredo
Susana Campos
Location(s) Rio de Janeiro
Cinematography Flávio Zangrandi
Editor(s) Sergio Mekler
Camera setup Arri Alexa
Running time 50 minutes
Production company(s) Pindorama Filmes
Distributor HBO
Original network HBO
First shown in Brazil
Original release May 6, 2012 (2012-05-06) – present
External links

Preamar is an original series created for the Brazilian branch of the HBO Latin America. The series was produced by HBO's local partner, Pindorama Filmes. It first aired on May 6, 2012, being broadcast on Sundays at 9 O'clock pm (local Brazilian time: UTC -3).

The plot of the series explores the environment of the informal trade that exists on the beaches of Rio de Janeiro, which, according to series production, generates about $7 billion per year.[1]


The series follows the story of João Ricardo Velasco, a successful banker that lost everything from a Ponzi Scheme. The only thing left is his beachfront apartment in Ipanema.

Without revealing his real situation for the family, he starts working in the informal market, a territory that follows its own rules. Soon he becomes an associate of Xeriffe, who controls the cash-only business on the beach, and becomes Xeriffe's confidant and part owner of the grey market business on Ipanema.

João has been married for 25 years to Maria Isabel, with whom he has two children: Fred and Manu.[2]


  1. O Mergulho (Taking a Dive)
  2. A Lei Da Praia (Beach's Law)
  3. Quando a Demanda é Maior Que a Oferta (When Demand is Greater Than Supply)
  4. Àguas Profundas (Deep Waters)
  5. Aparência e Carisma (Appearance and Charisma)
  6. Ano Novo (New Year)
  7. Por Causas Mais Nobres (For Noble Causes)
  8. Maré de Lua Nova (New Moon Tide)
  9. Arco-íris (Rainbow)
  10. A Vida Parece Uma Festa (Life is Like a Party)
  11. Xilindrê (The Slammer)
  12. É Carnaval (It's Carnival)
  13. Águas de Março (March Waters)


  1. ^ Furquim, Fernanda ‘Preamar’ estreia na HBO Brasil. Veja. May 6, 2012. Retrieved on May 7, 2012.
  2. ^ Correio Preamar, nova série brasileira, estreia hoje à noite na HBO. Correio. May 6, 2012. Retrieved on May 7, 2012.

External links[edit]