The Princeton Review

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This article is about the consulting company. For the journal produced by Princeton Theological Seminary, see The Princeton Theological Review.
The Princeton Review
Subsidiary
Industry Education
Founded 1981
Founder John Katzman, Adam Robinson
Headquarters Natick, Massachusetts
Owner Tutor.com
Parent IAC
Divisions College, Business School, Law School, Grad School, Med School
Slogan Better Scores, Better Schools
Website www.princetonreview.com

The Princeton Review is a college admission services company offering test preparation services, tutoring and admissions resources, online courses, and books published by Random House. The company has more than 4,000 teachers and tutors in the United States and Canada and international franchises in 14 other countries. The company is headquartered in Natick, MA, and is privately held. It is not associated with Princeton University.

On August 1, 2014, the Princeton Review brand name and operations were bought for an undisclosed sum by Tutor.com, an IAC company. The company is no longer affiliated with its former parent, Education Holdings 1, Inc.[1]

Test preparation[edit]

School on Broadway.

The Princeton Review offers preparation courses for various tests at the Princeton Review website:[2]

The company offers courses worldwide through company-owned and third-party franchises. Countries with Princeton Review franchises include China, India, Israel, Japan, Kuwait, Malaysia, Mexico, Nepal, Pakistan, Qatar, Singapore, South Korea, Syria, Taiwan, Thailand, Turkey, and the United Arab Emirates.[3]

Criticisms[edit]

General[edit]

Test preparation providers have been criticized in the past on the grounds that their courses claim larger score increases than they deliver.[4]

Ranking schools[edit]

College rankings, including those published by the Princeton Review, have been criticized for failing to be accurate or comprehensive by assigning objective rankings formed from subjective opinions.[5] Princeton Review officials counter that their rankings are unique in that they rely on student opinion and not just on statistical data.[6][7]

In 2002 an American Medical Association affiliated program, A Matter of Degree,[8] funded by the Robert Wood Johnson Foundation, criticized the Princeton Review list of Best Party Schools.[9] USA TODAY published an editorial titled "Sobering Statistics" [10] in August 2002 and stated, "the doctor's group goes too far in suggesting that the rankings contribute to the problem (of campus drinking)." The editorial noted the fact that among the schools the AMA program was then funding as part of its campaign against campus drinking, six of 10 of those schools calling for The Princeton Review to "drop the annual ranking...had made (Princeton Review's) past top-party-school lists: many times for some. That's no coincidence." The editorial commended The Princeton Review for reporting the list, calling it "a public service" for "student applicants and their parents."

Rankings for LGBT-related lists have also been criticized as inaccurate due to outdated methodologies.[11] The Princeton Review bases its LGBT-Friendly and LGBT-Unfriendly [12] top twenty ranking lists, which asks undergraduates: "Do students, faculty, and administrators at your college treat all persons equally regardless of their sexual orientations and gender identify/expression?" The Princeton Review also publishes The Gay & Lesbian Guide to College Life.[13][14]

Privacy concerns[edit]

In 2016, the company has been criticized by privacy rights advocates who worry that a company that owns online dating and college preparation services could amass data and exploit it in a way that preys on unsuspecting consumers, particularly younger people.[15] "Do parents know that when their underage kids enroll for exam prep or tutoring, personal information may be shared with hookup sites that could then target their kids to become customers?" asked one critic, who concluded that the company "makes no guarantee that data sharing among its entities will not include those customers whose sole aim is to improve their grades and test scores."[16]

References[edit]

  1. ^ "IAC/InterActive Unit Agrees to Buy Princeton Review name". Wall Street Journal. 29 July 2014. Retrieved 29 July 2014. 
  2. ^ "Official website". Retrieved 9 October 2014. 
  3. ^ International Offices of The Princeton Review at the Princeton Review website
  4. ^ John Hechinger. "SAT Coaching Found to Boost Scores – Barely", The Wall Street Journal, 20 May 2009.
  5. ^ Valerie Strauss. "U.S. News’s College Rankings Face Competition and Criticism", The Washington Post, 17 August 2008.
  6. ^ "Robert Franek – author of The Best 377 Colleges". Retrieved 9 October 2014. 
  7. ^ "Best 380 Colleges Videos - The Princeton Review". www.princetonreview.com. Retrieved 2016-03-29. 
  8. ^ A Matter of Degree: Reducing High-Risk Drinking Among College Students(pdf), Robert Wood Johnson Foundation, March 23, 200
  9. ^ End of Top Party School's Ranking?. The Early Show. CBS News. August 27, 2002. Retrieved on October 30, 2009.
  10. ^ USA TODAY OPED Staff,"Sobering Statistics", “USA TODAY”, Aug. 20, 2002
  11. ^ "Princeton Review's Approach is Outdated - Advocate.com". www.advocate.com. 2015-11-17. Retrieved 2016-03-29. 
  12. ^ "School Rankings". Retrieved 9 October 2014. 
  13. ^ "The Princeton Review". Retrieved 9 October 2014. 
  14. ^ Guide to College for LGBT Students. Princetonreview.com. Retrieved on 2013-08-02.
  15. ^ [http://www.mercurynews.com/opinion/ci_29762266/ken-mceldowney-consumer-data-online-needs-be-protected The Mercury News, April 15, 2016, editorial by Ken McEldowney
  16. ^ "Violating Privacy Is Bad Business". Townhall.com. 8 January 2016. Retrieved 8 June 2016. 

External links[edit]