Privilege (insurance company)

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Wholly owned subsidiary
Industry Financial services
Headquarters Croydon, UK
Products Insurance
Parent Direct Line Group
Slogan You don't have to be posh to be privileged

Privilege is a division of the Direct Line Group that specialises in selling insurance over the phone and internet. The company's slogan is You don't have to be posh to be Privileged.

Privilege insurance, based in Croydon, is underwritten by UK Insurance Limited and currently sells home insurance, car insurance, and car breakdown cover.

Joanna Lumley, Ian Wright and Nigel Havers are celebrities who have all appeared in Privilege advertising campaigns, featuring the 'You don't have to be posh...' slogan.

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