Project Wonderful

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Project Wonderful was an advertising service created by programmer and webcomic author Ryan North[1][2][3] headquartered in Toronto, Ontario, Canada.[4] Though it was not specifically designed for webcomics, they made up the majority of its users.

Concept[edit]

Rather than paying for clicks, Project Wonderful's revenue was based on the purchase of time on a website. Advertisers bid on how much they felt time on a website was worth in an "Infinite auction".[5]

Usage[edit]

Many webcomics, including Awkward Zombie, Loading Artist,[6] Saturday Morning Breakfast Cereal,[7] Questionable Content,[8] Qwantz,[9] MS Paint Adventures,[10] Sinfest,[11] Dr. McNinja,[12] and A Softer World[13] used Project Wonderful as an advertising service.[14]

Shutdown[edit]

On June 11, 2018, Project Wonderful announced that it would be shutting down on August 1, 2018.[15]

References[edit]

  1. ^ Interview: Ryan North, author of Dinosaur Comics, and co-founder of Project Wonderful, a new ad auction service Archived March 7, 2012, at the Wayback Machine. ITworld (May 24, 2007). Retrieved on November 10, 2011.
  2. ^ Running, Jordan. (2006-11-01) Project Wonderful: Tiny ads, cheap. Downloadsquad.switched.com. Retrieved on November 10, 2011.
  3. ^ Ad Auction Platform Germinates in World of Online Comics. ClickZ. Retrieved on November 10, 2011.
  4. ^ About us. Project Wonderful. Retrieved on November 10, 2011.
  5. ^ advertise with us. Project Wonderful. Retrieved on November 10, 2011.
  6. ^ loadingartist.com, Gregor Czaykowski,. "Loading Artist". www.loadingartist.com.
  7. ^ http://www.smbc-comics.com/ Ads from Project Wonderful could be seen on the respective sites' homepages.
  8. ^ QC: New Comics Every Monday Through Friday. Questionablecontent.net. Retrieved on November 10, 2011.
  9. ^ "Dinosaur Comics!". www.qwantz.com.
  10. ^ MS Paint Adventures. MS Paint Adventures. Retrieved on November 10, 2011.
  11. ^ The Webcomic To End all Webcomics. Sinfest. Retrieved on November 10, 2011.
  12. ^ The Adventures of Dr. McNinja. Drmcninja.com. Retrieved on November 10, 2011.
  13. ^ 737. a softer world. Retrieved on November 10, 2011.
  14. ^ "search our publishers". Project Wonderful.
  15. ^ Thanks, at ProjectWonderful; published June 11, 2018; retrieved June 11, 2018

External links[edit]