Proraso

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Proraso
Industry Cosmetics
Founded 1908
Founder Ludovico Martelli
Headquarters Fiesole, Italy
Products
  • Aftershave
  • Pre-shave cream
  • Shaving cream
  • Shaving soap
Website www.proraso.com

Proraso is an Italian company that was founded in 1908 by Ludovico Martelli in Florence. They produce fives line of scented shaving products for men,[1] including their flagship shaving soap made with eucalyptus. The green shave soap is designed specifically for general use, the white shave soap is designed for men with sensitive skin, and the red shave soap for the toughest of beards. There is also a blue line and a yellow line (the latter is seemingly not sold in North America).

The company's pre-shave cream has been in production since 1948.[2]

References[edit]

  1. ^ "Cinque linee di prodotto per ogni tipo di barba" [Five product lines for every type of beard]. Proraso (in Italian). Retrieved 15 August 2016. 
  2. ^ http://proraso.com/identity/history/

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