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|Song by Gene Wilder as Willy Wonka|
"Pure Imagination" is a song from the 1971 film Willy Wonka & the Chocolate Factory. It was written by British composers Leslie Bricusse and Anthony Newley specifically for the movie. It was sung by Gene Wilder (Willy Wonka). The intro of the song, which also is the musical code for entering the Chocolate Room played by Willy Wonka, is the introduction of Wolfgang Amadeus Mozart's "Marriage of Figaro" and not Rachmaninoff as stated by Mrs. Teevee.
- Ghostwriter Music recorded a digitized version of "Pure Imagination" that was included in the "Come with Me" final trailer for the 2018 Steven Spielberg film 'Ready Player One'.
- Michael Feinstein recorded a version of "Pure Imagination" for his 1992 children's album of the same title.
- Lou Rawls recorded a version of "Pure Imagination" for his 1976 album All Things in Time.
- Avant-garde guitarist Buckethead has covered the song several times, including versions on his debut album Bucketheadland (1992), his second album Giant Robot (1994), as well as performing it live.
- Soft rock singer Kenny Loggins covered the song in part of his song "Neverland Melody" from his 1994 album Return to Pooh Corner.
- A cover by the punk band Smoking Popes appeared on their 1997 album Destination Failure.
- In the first season of The Muppet Show, Ben Vereen sings the song to a depressed Muppet named Droop on a rooftop, accompanied by flying creatures. This rendition starts off similarly to the version from the source film, but segues into a bossa nova variation on the second verse.
- Craig Kilborn parodied the song during a promo for the premiere of his version of The Late Late Show in 1999.
- Maroon 5 covered "Pure Imagination" in 2004.
- In 2005, MasterCard commissioned an upbeat, alternative-style version of the song for its television commercial "Candy Store." Although it was only 30 seconds long, this commercial jingle version has attracted a great deal of attention from listeners who tried to find out the musical group performing the jingle and purchase a copy of it, only to be told by MasterCard that "Unfortunately, there is no way to get a copy of this song."
- The tune served as the basis for Southwind Drum and Bugle Corps 2005 program "Distorted Imagination".
- Pianist/keyboardist Bradley Joseph arranged a cover version of "Pure Imagination" on his 2005 album, For the Love of It.
- In 2007, Ferraby Lionheart recorded a cover version of the song that was included on his debut album, Catch the Brass Ring.
- The song was parodied (along with the basic premise of the Wonka film) in the Family Guy episode "Wasted Talent".
- In September 2013, the song was featured in a Chipotle short film, sung by Fiona Apple. (US No. 104)
- Jamie Cullum recorded a cover version for his 2013 album Momentum.
- Bob James covered this song on his 1977 album BJ4.
- The Blenders recorded a version in their signature vocal harmony style (not true a cappella for this track), mashed up with "White Christmas".
- Jackie Evancho covered this song for her song compilation called Songs from the Silver Screen.
- Mariah Carey covered "Pure Imagination" as an urban/R&B remix (B-side) with the remake of "I Still Believe." There is an additional separate version of this song (featuring Mariah Carey) by Krayzie Bone on his album Thug Mentality 1999.
- Comedian Russell Brand performed the song at the closing ceremony of the 2012 Summer Olympics in London.
- Charlie and the Chocolate Factory the Musical covers "Pure Imagination" with Charlie singing with Wonka.
- The Glee Cast covered the song in the episode, "Funeral".
- An orchestral version of the song was played at the 86th Academy Awards in 2014 after Lupita Nyong'o won the Academy Award for Best Supporting Actress.
- RedLetterMedia uses the song during their Plinkett Reviews. The character of Harry Plinkett regularly sings the song in a slow, disturbing manner, typically while dragging kidnapped women through his house or putting his cat in the microwave.
- Hat Films parodied the song in their video "Filfy Mods – More Explosives (Willy Wonka Tribute)" and titled the parody "Pure Incineration".
- Monty Alexander did a jazz cover in his album Pure Imagination (2002).
- Steve Lehman covered the song in a trio setting with Damion Reed and Matt Brewer on the album Dialect Fluorescent (2012).
- Primus covered "Pure Imagination" into their own psychedelic interpretation for their 2014 album, Primus & the Chocolate Factory with the Fungi Ensemble.
- Karmin recorded a cover version of the song titled "Come With Me (Pure Imagination)" for their second studio album Leo Rising.
- The Santa Clara Vanguard Drum and Bugle Corps featured the song in their 2015 production "The Spark of Invention."
- Josh Groban performed this at the Royal Variety Show, 2015 and covered the song for his 2015 album, Stages. He also performed the song in a YouTube video with violinist Lindsey Stirling and The Muppets.
- EDM producer Fox Stevenson played a cover of this song at the Laundry Day Music Festival in 2016 as a tribute to Wilder, who had died four days earlier.
- In October 2016, Microsoft used an adapted version of the music, performed by Stephanie Tarling, to announce the Surface Studio, an all-in-one computer made for designers and artists. The music was chosen to impact its philosophy of a place where everyone can be creative.
- In April 2010, AT&T used the song with the flying UFO paper animation throughout the city with the original song for their Rethink Possible Commercial.
- 2016: Barbra Streisand recorded the song as a duet with Seth MacFarlane for her 2016 album Encore: Movie Partners Sing Broadway.
- In 2017, it was used in the Audi A5 Sportback commercial.
- An orchestral version of the song is used in the teaser trailer for Steven Spielberg's 2018 film, Ready Player One, titled Imagine This World by Pitch Hammer Music. It was later covered by Bryan Nguyen and Merethe Soltvedt for a later trailer and added to Ready Player One (Songs From the Motion Picture).
- J. P. Karliak as Willy Wonka sang Pure Imagination in the 2017 direct-to-DVD film Tom and Jerry: Willy Wonka and the Chocolate Factory. The film is also a tribute to the original film's leading actor Gene Wilder, who died on 29 August 2016.
- Ruby Arias (portrayed by Emma Tremblay) sang the song for a school concert in the Supergirl episode, "The Faithful".
- An instrumental version of the song is featured in the 2017 Marvel Studios film Thor: Ragnarok.
- "IMDB Trivia for Willy Wonka".
- Roberts, Randall (13 September 2013). "Fiona Apple covers Willy Wonka in striking new Chipotle clip,". Los Angeles Times. Retrieved 14 September 2013.
- "Fiona Apple – Chart history | Billboard". Billboard. Retrieved 26 August 2016.
- http://www.rickey.org/86th-academy-awards-oscars-winner-results-live-blog-recap/[permanent dead link]
- "Oscars 2014: Read Lupita Nyong'o's gorgeous acceptance speech that made Cumberbatch cry". 3 March 2014. Archived from the original on 4 March 2014.
- http://www.oxfordmusiconline.com/subscriber/article/epm/337?q=Monty%20Alexander&search=quick&pos=2&_start=1#firsthit%7C[dead link]
- Inc., Nick Zlonis, Figureground. "Dialect Fluorescent – Steve Lehman – Pi Recordings". pirecordings.com.
- "Primus Visit Wonka's Chocolate Factory With 'Pure Imagination' Cover".
- "New album ENCORE: Movie Partners Sing Broadway coming August 26" barbrastreisand.com, 10 June 2016
- "'Supergirl' recap: Kara hosts an awkward girls' night". EW.com. 2017-10-31. Retrieved 2018-01-19.
- Schmidt, Joseph (4 November 2017). "'Thor: Ragnarok' Has A Willy Wonka Easter Egg". Comicbook.com.
- Armitage, Hugh (25 October 2017). "12 amazing Easter eggs from Thor: Ragnarok". Digital Spy.