King of Ambition

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King of Ambition
King of Ambition-poster.jpg
Promotional poster for King of Ambition
Also known asYawang
King of the Beast
Queen of the Night
Based onDaemul - Tale of Yawang
by Park In-kwon
Written byLee Hee-myung[1]
Directed byJo Young-kwang
Park Shin-woo
StarringKwon Sang-woo
Soo Ae
Jung Yun-ho
Kim Sung-ryung
Go Joon-hee
ComposersMusic Director
Lee Jae Gyu
Country of originSouth Korea
Original languageKorean
No. of episodes24
Executive producerLee Hyun-jik
ProducersPark Yong-soon
Lee Hee-soo
Production locationKorea
Running timeMondays and Tuesdays at 20:55 (KST)
Production companyVerdi Media
Original networkSeoul Broadcasting System
Original release14 January (2013-01-14) –
2 April 2013 (2013-04-02)
Preceded byThe King of Dramas
Followed byJang Ok-jung, Living by Love
External links
Korean name
Revised RomanizationYawang

King of Ambition (Korean야왕; Hanja野王; RRYawang) is a 2013 South Korean television series, starring Kwon Sang-woo, Soo Ae, Jung Yun-ho, Kim Sung-ryung, and Go Joon-hee.[2] It aired on SBS from 14 January – 2 April 2013 on Mondays and Tuesdays at 21:55 for 24 episodes. Based on Park In-kwon's manhwa of the same title, the same source material as Daemul,[3][4] the drama tells the tale of an ambitious woman born into poverty who will let nothing stand in her way as she tries to become the First Lady, and a hopeless romantic who will sacrifice anything for her. But when she betrays him, he takes his revenge.[5][6][7][8]


The name Ha Ryu means "a child flown from heaven." He was given this name by the nun who first found him in front of an orphanage; it came to her immediately the moment she saw his pure, innocent face. Ha Ryu's life began in earnest when he first laid eyes on Da-hae at the orphanage. Ha Ryu was a simple boy who disliked chores; however, for Da-hae, there was nothing he would not do or any place he would not go. Whenever Da-hae cried, Ha Ryu became too restless to do anything. But when Da-hae was adopted, they had to part.

Ten years later, Ha Ryu runs into Da-hae again. He feels electrified and like he is losing his mind. Then and there, he swears that nothing will ever come between them again. He also promises himself that he will do anything and everything to make her happy until the day he dies. Da-hae is a bright young woman and Ha Ryu works day and night with all his strength to earn money to pay her university tuition abroad. No matter how tired he is, all he requires to be happy is Da-hae's smile.

But over time Da-hae changes. Ha Ryu thinks it cannot be permanent when he admires her beauty and sophistication, like a bright, shining star. Even when she frames him for a murder, he tries to understand her. However, when she loses their daughter, Eun-byul, he finally snaps and he cannot forgive her. Ha Ryu changes, too. His wrath erupts like a volcano because of the betrayal of his one true love and turns Ha Ryu into a beast. He, who was once a mere minion in a gang, makes his way to the top and becomes CEO of Baekhak Group, one of Korea's leading companies. "I will bring you down with my own two hands and put you back to where you first began. I will step on you and hurt you more than you can imagine," he promises her and his bitter revenge against Da-hae, the woman he, for so long, loved more than life itself, begins... in the end Da-hae becomes the First Lady of Korea, then she is exposed for her crimes after she shoots and injures Ha Ryu.

Ha Ryu then chases after her when Da-hae's step brother escapes with her. He confronts Da-hae for killing his father and when she admits to it he tries to run her over. Ha-Ryu jumps in the away and then he and Da-hae are both hit by the car. Da-hae, still conscious, cries and apologizes to a severely injured Ha Ryu. Then they both pass out and end up in hospital beds. They both imagine having conversations with each other when they were young and finally understand why they grew into the people they became. Ha Ryu wakes up from his coma only to find out Da-hae has died. Ha Ryu continues to live his life and ends the series back at the old house he, Eun-Byul, and Da-hae lived. He looks at the portrait Eun-Byul drew and thinks about all he has lost trying to pursue revenge.



Episode # Original broadcast date Average audience share
TNmS Ratings[18] AGB Nielsen[19]
Nationwide Seoul National Capital Area Nationwide Seoul National Capital Area
1 14 January 2013 8.7% 9.8% 8.0% 9.3%
2 15 January 2013 7.8% 8.5% 8.1% 8.8%
3 21 January 2013 8.2% 9.2% 10.2% 11.1%
4 22 January 2013 9.8% 10.6% 9.9% 10.6%
5 28 January 2013 10.4% 11.7% 10.1% 11.2%
6 29 January 2013 12.0% 13.5% 12.3% 13.6%
7 4 February 2013 13.4% 14.7% 12.7% 14.0%
8 5 February 2013 16.4% 18.4% 15.3% 16.4%
9 11 February 2013 16.4% 18.7% 15.2% 16.1%
10 12 February 2013 20.1% 23.3% 17.5% 18.4%
11 18 February 2013 19.4% 21.8% 18.6% 19.9%
12 19 February 2013 19.6% 21.1% 19.4% 20.8%
13 25 February 2013 17.9% 20.2% 17.5% 18.9%
14 26 February 2013 18.8% 20.4% 17.7% 18.1%
15 4 March 2013 17.4% 19.2% 16.3% 17.2%
16 5 March 2013 18.3% 20.0% 18.6% 19.9%
17 11 March 2013 18.8% 21.3% 18.5% 20.3%
18 12 March 2013 18.8% 21.0% 18.3% 19.4%
19 18 March 2013 18.2% 21.4% 17.8% 19.1%
20 19 March 2013 18.3% 21.9% 18.6% 20.1%
21 25 March 2013 17.0% 20.0% 18.0% 19.9%
22 26 March 2013 22.8% 26.1% 22.9% 24.3%
23 1 April 2013 23.1% 25.9% 22.5% 24.5%
24 2 April 2013 26.7% 30.7% 25.8% 27.5%
Average 16.6% 18.7% 16.3% 17.5%

Awards and nominations[edit]

Year Award Category Recipient Result
Baeksang Arts Awards[20]
Best TV Actress Kim Sung-ryung Nominated
Mnet 20's Choice Awards
20's Drama Star - Female Soo Ae Nominated
Seoul International Drama Awards Outstanding Korean Drama King of Ambition Won
Outstanding Korean Drama Actor Kwon Sang-woo Nominated
Outstanding Korean Drama Actress Soo Ae Nominated
Outstanding Korean Drama OST "Ice Flower" by Ailee Nominated
"You Don't Know" by Kim Nam-gil Nominated
Most Popular Actor Jung Yun-ho Won
Korea Drama Awards
Excellence Award, Actress Soo Ae Nominated
APAN Star Awards
Top Excellence Award, Actress Soo Ae Nominated
Acting Award, Actress Kim Sung-ryung Won
Go Joon-hee Nominated
SBS Drama Awards
Top Excellence Award,
Actor in a Drama Special
Kwon Sang-woo Nominated
Top Excellence Award,
Actress in a Drama Special
Soo Ae Nominated
Special Acting Award,
Actor in a Drama Special
Lee Deok-hwa Nominated

International broadcast[edit]

It aired in Japan on cable channel KNTV from 10 May – 18 October 2013,[21] and was re-aired on cable channel WOWOW.[22]

It aired in the Philippines on GMA Network from 15 April – 30 June 2015 at 10:05pm (PST), replacing Empress Ki. It was re-aired on GMA News TV from 15 August – 16 September 2016 at 11:00pm, replacing The Producers.[citation needed]

It aired in Thailand on 3SD beginning on 2 May 2016 at 01:15pm[23]


  1. ^ "Queen of Ambition Writer Lee Hee Myung Is Expelled from Writer's Association for Copyright Infringement". Soompi. 22 October 2013. Retrieved 26 October 2013.
  2. ^ "Interview with Leading Actor and Actress of Yawang". KOFICE. 5 March 2013. Retrieved 22 March 2013.
  3. ^ Suk, Monica (12 June 2012). "Kwone Sang-woo, Soo-ae to play in SBS drama presold to Asian countries". 10Asia. Retrieved 21 November 2012.
  4. ^ Jeon, Su-mi (7 December 2012). "Kwon Sang Woo and Soo Ae Show Off Teamwork at Yawang's Script Reading". enewsWorld. CJ E&M. Archived from the original on 29 January 2013. Retrieved 8 December 2012.
  5. ^ Hong, Lucia (5 September 2012). "Kwone Sang-woo, Soo-ae's drama to begin new project in Nov". 10Asia. Retrieved 21 November 2012.
  6. ^ Jeon Su-mi (5 September 2012). "Kwon Sang Woo and Soo Ae's Yawang to Air Next January". enewsWorld. CJ E&M. Retrieved 21 November 2012.
  7. ^ Sunwoo, Carla (6 September 2012). "King of the Beast will air in January". Korea JoongAng Daily. Retrieved 21 November 2012.
  8. ^ Ho, Stewart (20 December 2012). "Will Soo Ae, Kwon Sang Woo's Chemistry Off-Set Carry Over on Screen?". enewsWorld. CJ E&M. Retrieved 21 December 2012.
  9. ^ "Kwon Sang-woo Wins Back Fans as Jilted Lover in SBS Soap". The Chosun Ilbo. 29 January 2013. Retrieved 2 February 2013.
  10. ^ Lee, Sun-min (16 March 2013). "Kwon Sang-woo says acting is hard". Korea JoongAng Daily. Retrieved 16 March 2013.
  11. ^ Kwon, Hyuk-hee (11 April 2013). "Interview: Kwon Sang-woo tells about his life in drama and in reality". BNTNews. Retrieved 5 June 2013.
  12. ^ An, So-hyoun (20 April 2013). "Interview: Kwon Sang Woo Says Yawang Was a Half-Success". enewsWorld. CJ E&M. Retrieved 20 April 2013.
  13. ^ An, So-hyoun (11 January 2013). "Soo Ae Says She's Pressured about Having to Act as a Young First Lady on Yawang". enewsWorld. CJ E&M. Retrieved 11 January 2013.
  14. ^ An, So-hyoun (10 January 2013). "TVXQ′s U-know Yunho Moves Up the Social Ladder as a Rich Boy in Yawang". enewsWorld. CJ E&M. Retrieved 11 January 2013.
  15. ^ Ho, Stewart (20 December 2012). "Lee Jae Yoon Joins Yawang as Soo Ae's Step Brother". enewsWorld. CJ E&M. Retrieved 21 December 2012.
  16. ^ Ho, Stewart (10 January 2013). "Son Tae Young to Cameo in Yawang For Husband, Kwon Sang Woo". enewsWorld. CJ E&M. Archived from the original on 16 February 2013. Retrieved 11 January 2013.
  17. ^ Jeon, Su-mi (16 January 2013). "Son Tae Young Shouts at Kwon Sang Woo for Looking Like Her Husband on Yawang". enewsWorld. CJ E&M. Archived from the original on 17 January 2013. Retrieved 16 January 2013.
  18. ^ "TNMS Daily Ratings: this links to current day-select the date from drop down menu". TNMS Ratings (in Korean). Archived from the original on 28 November 2013. Retrieved 14 January 2013.
  19. ^ "AGB Daily Ratings: this links to current day-select the date from drop down menu". AGB Nielsen Media Research (in Korean). Archived from the original on 26 December 2013. Retrieved 14 January 2013.
  20. ^ Hicap, Jonathan M. (5 April 2013). "49th Baeksang Arts Awards nominees revealed". Manila Bulletin. Retrieved 11 April 2013.
  21. ^ "韓流No.1 チャンネル-KNTV". Archived from the original on 2 July 2014. Retrieved 1 July 2014.
  22. ^ "Wowow Online". Archived from the original on 17 July 2014. Retrieved 1 July 2014.
  23. ^ "King of Ambition แผนร้าย เกมรัก Teaser". Facebook (in Thai). 5 May 2016. Retrieved 28 April 2016.

External links[edit]