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RCRD LBL Logo.jpg
Parent company Downtown Records
Founded 2007 (2007)
Defunct 2013 (2013)
Status Defunct
Genre Various
Country of origin U.S.
Official website www.rcrdlbl.com

RCRD LBL was a website for free,[1] curated, and legal MP3[2] downloads from emergent artists.

RCRD LBL was launched in 2007 by Josh Deutsch, Peter Rojas[3] and creative director Elliot Aronow,[4] and featured thousands of free singles, remixes, exclusive tracks and rarities from a diverse, handpicked roster of artists. The site served up millions of downloads and plays per month.[5]

As of November 2013, the site has been taken down and there have been no new posts on the site's Facebook or Twitter feeds since May 2013.


  • Chairman – Josh Deutsch
  • General manager – Terence Lam
  • Chief marketing officer – Doug Smiley
  • Creative director – Elliot Aronow[6]


  1. ^ Lauria, Peter (2007-06-11). "On The Download". NYPOST.com. Retrieved 2012-02-04. 
  2. ^ Smith, Ethan (2007-11-15). "Music Test: Can a Firm Profit From Free Tunes? - WSJ.com". Online.wsj.com. Retrieved 2012-02-04. 
  3. ^ "RCRD LBL Launches". Coolfer.com. 2007-11-15. Retrieved 2012-02-04. 
  4. ^ Dionne, Zach (10 January 2012). "Curator Elliot Aronow's Simple Rules For Success In Branding--And Life". Fast Company - Create. Fast Company. Retrieved 25 September 2014. 
  5. ^ http://solutionsfordreamers.com/articles/2010/07
  6. ^ "Selectism Profile | Elliot Aronow of RCRD LBL". Selectism.com. 2011-03-29. Retrieved 2012-02-04.