Raisin Bran

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A bowl of raisin bran cereal

Raisin bran (sultana bran in some countries[1]) is a breakfast cereal manufactured by several companies under a variety of brand names, including Kellogg's Raisin Bran, General Mills' Total Raisin Bran and Post Foods' Post Raisin Bran.

History[edit]

"Skinner's Raisin Bran" was the first raisin bran brand on the market, introduced in the United States in 1926 by the Skinner Manufacturing Company.[2]

The name "Raisin Bran" was at one time trademarked by Skinner, however in 1944 the U.S. Court of Appeals for the Eighth Circuit found:

The name "Raisin-BRAN" could not be appropriated as a trade-mark, because: "A name which is merely descriptive of the ingredients, qualities or characteristics of an article of trade cannot be appropriated as a trademark and the exclusive use of it afforded legal protection. The use of a similar name by another to truthfully describe his own product does not constitute a legal or moral wrong, even if its effect be to cause the public to mistake the origin or ownership of the product." [2]

Health[edit]

In 1991, Kellogg's complained that WIC program guidelines did not allow for the purchase of Kellogg's Raisin Bran for containing too much sugar.[3]

Kellogg's Sultana Bran received four and a half stars out of five on the Australian Government's health star ratings system.[4]

References[edit]

  1. ^ "What Is a Sultana?". wiseGEEK. Retrieved 2014-03-13. 
  2. ^ a b Skinner v. Kellogg 143 F.2d 895. August 4, 1944.
  3. ^ "Kellogg Raisin' a Fuss; Cereal Maker Says WIC Food Guidelines Barring Bran as Too Sugary Are All Wet". The Washington Post. Retrieved 2008-03-20. 
  4. ^ Han, Esther (20 April 2015). "Food health star ratings: Kellogg's reveals the cereal that gets 1.5 stars". The Sydney Morning Herald. 

External links[edit]