Page semi-protected

Ray William Johnson

From Wikipedia, the free encyclopedia
Jump to: navigation, search
Ray William Johnson
Born (1981-08-14) August 14, 1981 (age 33)
Oklahoma City, Oklahoma, U.S.
Other names RWJ
Occupation Video blogger, producer, actor
Years active 2007–present
Website
www.raywj.com

Ray William Johnson (born August 14, 1981) is an American video blogger, producer, and actor best known for his YouTube series Equals Three, in which he provided commentary on viral videos.[1][2] Many of the videos featured on Equals Three are noted to have received an additional boost of popularity.[3][4][5][6][7] In February 2011, one industry publication noted that Johnson had six of the top 20 most watched videos of the month.[8] In early September 2012, Johnson had accumulated nearly two billion video views.[9] As of March 2015, his YouTube channel had more than 12 million subscribers, and more than two billion video views.[10] On March 9, 2014 he announced that the last episode of Equals Three with himself as the host would air on March 12, 2014. The show later returned on July 16, 2014 hosted by Robby Motz.

Early life

Johnson was born and raised in Oklahoma City, Oklahoma.[11][12][13] He graduated from Norman North High School in 1999.[13] In an interview with the Wall Street Journal, Johnson says he studied at Columbia University as a history major,[13] while his profile adds he was preparing to study law.[11]

Career

While at Columbia, Johnson started his formatted show, Equals Three, as a way to combine two popular video styles: watching viral videos and video bloggers.[1] In Equals Three, Johnson reviewed, criticized, and added commentary to some of the internet's latest viral videos.[2] Equals Three episodes are usually uploaded to his channel every Tuesday. Equals Three is on one of the most subscribed channels on YouTube, having more than 12 million subscribers in March 2015, and has been recognized by Guinness World Records.[1][14][15] Episodes can consistently obtain several million views within a week. Johnson has obtained celebrity guests on Equals Three, including Robin Williams,[16] Sarah Silverman,[17] Gabriel Iglesias,[18] Kal Penn,[19] Margaret Cho,[20] Bobby Lee,[21] T.J. Miller,[22] Garfunkel and Oates,[23] John Cho,[19] Jason Biggs,[24] Kevin Smith,[25] Andy Milonakis,[26] Timothy De La Ghetto,[27] RZA,[28] and KassemG.[29]

In October 2012, Johnson moved Equals Three away from Maker Studios, a multi channel YouTube network he had hired to help produce the show. He had announced his departure in an episode of Equals Three.[30] Johnson has stated that he left Maker Studios due to the pressure the company put on him into signing a new contract. Johnson released images of the contract, which showed Maker Studios wanted a 40% share of his online channel's AdSense revenue, and 50% of the intellectual property rights of his show Equals Three. He stated that they were using "thuggish tactics" to pressure him into signing the contract, one of which was allegedly leveraging his AdSense account for the intellectual property rights to YourFavoriteMartian. Johnson also claimed that Maker Studios CEO, Danny Zappin, is a convicted felon, a charge which Zappin later publicly admitted to.[31][32][33][34][35]

Projects

FX

In May 2013, Johnson announced he signed a deal to produce a sitcom for the American television network FX.[36][37] The show is a comedy based on the life of the YouTube star. The script is to be written by Mike Gagerman and Andrew Waller and executive produced by Dave Becky and Troy Zien.[38]

"Riley Rewind" (2013)

On December 12, 2013, Johnson released a 5-part web series titled Riley Rewind, which he directed and starred in. It is the story of a high school student who has the ability to rewind time. After the suicide of another student at her school, she attempts to change time and save her life.[39] It was initially launched on Facebook where it got an unprecedented 10 million views before hitting YouTube,[40] and currently has 12 million views on YouTube itself.[41] The series was listed as one of Variety's Top Ten Webseries of 2013. The publication praised his work saying, "The writing, acting, special effects and original music make this the best thing he's done to date."[42] The series is available on Netflix and Amazon Instant Video.[43][44]

Your Favorite Martian (2011–12)

"Your Favorite Martian" redirects here. For the American sitcom, see My Favorite Martian.

In January 2011, Johnson launched a collaborative YouTube channel called "YourFavoriteMartian" (YFM), which features animated music videos.[45] The songs are performed by a virtual band of four fictional cartoon characters: PuffPuff Humbert (vocals, voiced by Johnson), DeeJay (turntables), Axel Chains (drums), and Benatar (vocals, guitar/keytar/bass/piano, voiced by Jesse Cale).[46] Johnson writes lyrics, raps, sings, composes beats, and sometimes collaborates with other musicians to produce the songs. The channel was the top music channel on YouTube for a time and sold 1.2 million units on iTunes.[40]

YFM has released 31 original songs, 2 remixes of original songs, 1 remix of another artist's song, 1 mashup, and 8 covers through the channel. As of March 2013, the channel has over 2.0 million subscribers, and over 482 million video views.[47][48] In November 2012, Ray announced that the YFM project "has been retired".[49]

Equals Three (2008–present)

Equals Three
Equals Three.jpg
Equals Three title card, 2008–12
Genre Comedy
Created by Ray William Johnson
Written by Ray William Johnson
Joe Hanson (2012–14)
Kelly Landry (2014–present)
Robby Motz (2014–present)
Directed by Brandon Perna (2011–12)
Justin Johns (2012–14)
Dan Ast (2014–15)
Justin Marra (2014–present)
Presented by Ray William Johnson (2008–14)
Guest Hosts (2009–12)
Robby Motz (2014–present)
Country of origin United States
No. of episodes 215
Production
Executive producer(s) Ray William Johnson
Kaja Martin
Editor(s) Brandon Perna (2011–12)
Justin Johns (2012–14)
Dan Ast (2014–15)
Justin Marra (2014–present)
Running time 3–6 minutes
Production company(s) Maker Studios (2008–12)
Runaway Planet (2012–present)
Release
Original release Original series:
April 17, 2009 (2009-04-17) – March 12, 2014 (2014-03-12)
Revived series:
July 16, 2014 (2014-07-16) - present
External links
Website

Equals Three, sometimes stylised as =3, is a web series on YouTube that was created and written by internet star Ray William Johnson in 2009. It is well known for being the most watched web series on YouTube, at its peak each episode sees between 2–5 million views after about a week, some going beyond that. Overall, the series has amassed over one billion video views. Johnson first started filming the show from his college dorm room and uploading it to his channel, RayWilliamJohnson, which as of April 2015 has over 10 million subscribers. The show has since moved on to a studio with a professional crew.

In the show, the host reviews and analyses three viral videos from across the Internet and includes jokes referring to those videos. The show enjoyed the peak of its success around 2011–2013 but has since dropped due to Ray's retirement as host and the rise of other YouTubers such as Pewdiepie and Smosh.

In early 2014, Johnson stated that he would retire Equals Three sometime later in the year.[50] In the episode entitled "Thank You For Everything", Johnson stated that due to negative reactions from the show's planned retirement, he would re-launch the show with a different host. After a couple of months, Johnson cast twenty-year-old Robby Motz as the new host.

RWJ era (2009-2014)

The first Equals Three video visible on the RayWilliamJohnson channel was called Kick His @ss. The video did not, of course, feature the famous graphic backdrop. The videos were coming out when there weren't many YouTubers around. The only other noteworthy YouTubers around were Fred, Smosh and Nigahiga.

Equals Three grew into the most watched web-series on the Internet with Johnson eventually joining major Internet network Maker Studios. His videos became more professional as he acquired a crew. Despite this, gaining a lot of popularity off of other people's videos became a major criticism of the show.

Around late 2011 the channel was taken down by YouTube. Some say this was due to alleged copyright infringement[51] but, given that he had recently announced his earnings, which is against the AdSense and YouTube Terms of Service, it was more likely because of that. The channel was shortly put back up and the show continued.

In late 2012, more controversy stirred up. This time it was concerning Johnson and Maker Studios. Johnson announced he was leaving Maker as they were using "thuggish tactics" to pressure him into signing a deal with them that would give them 40% of the AdSense revenue and half of the show's rights.[52][53] His departure from Maker also saw the end of his popular music project Your Favorite Martian.

Around late December 2013, Johnson announced on Facebook, and later in a YouTube video in early 2014 (which has since been deleted from his channel), that he would end the series later on in the year as he was no longer enjoying it as much as he used to. The announcement on Facebook and YouTube triggered mixed reception from fans. However, in the final episode hosted by him, titled Thank You For Everything, he announced the show would carry on but with a new host. He shut the show down for a few months while he cast the new host. Johnson has been able to leverage his popularity to secure several celebrity guests on Equals Three, including Robin Williams,[16] Gabriel Iglesias,[18] Kal Penn,[19] Margaret Cho,[20] Bobby Lee,[21] T.J. Miller,[22] Garfunkel and Oates,[23] John Cho,[19] Jason Biggs,[24] Kevin Smith,[25] Andy Milonakis,[26] Timothy De La Ghetto,[27] RZA,[28] and KassemG.[29]

Motz era (2014-present)

On 16 July 2014, the show restarted with the new host, Robby Motz.[54] The first episode received mixed to negative reviews, which was generally expected by Johnson. As more episodes came out, Motz gained more positivity as host, but to this day he still receives an overall mixed reaction. Johnson mentioned it would "take [Motz] a few months to settle down as the new host" and asked his fans to "go easy on him". As of December 12, 2014, the most viewed episode since the relaunch of the series is "The Resurrection" with 4.1 million views.


References

  1. ^ a b c Humphrey, Michael (June 28, 2011). Ray William Johnson: =3 Adds Up To Most-Subscribed On YouTube, Forbes
  2. ^ a b Gasch, David (February 7, 2011). Pop!shots: ‘Equals Three’ goes viral, Boise State Arbiter
  3. ^ (March 4, 2011). Lo más visto del mes en YouTube Argentina, Canal-AR (in Spanish, Argentine technology publication)
  4. ^ Vnouček, Petr (March 5, 2001).Nejlepší videa: Bowling s kočkou a polský Pat a Mat, Týden (in Czech)
  5. ^ Hathaway, Jay (March 2, 2011). Co Za Asy – What Is It, and Why Is Everyone Posting It in YouTube, Urlesque (AOL) ("Superstar YouTuber Ray William Johnson")
  6. ^ (December 12, 2010). Reinangrep på NRK-reporter sees av millioner på YouTube-kanal, NRK (in Norwegian) (noting rise in popularity of video about a reindeer attack due to Johnson's coverage; notes that Johnson is one of YouTube's biggest celebrities, "en av YouTubes aller største kjendiser," with more than two million subscribers, with the largest comedy channel on YouTube with more than 373 million views)
  7. ^ (May 22, 2010). Türkiye'den YouTube'tan en popüler kişi kim?, Beyaz Gazette (in Turkish)
  8. ^ Balleck, Matt (February 14, 2011). Three Ways Brands Can Act More Like Partners On YouTube, MediaPost Publications
  9. ^ Kiran Karnik (September 4, 2012). "Given the double-edged sword social media has become, self-regulation by platforms is the best option". The Economic Times. Retrieved September 15, 2012. 
  10. ^ "Ray William Johnson". YouTube. Retrieved December 28, 2013. 
  11. ^ a b "RayWilliamJohnson's Channel". YouTube. Retrieved March 15, 2012. 
  12. ^ Ray William Johnson (August 14, 2012). "Birthday Episode". YouTube. Retrieved August 14, 2012. 
  13. ^ a b c Glazer, Emily (February 2, 2012). "Who Is RayWJ? YouTube's Top Star". My Fox Phoenix. Wall Street Journal. 
  14. ^ "Comedian Ray William Johnson sets new record for YouTube subscribers". Guinness World Records. Retrieved October 6, 2012. [dead link]
  15. ^ Marc Hustvedt (June 28, 2011). "Ray William Johnson Now #1 Most Subscribed on YouTube". Tubefilter. Retrieved October 6, 2012. 
  16. ^ a b Ray William Johnson (November 8, 2011). "SHORT HAIRY GUYS – Ray William Johnson video". YouTube. Retrieved October 6, 2012. 
  17. ^ Ray William Johnson (March 26, 2013). "The Meaning of Life – Ray William Johnson Video". YouTube. Retrieved October 6, 2012. 
  18. ^ a b Ray William Johnson (November 22, 2011). "SURPRISE? – Ray William Johnson Video". YouTube. Retrieved October 6, 2012. 
  19. ^ a b c d Ray William Johnson (November 3, 2011). "CHICKEN LADY – Ray William Johnson video". YouTube. Retrieved October 6, 2012. 
  20. ^ a b Goosing (Nov. 18, 2011)
  21. ^ a b World's Biggest Condom (March 16, 2012)
  22. ^ a b Chicken Lady (Jan. 20, 2012)
  23. ^ a b Zebra Hickey (Jan. 17, 2012)
  24. ^ a b You're So Metal (Apr. 6, 2012)
  25. ^ a b Kevin Smith (September 25, 2012). "VIRGINITY ROCKS - Kevin Smith". YouTube. Retrieved October 6, 2012. 
  26. ^ a b Drunk Chick Proof (May 18, 2012)
  27. ^ a b Timothy Chantarangsu (May 22, 2012). "HOOTER HULA HOOPS – Timothy DeLaGhetto Video". YouTube. Retrieved October 6, 2012. 
  28. ^ a b Robert Fitzgerald Diggs (September 28, 2012). "UNCLE WANG – RZA". YouTube. Retrieved October 6, 2012. 
  29. ^ a b Kassem Gharaibeh (January 13, 2012). "HOLE PEOPLE – Kassem G video". YouTube. Retrieved October 6, 2012. 
  30. ^ Ray William Johnson (October 16, 2012). "http://www.youtube.com/watch?feature=player_embedded&v=Rur_5gFq3bg". Equals Three. YouTube. Retrieved January 21, 2013. 
  31. ^ Ray William Johnson (December 11, 2012). "RAY WILLIAM JOHNSON: Why I Left Maker Studios [EXCLUSIVE]". New Media Rockstars. Retrieved December 16, 2012. 
  32. ^ Maker Studios PR (December 11, 2012). "BREAKING: Maker Studios CEO Sends Company-Wide Letter Addressing Ray William Johnson Allegations". New Media Rockstars. Retrieved December 24, 2012. 
  33. ^ Maker Studios PR (December 11, 2012). "Maker and Ray William Johnson Still Feuding As Backstory Is Revealed". TubeFilter. Retrieved January 14, 2013. 
  34. ^ Maker Studios PR (December 12, 2012). "Maker Studios CEO Sends Letter to Employees, Addresses Past and Ray William Johnson". TubeFilter. Retrieved January 14, 2013. 
  35. ^ Maker Studios PR (January 10, 2013). "YouTube Stars Fight Back". LA Weekly. Retrieved January 14, 2013. 
  36. ^ Glodberg, Lesley (May 17, 2013). YouTube Breakout Ray William Johnson Sells Comedy to FX
  37. ^ Wallenstein, Andrew (May 17, 2013).Comic nabs script deal at FX
  38. ^ http://www.hollywoodreporter.com/live-feed/youtube-breakout-ray-william-johnson-524675
  39. ^ "Riley Rewind (2013)". Internet Movie Database. Retrieved 20 March 2015. 
  40. ^ a b Ray William Johnson (12 March 2014). Thank You For Everything. YouTube. Retrieved 20 March 2015. 
  41. ^ "Riley Rewind (the series)". YouTube. 2 July 2014. Retrieved 20 March 2015. 
  42. ^ Eordogh, Fruzsina. "Top 10 Web Series of 2013". Variety. #7 “Riley Rewind”. Retrieved 20 March 2015. 
  43. ^ "Riley Rewind". Flixfilm. Netflix. Retrieved 20 March 2015. 
  44. ^ "Riley Rewind". Amazon Instant Video. Retrieved 20 March 2015. 
  45. ^ Bradshaw (January 24, 2011). Ray William Johnson's New Project "Yourfavoritemartian" Finally Rolls Out January 26, 2011, www.zimbio.com
  46. ^ SINGER= "PuffPuff Humbert , DJ= TJ the DeeJay , KEYTARIST= Benatar , DRUMMER= Axel Chains", Twitter, Retrieved June 22, 2011
  47. ^ "YourFavoriteMartian's Channel". YouTube. Retrieved March 4, 2013. 
  48. ^ YouTube spotlight: "The Stereotypes Song". The Independent. Retrieved April 2, 2011.
  49. ^ YFM Channel, Retrieved November 24, 2011
  50. ^ http://www.tubefilter.com/2013/12/30/ray-william-johnson-equals-three-end-2014/
  51. ^ http://tnvrstar.expertscolumn.com/article/youtube-account-ray-william-johnson-terminated-youtube-due-copyright-infringement
  52. ^ http://newmediarockstars.com/2012/12/why-i-left-maker-studios/
  53. ^ http://www.businessinsider.com/ray-william-johnson-fight-with-maker-studios-2012-12?IR=T
  54. ^ http://www.tubefilter.com/2014/07/03/ray-william-johnson-equals-three-july-15th/