Type of site
Reviewed is a consumer product review website owned by Gannett and part of the USA Today Network. The site is based in Cambridge, MA and emphasizes a science-based approach that tests consumer products in both everyday and lab environments.
Reviewed has a lab set up in its Cambridge headquarters where reporters and scientists on staff can test the latest appliances, televisions, headphones, and other products against standard benchmarks to judge overall quality. The chief scientist designs rigorous tests for products like dishwashers and water purifiers that, in some cases, can takes months to complete. The site focuses on single-product and roundup reviews of products, typically with two products named as Editors’ Choice recommendations. Revenue is made through blend of affiliate commissions and advertising.
Reviewed was originally a network of sites founded by Robin Liss including DigitalCameraInfo.com, TelevisionInfo.com, and CamcorderInfo.com. Gannett acquired the network in 2011. As of 2019, Reviewed is part of USA TODAY Network’s Content Ventures group.
David Kender is the current Editor in Chief.
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