||This article contains content that is written like an advertisement. (October 2013)|
|South East England|
|Slogan||Helping Young People Make Music|
|Mission||Deliver a large range of music making opportunities for young people across the South East region|
Rhythmix is one of the United Kingdom's leading music charities, delivering a large range of music making opportunities for young people across the South East region. Since 1999, Rhythmix has worked with more than 40,000 young people, enabling their creative activity through music and developing their personal and social skills.
Rhythmix works with its partners in Youth Support Services, such as Youth Workers, Arts Officers, Crime Reduction and Youth Offending Teams, to identify young people in challenging circumstances, and enables those young people to shape and develop projects that respond to their needs.
Working with a team of over 50 professional community musicians, Rhythmix is continually developing innovative and exciting new programmes that challenge young people to express their creativity.
Rhythmix manages and delivers Musical Inclusion (Lottery funded by Youth Music) for Brighton & Hove, East Sussex, West Sussex, Kent and Surrey. This programme is the direct engagement with young people delivering programmes that address Exclusion, Challenging Circumstances and Young People at Risk and encourage the talent and potential of these young people.
2011 The X Factor dispute
In 2011, Rhythmix came to widespread media attention when the television presenter and music promoter Simon Cowell attempted to trademark the name Rhythmix in relation to his girl group which featured on the television programme The X Factor. After a legal challenge, Cowell's company, Syco, dropped the trademarking application and the pop group agreed to change their name to Little Mix. Following the dispute, Cowell donated an undisclosed sum to the charity.
In response to the X Factor naming controversy, an online protest was launched to promote the Nirvana single "Smells Like Teen Spirit" to 2011 Christmas number one in the UK Singles Chart, in an attempt to emulate a successful 2009 Facebook campaign to promote Rage Against the Machine's song "Killing in the Name", and hence prevent the X Factor winners from taking the spot.
Little Mix would go on and win the series on 11 December, and their winner's single "Cannonball" went to number one on its first week in UK and Ireland, and whilst it lost Christmas number one to Military Wives charity song "Wherever You Are" in the UK, it held onto number one on Christmas Day in Ireland, meaning neither Nirvana campaign came to fruition.
- Nissim, Mayer (26 October 2013). "'X Factor' Rhythmix to change name following charity pressure". Digital Spy (Hearst Magazines UK). Retrieved 8 December 2013.
- "Simon Cowell donates money to Rhythmix charity". Glamour Magazine UK. 21 November 2011.
- Michaels, Sean (7 December 2011). "Nirvana's Smells Like Teen Spirit to be re-released for Christmas". The Guardian. Retrieved 7 December 2011.