Rob Heppler

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Rob Heppler
Robert Nathanial Heppler

(1979-12-03) December 3, 1979 (age 39)
Natick, Massachusetts, United States
ResidenceLos Angeles, California
NationalityGerman, Italian
Alma materW+K 12
OccupationFootwear designer, streetwear personality, copywriter, blogger, conceptual artist
Years active2006–present
Home townNatick, Massachusetts

Robert Nathaniel Heppler (born December 3, 1979 Natick Massachusetts) is a footwear designer and writer. He has worked as a professional journalist and blogger.[1] Hypebeast,[2]

Nike credits[3] him with the design, concept, and packaging of such shoes as the Lobster Dunk and most recently the Coraline Dunk– which made an appearance at the 2009 Cannes Film Festival[4] as well as D&AD and One Show.

His podcast The Weekly Drop was the first show focusing on streetwear, fashion, art and personalities in the world. It's been featured on Sirius Satellite Radio and syndicated to college radio's across the country, inspiring[peacock term] students, teachers and locals to better understand streetwear culture as a whole. In addition to the creation of a successful[peacock term] podcast, Heppler frequently appears as an industry expert on EPSN2 and has been featured in The New York Times[citation needed], Boston Globe, Boston Phoenix, Vapors, Complex, Mass Appeal and several other major media outlets.

Heppler graduated from the Wieden + Kennedy 12 program where he mastered his craft of strategy, communication and the important cross over between urban culture and mainstream brands.

Heppler is the Co-Founder[5] of the American luxury brand BUSCEMI Where he focuses on product design and creative marketing.[6]

Rob Heppler in Los Angeles

He currently lives in Los Angeles, California.[7][8][9][10][11] [12]


  1. ^ "Sneaker Freaker". Sneaker Freaker.
  2. ^ "Hypebeast Essentials". Hypebeast.
  3. ^ "Creator of the Lobster Dunk". Sneaker News.
  4. ^ "Cannes Submission". youtube.
  5. ^ "Co-Founder story". BUSCEMI.
  6. ^ "Vice President of Marketing". Wall Street Journal. Highsnobiety.
  7. ^ Love Life and Sneakers February 18, 2006 [1]/
  8. ^ "The Sneaker Game|Christian Science Monitor". 2006-10-02. Retrieved 2010-10-05.
  9. ^ 13 Nov 2008 Hello My Name Is Rob Heppler. "Vapors Magazine". Vapors Magazine. Archived from the original on 2009-03-14. Retrieved 2010-10-05.
  10. ^ "Lobster Dunk". Retrieved 2010-10-05.
  11. ^ "Boston Globe". 2006-06-01. Retrieved 2010-10-05.
  12. ^ "Vancouver Sun". 2006-07-06. Retrieved 2010-10-05.