Robert Pittman (media executive)
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Pittman on July 20, 2011
|Born||Robert Warren Pittman
December 28, 1953
Jackson, Mississippi, US
|Spouse(s)||Veronique Choa Pittman|
Robert Warren "Bob" Pittman (born December 28, 1953), is an American businessman. Currently Chairman and CEO of iHeartMedia, Inc. (formerly Clear Channel), a global media and entertainment company, Pittman led the team that created MTV (eventually becoming its President). Pittman joined Clear Channel in November 2010 as an investor and the company’s Chairman of Media and Entertainment Platforms, was named CEO of iHeartMedia (formerly known as Clear Channel Communications) in 2012 and was named Chairman in 2013. Clear Channel became iHeartMedia, Inc. in September 2014. Pittman has also been the CEO of MTV Networks, AOL, Six Flags Theme Parks, Quantum Media, Century 21 Real Estate and Time Warner Enterprises, and COO of America Online, Inc. and AOL Time Warner.
Pittman has also been a radio and TV programmer, marketer, investor and media entrepreneur who has had multiple careers in a number of consumer-focused industries. According to Sean Parker, Pittman is the only media mogul who’s genuinely an entrepreneur. In giving him its first-ever 'Media Visionary" award, advertising publication Adweek  referred to him as a "jack of all media" and former MTV executive Tom Freston referred to him as "the wonder boy of branding."
Recognized for his creativity and risk taking, Pittman stated in a Cannes Lions TV interview with musician and Oscar-winning actor Jared Leto at the 2014 Cannes Lions International Festival of Creativity that “Someone told me early on when you are trying to solve a problem it’s the mix of math and magic. Understanding the problem, the analytical and then you need to have the creativity, you got to have the first of a magical ideal to solve the problem and I think that is what creativity is.”
In addition during a conversation with USA Today at the Festival Pittman also offered insights on how to bring about professional triumphs advising readers to “Have faith in gut feelings.”
- 1 Biography
- 2 References
- 3 External links
Son of a Methodist minister, Pittman was born in Jackson, Mississippi, but raised in Brookhaven and became a radio announcer at the age of 15 to earn money for flying lessons. He was an announcer in a number of cities and then successfully programmed radio stations in Pittsburgh, Chicago and finally at the NBC flagship station, WNBC-AM, in New York when he was 23 years old. He also produced and co-hosted a music video and news show in 1978 that ran on NBC's O&O Television stations. He did learn to fly, and has been a pilot for almost 40 years: He now has over 6,000 flight hours; currently holds an Airline Transport Pilot's license for airplanes; and is rated for helicopters and 3 types of jets.
At MTV, he oversaw the creation and growth of MTV and the transition of Nickelodeon from a failing network geared to preschoolers to the highest rated channel aimed at older kids as well as overseeing the launches of VH-1 and Nick at Nite, and led the initial public offering for MTV Networks and its expansion into international markets. Under Pittman's leadership, MTV became the first profitable cable network; then-Time Warner Co-Chairman and Co-Chief Executive Officer Steve Ross also noted that MTV became the most profitable basic cable network during Pittman's tenure there. For his development of the MTV brand, Advertising Age selected Pittman in 2010 as one of the ten most influential marketers who transformed American Culture.
Quantum Media and Time Warner
After MTV, Pittman founded Quantum Media with MCA (one of the company's ventures was the Morton Downey Jr. show, an early television shock talk show), and in 1989, he bought out MCA, sold the assets to Warner Communications and became senior advisor to Warner Communications CEO Steve Ross just as Warner was merging with Time Inc. to create Time Warner. In 1990, Pittman was appointed President and CEO of Time Warner Enterprises, the new business group of Time Warner, and in 1991 became Chairman and CEO of Six Flags Theme Parks where his team oversaw the revitalization of the Six Flags brand, taking attendance from 17 million to 25 million using a “classic second-place strategy” with their “Bigger than Disneyland, closer to home” positioning of the brand.
Century 21 Real Estate
After Pittman led a process that led to Time Warner selling a controlling interest in Six Flags to Boston Ventures in 1995, he left to join Century 21 Real Estate as CEO. Pittman and his team grew Century 21 Real Estate through a strategy which included brand-building and national marketing, a new franchise sales organization, and the early adoption of the Internet as a lead-generating tool.
America Online and AOL Time Warner
While at Century 21, Pittman met Steve Case and joined the board of directors of America Online, Inc.; he joined the company as president of AOL Networks in 1996 and later became President and COO of America Online Inc. While at AOL, Pittman led the operating team that moved AOL from 6 million members to over 30 million; took the company profitable; introduced mass market advertising as a revenue source; and continued the mission of making the Internet as easy for consumers to use as the telephone or television. The company’s most memorable ad of that time had the tagline “America Online: So easy to use, no wonder it’s number one”. After AOL merged with Time Warner in 2001, Pittman became the Co-COO (and eventually COO) of the combined AOL Time Warner before leaving the company in 2002.
Pittman joined a number of his longtime operating team colleagues when he co-founded Pilot Group LLC, a private investment firm based New York in 2003. Pilot and its individual operating partners continue to have controlling investments in Tasting Table, a leading epicurean digital content company, The Casa Dragones Tequila Company, and Pure Wow, a digital content company targeted to the accomplished female audience.
Pilot Group previously owned and sold investments including Thrillist, which recently sold stakes to Axel Springer and Oak Capital); DailyCandy, sold to Comcast Ventures for a reported $125 million; IdealBite, which was sold to the Walt Disney Company; and entertainment research company OTX (sold to Ipsos America). Pilot also owned and sold significant minority investments in David's Bridal and Nutrisystem, and owned and sold the Barrington Broadcasting television group to Sinclair Broadcast Group in 2013 for $370 million and its radio station group Double O Radio to a variety of regional radio station groups including Town Square Media. Pilot and Pittman have also held various minority positions in digital content and technology venture companies including social gaming company Zynga, in which Pilot was an early investor; Huffington Post and Facebook.
Clear Channel Media Holdings, Inc. and iHeartMedia, Inc.
In November 2010, Pittman took on the role of Chairman of Media and Entertainment Platforms for Clear Channel and made a personal equity investment in the Company. In this role, Pittman worked to leverage the Company's media assets and spearhead the further development of a digital strategy for Clear Channel Radio, particularly with regard to its iHeartRadio digital radio platform, and today, iHeartMedia, Inc. is a multi-platform media and entertainment leader, with assets across broadcast radio; digital; mobile; social; outdoor; data; and live events. Pittman played a pivotal role in developing the iHeartRadio Music Festival, the biggest live concert festival in radio history, the first of which took place in Las Vegas on September 23–24, 2011 in conjunction with the launch of the New iHeartRadio. The company has since expanded its national tentpole live events platform to include the nationally televised iHeartRadio Music Awards; the iHeartRadio Country Festival; iHeartRadio Fiesta Latina; the iHeartRadio Summer Pool Party; and the iHeartRadio Jingle Ball Tour. In December 2016, the company launched its two new on demand subscription platforms, iHeartRadio Plus and iHeartRadio All Access.
Following the transformation of the company in September 2014 to iHeartMedia, Inc. to better reflect the company's multi-platform focus, Bob Pittman became Chairman and CEO of iHeartMedia, Inc. and Chairman and CEO of Clear Channel Outdoor Holdings (after originally serving as Chairman of Clear Channel Media and Entertainment Platforms from November 2010 – October 2011). In this role, Pittman oversees all of the company's global media properties.
In conjunction with this position, Pittman also maintains his role as Founding Member of Pilot Group and continues his activities as a venture investor; in an indication of his continued interest in emerging technologies and businesses, he also serves on the board of live social video company Airtime. With his return to radio, Huffington Post’s media business expert Charles Warner dubbed him “best radio programmer ever” and in 2011 he was ranked by Radio Ink magazine as the "Most Powerful Man in Radio." "Never before has anyone taken the number one slot on the list in their inaugural year," stated Radio Ink Publisher/CEO B. Eric Rhoads. Pittman retained that designation in 2012, 2013 and 2014.
Pittman is a philanthropist, building community and philanthropic projects into businesses he managed from Live Aid at MTV to educational efforts using the Internet at AOL. He is former chairman of the non-profit Robin Hood Foundation, which fights poverty in New York City, and still serves on the board; and is former chairman of the New York Public Theater. He is also on the boards of the Rock and Roll Hall of Fame and the Lupus Research Alliance. He is a former board member of the non-profit New York City Ballet as well as Electronic Arts, Atari Games, Excite, 3DO, MTV Networks, America Online, HFS/Cendant/Realogy, NYU Medical Center, and AOL Time Warner.
Awards and honors
Pittman's many honors include: Robert F. Kennedy Memorial’s 2000 “Ripple of Hope Award” for his commitment to civic and community affairs and his contributions to the advancement of education; induction into the Advertising Hall of Fame and the Broadcasting and Cable Hall of Fame; received AdWeek's first Media Visionary award in 2013 and Cablevision Magazine's "20/20 Vision" award for the 20 people who have had the greatest impact on the cable industry; selection as one of Advertising Age's "10 Marketers Who Changed American Culture” and "50 Pioneers and Visionaries of TV" and recognition as one of Business Week magazine's Top 25 Executives of 1998. He was also named one of Life Magazine's "Five Original Thinkers of the '80s"; recognized as the eighth of Life Magazine's "50 Most Influential Boomers"; included in Time Magazine's 1984 Man-of-the-Year issue "Seven Others who Succeeded"; received the "Star of Hope Award” in January 2014 from the Community Foundation of Northwest Mississippi; was named Success Magazine’s “Pioneer of the New American Start-Up” in 1989; received the 1986 White House Conference on Small Business Award for Entrepreneurial Excellence and the 1984 Council of Fashion Designers of America award; Performance Magazine’s 1982 “Innovator of the Year” award for his work developing MTV and Billboard Magazine’s “Radio Program Manager of the Year” in 1977. In October 2012, he was awarded the Henry A. Grunwald Award for Public Service by Lighthouse International. He also received the American Academy of Achievement’s Golden Plate award; International Teleproduction Society’s Lifetime Achievement International Monitor Award and The President's Award and an Honorary Doctorate from Bank Street College of Education, the school's highest honor, for his many contributions to the advancement of education.
- New York Times coverage of Robert W. Pittman
- Smith, Ethan (October 3, 2011). "Pittman to Run Clear Channel". The Wall Street Journal.
- "Adweek" MTV Founder Bob Pittman Is Our First Media Visionary
- on YouTube
- USA Today coverage of Robert W. Pittman
- Marr, Merissa (October 15, 2012). "Pittman Envisions New Life for Radio". The Wall Street Journal. pp. B1, B4. Retrieved October 15, 2012.
- CNN coverage of Pittman
- New York Times, op cit
- Advertising Age, 10 Marketers Who Transformed American Culture
- Businessweek coverage of Pittman's ventures
- New York Times, op cit
- Landman, Beth. "MTV Founder Bob Pittman Launches Tasting Table Today". New York Magazine. Retrieved 6 October 2008.
- Jason Del Rey (September 12, 2001). "Entrepreneurs in the News". Inc.
- Comcast Sets Deal to Buy Daily Candy
- Wrap Staff (January 28, 2010). "Ipsos Buys Online Research Firm OTX". The Wrap.
- "Breaking News". USA Today. September 23, 2011.
- Warner, Charles (March 23, 2011). "Bob Pittman Is Just What Radio Needs". Huffington Post.
- Brian Costa (March 20, 2012). "Meet the Mets (Minority Owners): Bob Pittman, Kenneth Lerer". Wall Street Journal.
- "AOL's Bob Pittman to Receive Ripple of Hope Award; Mrs. Robert Kennedy to Present Award at New York Gala." U.S. Newswire. US Newswire. 2000. Retrieved September 22, 2009 from HighBeam Research: http://www.highbeam.com/doc/1P2-18885525.html
- Bloomberg/Lessons from media pioneer Bob Pittman
- "AOL banks on new CEO Pittman's Midas touch"
- Buzzco & MTV. From Frederator Blogs September 2, 2007
- Bob Pittman. From Frederator Blogs September 5, 2006
- The museum of broadcast communications
- Media Megadeal: The Cultures; A Bridge Builder For Corporate Culture
- "Robert Pittman Begins a New Music Channel"
- "Comcast to Buy Daily Candy for $125 Million"
- "Comcast Sets Deal to Buy Daily Candy"
- A Guide To New Food Sites
- "What Will Stimulate Spending? Advertising!"
- "10th Anniversary of the AOL-Time Warner Merger"
- "Bob Pittman, Joe Einhorn, and Justin Shaffer"
- "Invierte en agave creador de MTV"
- "Tasting Table Is The Daily Candy For Foodies"
- "10 Marketers Who Transformed American Culture"
- "Forget Pandora, Will Clear Channel Crush Sirius?"