Rodeway Inn

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Rodeway Inn
Brand of Choice Hotels
Industry Hotels
Founded 1962
Founder Michael Robinson
Headquarters Phoenix, Arizona, United States
Number of locations
516 as of December 31, 2015
Area served
United States, Canada
Owner Choice Hotels
Slogans Good night. Great savings.
Website https://www.choicehotels.com/rodeway-inn
A Rodeway Inn in Chicago, Illinois
The Rodeway Inn in Garden City, Kansas

Rodeway Inn is a chain of economy-priced hotels in the United States and Canada. Founded by Michael Robinson in 1962, the franchise is now led by Choice Hotels corporation.[1]

As of January, 2015, there are 516 Rodeway Inn locations in North America, with approximately 26,351 rooms across the continent, and 35 new hotels under construction in the United States.[2] Each hotel is a franchise, managed by a private investor. The hotel chain advertises standard guest amenities such as free local calls, long distance access, free premium channels, such as HBO, free wifi, and free morning coffee.[3]

History[edit]

The chain was first organized in Phoenix, Arizona in 1962. Michael Robinson and his son-in-law Joe Simmons originally opened the chain under the name Rodeway Inns of America.[1] In 1971, the Vantage Company of Dallas, Texas acquired the hotel chain. Prudential Life Insurance partnered with Rodeway Inns to finance the company-owned inns with the goal of becoming a franchise. In 1976, the company began focusing exclusively on franchising. In 1985, Ladbrokes purchased the brand and two years later, sold the chain to Ramada.

In 1990, the brand became a part of the Choice Hotels corporate group, along with Friendship Inn and Econo Lodge. The Friendship Inn chain was absorbed by the Rodeway Inn and Econo Lodge brands at this time.[4]

In 2005, Rodeway Inn reorganized its franchise structure to attract franchisees to the hotel chain. In 2007, Rodeway Inn was named the fastest growing chain in the hotel industry by Lodging Magazine. As of 2016, Rodeway Inn is still a part of Choice Hotels.[1]

Franchise structure[edit]

From 1990-2005, the franchise used a revenue percentage fee structure. In 2005, the company lowered the fee structure for investors to $25 per room, per month, for the first two years of ownership. The subsequent four years would be followed by annual increases of $1.[5] They also lowered their initial franchise fee to $5,000, and offered a reduction in mutual windows from five years to one year. The move was made by Ron Burgett and Kevin Bradt of Choice Hotels.[6] It costs approximately $500,000 in liquid revenue to invest in a Rodeway Inn franchise.[7]

Notable hotels[edit]

The Las Vegas, NV hotel, called Rodeway Inn Las Vegas Convention Center, has a casino on-site, as well as bowling and billiards.[8]

The Rodeway Inn franchise's hotel in Fort Lauderdale, FL is called Rodeway Inn and Suites - Fort Lauderdale Airport and Cruise Port. The branch has day-rooms for cruise and airline travelers with long layovers in Port Everglades.[9] In 2016, Rodeway Inn and Suites – Fort Lauderdale Airport and Cruise Port was A+ rated by the Better Business Bureau.[10] In 2015, a study by Port Everglades mentioned Rodeway Inn & Suites as being one of the most popular hotels, hosting 11% of all passengers surveyed.[11]

The Rodeway Inn Historic, a Williamsburg, VA hotel blends in with the local architecture. The hotel deviates from the typical style with historic furniture and brick, colonial design similar to the surrounding city.[12]

In 2009, The Rodeway Inn of Wisconsin Dells, WI, was featured in the book Don’t Go There! The Travel Detective’s Essential Guide to the Must-Miss Places of the World by NBC’s Peter Greenberg for its F rating by the Better Business Bureau.[13]

In 2011, Rodeway Inn of Williamsville, NY was named #7 on Trip Advisor’s top 10 list of “America’s Dirtiest Hotels”.[14]

See also[edit]

References[edit]

  1. ^ a b c "Rodeway Inn Franchise". Franchise.org. Retrieved 5 March 2014. 
  2. ^ "Rodeway Inn Brand Presentation 2015". Choice Hotels Development. 20 March 2016. 
  3. ^ "Rodeway Inn – Good night. Great savings.". Choice Hotels Development. 20 February 2016. 
  4. ^ John A. Jakle; Keith A. Sculle; Jefferson S. Rogers. The Motel in America. Johns Hopkins University Press. Retrieved 8 March 2014. 
  5. ^ "Choice Lowers Franchise Fees for Rodeway Inn Brand". Travel Weekly. Retrieved 16 February 2016. 
  6. ^ "A Flexible Stay for a Hotel Franchisee". The New York Times. 
  7. ^ "Rodeway Inn". Franchise Help. Retrieved 8 March 2016. 
  8. ^ "Best of VegasRodeway Inn Las Vegas Convention Center". Best of Vegas. Retrieved 8 March 2016. 
  9. ^ "Cruise Port Hotel Has Day Rooms for Late Flight Travelers". Chris Cruises. Retrieved 8 March 2016. 
  10. ^ "Rodeway Inn and Suites in Fort Lauderdale, FL". Better Business Bureau. Retrieved 5 March 2016. 
  11. ^ "Rodeway Inn and Suites Airport Cruise Port Named Top Fort Lauderdale Hotel by Port Everglades". CBS 8. Retrieved 8 March 2016. 
  12. ^ "Rodeway Inn Hotels - Historic Williamsburg". Choice Hotels. Retrieved 8 March 2016. 
  13. ^ Peter Greenberg. Don’t Go There: The Travel Detective’s Guide to the Must-Miss Places of the World. Rodale. Retrieved 9 February 2016. 
  14. ^ "TripAdvisor Lifts the Lid on America’s Dirtiest Hotels". TripAdvisor.com. Retrieved 27 February 2016. 

External links[edit]