Rola (model)

From Wikipedia, the free encyclopedia
Jump to navigation Jump to search
Rola 2019 (1).jpg
Eri Sato (佐藤えり, এরি সাত, Sato Eri)

(1990-03-30) March 30, 1990 (age 31)
Tokyo, Japan


OccupationFashion model, TV personality, actress, singer
EmployerLibera Production (as of 2013)[1]
Height1.65 m (5 ft 5 in)[2]

Rola (ローラ, Rōra, born Eri Sato (佐藤えり, Sato Eri) on March 30, 1990) is a Japanese fashion model, TV personality,[2] actress[3] and singer.[4] She is of Bangladeshi, Japanese and Russian descent as her father is Bangladeshi and her mother is three-quarters Japanese and one-quarter Russian. As a model, she is known for her regular appearances in the Japanese fashion magazine Vivi[5] and in numerous commercials.[6] Since 2011, Rola has also become widely known as a tarento (TV personality) appearing on Japanese television regularly[7] and has one of the largest social media followings of any Japanese celebrity.[8] Rola was represented by the management agency Libera in Japan.[1]

Personal life[edit]

Rola was born in Tokyo, Japan. Her father is from Bangladesh, while her mother is three-quarters Japanese and one-quarter Russian.[9][10] She was raised primarily in Bangladesh until she was 9 years old where she attended an American international school.[11] Her parents were divorced and she was primarily raised by her step-mother, who is Chinese.[12] She has a twin brother, Ryo, with whom she is said to get along well, and has a younger half-brother and half-sister who are twins. She and her brother were raised as Muslims by their Bangladeshi father, but he allowed them to eat pork due to its prevalence in Japanese culture.[9]

Rola's modelling career began when she was a high school student after being approached by a scout while walking down the street in Shibuya, Tokyo.[13]

Her Bangladeshi father, Jurip, was arrested on July 26, 2014, after turning himself in at a police station in Suginami Ward, Tokyo. He had been put on Interpol's wanted list a year earlier for scamming and defrauding Japan's national health insurance system.[14]


Rola has become an outspoken advocate for environmentalism and animal welfare on her social media, where she has posted about plant-forward diets, preserving wildlife reserves, and adopting rather than shopping for companion animals.[15]


In modelling[edit]

After making several appearances in the Japan's Popteen magazine,[16] Rola began appearing in the fashion magazine Vivi in 2008.[17] She has since been active in runway modeling, making numerous appearances in shows such as Tokyo Girls Collection, Shibuya Girls Collection, and Girls Award.[16]

Rola's first appearance on the cover of Vivi magazine was the August 2012 edition,[18] and her first fashion book, "The Rola!!", was published the same month.[19] An additional fashion book, Rola's Closet, was released in June 2014 and contains photographs taken by Rola on the photograph-sharing service instagram.[20]

In August 2014, she began modelling for the fashion brand Beams, making her first appearance in the brand's 2014 autumn/winter catalogue.[21]

Rola has appeared in the following runway shows: Kobe Collection (2008)[22] and Tokyo Girls Collection (2009 Autumn/Winter).[23]

As a TV personality[edit]

Rola's career as a tarento (a television personality in Japan) began in June 2010 when she made her first appearance on Nihon TV's variety show Shabekuri 007 alongside fellow models Lena Fujii and Mitsuki Oishi.[24] Rola was named the number four "rising TV-star in 2011", with 200 appearances on Japanese TV shows.[25] She appeared as a weekly regular on Fuji TV's Waratte Iitomo! variety show from April 2012[26] until the program ended in March 2014.

Rola's television persona comprises distinctive characteristics, exuding an overall childlike naiveté, innocence, and playfulness. Signature affectations such as puffing her cheeks in embarrassment, holding an "OK" hand gesture over her cheek, and curling her tongue over her upper lip make Rola a common subject for Japanese impersonators, who also mimic her ditzy responses and constant giggles. She falls within the model-idol category of Japanese "talent" (tarento) as not actually possessing any particular talent, but Rola also presents comic possibilities by her mere presence.[1][10] In the wake of Rola's popularity, aspiring talent Arie Mizusawa began appearing on Japanese television sporting cute affectations nearly identical to Rola, to an extent that entertainment media referred to Mizusawa as "Rola 2" and both she and Rola as "twins".[27][28]

In April 2014, Rola acquired her first presenting role on the Fuji TV quiz show Danketsu Seyo Quiz 30 in which she presents alongside veteran TV presenter and comedian Atsushi Tamura.[29]

In 2017, there were reports that she may be locked into a ten-year "slave-like" contract with her talent agency.[30]


In October 2011, Rola made her musical debut as a featured vocalist on Issa (of Da Pump) and SoulJa's song "I hate u".[31] She made her solo debut in July 2012 with the song "Memories", the theme song for the Pokémon anime film Kyurem vs. the Sacred Swordsman: Keldeo, in which she also has a cameo voice appearance.[32] It peaked at number 14 on the Oricon Chart in its first week of release.[33] In September 2012, Rola met with Canadian singer Carly Rae Jepsen in Tokyo following her own lip-dub version of Jepsen's hit "Call Me Maybe", and expressed her intention to master English in order to broaden her horizons.[34]


Rola joined the social media site Twitter on February 29, 2012.[35] After three days, she gained over 190,000 followers.[36] After two weeks, the number had risen to over 430,000, the largest number amongst Japanese models, followed by Tsubasa Masuwaka and Kyary Pamyu Pamyu.[37] It reached over 670,000 by April 13, 2012,[38] and 1,000,000 in October 2012.[39] In June 2014, she became the fourth Japanese celebrity to exceed two million followers.[40] As of February 2020, she has the third highest number of followers (over 4.2 million) for a Japanese celebrity, second amongst Japanese female celebrities.[8]

Personal brand[edit]

In 2013, Rola launched a brand of fragrances called "Vasilisa". She has two perfumes, and five body mists.[41]


Rola played the role of the female soldier Cobalt in the 2016 feature film Resident Evil: The Final Chapter.

Advertising work[edit]

In 2009, as an exclusive Vivi model, she became the model for "Vivifleurs" women's suits following a joint enterprise between Vivi and Haruyama Trading Co.,Ltd..[42] In 2011, along with Mizuki Yamamoto, Yuri Ebihara, Jessica Michibata, Tomomi Itano, Hazuki Tsuchiya and Taylor Momsen, Rola became a model for the fashion label Samantha Thavasa, appearing in television commercials and catalogues.[43] Modeling for the cosmetics brand Brigitte in January 2012, Rola appeared in television commercials, which targets the early-twenties market.[44] That April, Rola also signed a contract with Fujiya Co., appearing alongside the brand's mascot "Peko-chan"; a new brand of sweets featuring Rola on the packaging was released by the company in September of that year.[45][46] Mail-order retailer for young women's lingerie Peach John was represented by Rola in May 2012, where she appeared on the front cover of the brand's catalogue.[47] As of August 2014, she continues to represent the brand in television commercials.[48] In August 2012, Rola represented the takoyaki restaurant chain HotLand corporation appearing in television commercials and on posters for the company.[49] In 2013, Rola appeared on television commercials for: beauty-products specialists "Tsuyamote Beauty", foot care brand Dr. Scholl's, soft drinks company "Momo no Ten-nensui" and Mitsui Outlet Park.[50][51][52][53] Alongside Girolamo Panzetta, Rola also appeared in a television commercial for day spa company TBC.[54]

In 2014, she featured in another commercial for TBC and an advertisement for the mobile news application "Antenna".[55][56] Rola was announced as the image character for Bandai's handheld digital pet, Tamagotchi 4U, in July 2014. A limited-edition "pet" based on Rola herself was released in September 2014.[57]

In December 2014, it was revealed that Rola had advertising contracts with fifteen companies, more than any other Japanese celebrity in 2014.[6][58] In 2015, Rola appeared in 11 commercials, all of which were for different companies. She came in third for appearing in the most number of commercials for the year.[59] She regained the top position in 2017, with Rola having commercial contracts with fifteen companies, overtaking actress-model Suzu Hirose (fourteen contracts).[60][61]


On August 23, 2012, Rola released her first fashion book, called The Rola.[62]

On June 26, 2014, Rola released her second fashion book, called Rola's Closet.[63]

On November 30, 2015, Rola released her first recipe book, called Rola's Kitchen.[64]


2016 – Resident Evil: The Final Chapter as soldier COBALT.

2020 - Followers as Herself



  • 29th Japan Jeans Conventions Best "Jeanist" Awards: Elected by Committee Category[65]
  • 17th Japan Nailist Association Nail Queen Awards: Tarento Category[66]


  • 10th "The Best of Beauty Awards": Twenties Category[67][68]
  • 30th Japan Jeans Conventions Best "Jeanist" Awards: Elected by General Public Category[69]


  • 31st Japan Jeans Conventions Best "Jeanist" Awards: Elected by General Public Category[70]
  • 19th Japan Nailist Association Nail Queen Awards: Tarento Category[71]



  1. ^ a b c Brasor, Philip (July 6, 2013), "Sins of the father are Rola's burden", Japan Times, Japan: The Japan Times Ltd., p. 9, retrieved July 7, 2013
  2. ^ a b 『ローラ』人物情報 (in Japanese). Naver Person Search. Archived from the original on January 19, 2013. Retrieved January 22, 2015.
  3. ^ Meet Rola, the Coolest New Member of the Gucci Crew, Vogue
  4. ^ Rola Reveals That She Has Turned Down Variety Show Offers to Focus on Her Singing Career, Arima Japan
  5. ^ 今日の私服/ローラ (in Japanese). Modelpress. February 9, 2012. Retrieved April 27, 2012.
  6. ^ a b ローラが新CMクイーンの座に!, Nihon Monitor
  7. ^ "ベロ出し"は笑いのきっかけ! バラエティーでローラが重宝されるワケ. Cyzo Woman (in Japanese). June 26, 2011. Retrieved April 28, 2012.
  8. ^ a b Twitter日本 フォロワー数 総合ランキング 1–50位 Twitterで写真公開. (in Japanese). 2016. Retrieved February 22, 2016.
  9. ^ a b Lloyd, George (25 March 2021). "Who is Rola, the hottest face in Japanese advertising?". Japan Today. Retrieved 8 May 2021.
  10. ^ a b Robert Michael Poole (2012-09-20). "'It' girl Rola welcomes Jepsen to Japan". Japan Times. Retrieved 2013-10-30.
  11. ^ 笑っていいとも!増刊号|フジテレビ|2011/10/09(日)10:00. TV Data Zoo (in Japanese). Archived from the original on November 11, 2011. Retrieved June 22, 2016.
  12. ^ タメ口&舌出しで人気者ローラ、最も近い芸風はあの人. Nico Nico News (in Japanese). September 16, 2011. Retrieved April 28, 2012.
  13. ^ モデル・ローラが『徹子の部屋』に初登場!やっぱり黒柳にも友達口調!?. TV Dogatch (in Japanese). Archived from the original on May 24, 2012. Retrieved January 6, 2013.
  14. ^ "Father of TV personality Rola convicted of health insurance fraud". Japan Today. May 6, 2015.
  15. ^ "ローラがついにVEGANに!?肉食問題にも言及!ローラの最近の行動がアニマルライツ活動家にしか見えない件、笑 @RolaWorLD #動物保護 #環境保護 #GoVegan - 未分類".
  16. ^ a b "ローラの画像、ローラの経歴・プロフィールならオリコン芸能人事典-ORICON STYLE" (in Japanese). Oricon. Retrieved April 28, 2012.
  17. ^ "ローラ (Rola)". Universal Music Japan (in Japanese). Archived from the original on June 3, 2012. Retrieved April 28, 2012.
  18. ^ "ローラ、「ViVi」で初の単独表紙 オススメのダイエット法を伝授" (in Japanese). Modelpress. June 25, 2012. Archived from the original on November 1, 2013. Retrieved August 5, 2013.
  19. ^ ローラ、初のファッションBOOK「THE ROLA!!」解禁 (in Japanese). Modelpress. August 8, 2012. Archived from the original on 2013-11-01. Retrieved 2015-05-26.
  20. ^ ローラ、こだわりの"自撮り"テクを伝授 [Rola and her obsession with "selfies", gives instructions on her technique]. MSN, Oricon (in Japanese). June 26, 2014. Archived from the original on July 7, 2014. Retrieved June 30, 2014.
  21. ^ "ローラが表現する「ビームス(BEAMS)」の2014年秋冬コレクション" ["Beams" Autumn/Winter 2014 as expressed by Rola]. Zaikei news (in Japanese). August 25, 2014. Retrieved August 31, 2014.
  22. ^ "神戸コレクション に関するテレビ情報 キカナイト フジテレビ TVでた蔵". TVでた蔵. Retrieved 2016-02-25.
  23. ^ A/W, TOKYO GIRLS COLLECTION '09 A/W|東京ガールズコレクション '09. "東京ガールズコレクション'09 A/W | 出演モデル | ローラ". Archived from the original on 2017-02-11. Retrieved 2016-02-25.
  24. ^ 【エンタがビタミン♪】人気急上昇"タメ口"ローラ。「私が、ペコちゃんのように舌を出すワケ。」. Livedoor News (in Japanese). June 22, 2011. Retrieved April 28, 2012.
  25. ^ ローラ、「2011ブレイクタレント」第4位 番組出演本数が約5倍に (in Japanese). Modelpress. December 13, 2011. Retrieved April 28, 2012.
  26. ^ "ローラ、「笑っていいとも」新レギュラーに はやくもTwitterで爆弾発言!?" (in Japanese). Modelpress. March 29, 2012. Retrieved April 28, 2012.
  27. ^ "ローラに激似!"水沢アリー"って誰?深夜番組で話題沸騰 (In Japanese)". クランクイン!. ハリウッドチャンネル. 2013-02-06. Retrieved 2013-02-13.
  28. ^ "「ローラに激似」と話題沸騰 新人タレントが地上波で衝撃デビュー" (in Japanese). Modelpress. 2013-02-06. Retrieved 2013-02-13.
  29. ^ "MC初挑戦のローラ、ロンブー淳は「司会の神様」" [Rola's first attempt at presenting – Atsushi is the "god of presenting"]. Oricon (in Japanese). April 23, 2014. Retrieved May 8, 2014.
  30. ^ "Rola, latest victim of Japan's murky celebrity industry". South China Morning Post. September 23, 2017.
  31. ^ "舌だし"ローラが歌手デビュー ISSA×SoulJaとコラボ. Oricon Style (in Japanese). September 23, 2011. Archived from the original on 2011-10-06. Retrieved 2015-05-26.
  32. ^ ローラ、「劇場版ポケモン」主題歌・声優を担当 本人コメント到着 (in Japanese). Modelpress. April 10, 2012. Retrieved April 28, 2012.
  33. ^ ローラのシングル売り上げランキング [Singles sales rankings: Rola] (in Japanese). Oricon. Retrieved August 28, 2013.
  34. ^ Robert Michael Poole (2012-09-20). "'It' girl Rola welcomes Jepsen to Japan". Japan Times. Retrieved 2012-11-29.
  35. ^ "ローラ、Twitter開始2日でフォロワー5万人突破" (in Japanese). Modelpress. March 1, 2012. Retrieved April 30, 2012.
  36. ^ ローラ ツイッター開始3日でフォロワー19万人越え. Ameba News (in Japanese). March 3, 2012. Retrieved April 27, 2012.
  37. ^ "ローラ、フォロワー40万人超えのTwitterに偽物疑惑浮上 所属事務所がコメント" (in Japanese). Modelpress. March 14, 2012. Retrieved April 27, 2012.
  38. ^ ローラ、「UFO見たよー!」 Twitterで写真公開 (in Japanese). Modelpress. April 13, 2012. Retrieved April 30, 2012.
  39. ^ "レディー・ガガ、Twitterフォロワー数が3000万人超え! ローラは約7ヵ月で100万人突破". RBB (in Japanese). October 5, 2012. Retrieved January 6, 2013.
  40. ^ ローラ、フォロワー200万人突破!国内4人目「最近サボってる」 [Rola surpasses 2 million followers! Fourth person in Japan to do so. "I've been a bit idle recently"]. Sports Nippon (in Japanese). June 30, 2014. Retrieved June 30, 2014.
  41. ^ ローラ、新ブランド立ち上げ ワンランク上の女性になれる [Rola launches new brand] (in Japanese). Japan: Modelpress. 2013-06-22. Retrieved 2016-02-09.
  42. ^ 「ViVi」モデルのローラもお薦め 「はるやま」からコラボスーツ. J-cast (in Japanese). December 11, 2009. Retrieved August 5, 2013.
  43. ^ 「サマンサBOOK 」発売 エビちゃん、ともちん、ローラらミューズ7人が表紙. Fashionsnap (in Japanese). November 15, 2011. Retrieved August 5, 2013.
  44. ^ ローラ、超ミニボトムで美脚披露 新コスメブランドイメージキャラに (in Japanese). Modelpress. January 20, 2012. Archived from the original on July 12, 2014. Retrieved August 5, 2013.
  45. ^ ローラ、ペコちゃんと初対面で大はしゃぎ「ベロが乾燥しないのかな!」. livedoorNEWS (in Japanese). April 25, 2012. Retrieved August 5, 2013.
  46. ^ ローラがプロデュース「ミルキー袋」発売. Fashionsnap (in Japanese). September 4, 2012. Archived from the original on November 29, 2014. Retrieved August 5, 2013.
  47. ^ ピーチ・ジョンが夏ブラ発表「ひやっとサラサラ」ローラ流に解説. Fashionsnap (in Japanese). May 23, 2012. Retrieved August 5, 2013.
  48. ^ ローラ、下着ブランドCM出演 [Rola makes appearance in lingerie advert]. Asahi Shimbun Digital (in Japanese). August 27, 2014. Archived from the original on 2014-08-27. Retrieved 2015-05-26.
  49. ^ ホットランド、ローラさんを起用した「新生・築地銀だこ」のTVCMをオンエア、ローラさんが得意のオッケーポーズでPR. livedoorNEWS (in Japanese). July 31, 2012. Archived from the original on 2012-08-14. Retrieved 2015-05-26.
  50. ^ ローラ、ワンピでスラリ美脚披露 気になるバレンタインの本命は? (in Japanese). Modelpress. February 6, 2013. Retrieved August 5, 2013.
  51. ^ ローラ、現場での振る舞いにスタッフメロメロ 美脚の秘訣も明らかに (in Japanese). Modelpress. March 26, 2013. Archived from the original on June 14, 2013. Retrieved August 5, 2013.
  52. ^ ローラ、「桃の天然水」イメージキャラクターに 華原朋美、浜崎あゆみに続く (in Japanese). Modelpress. March 15, 2013. Retrieved August 5, 2013.
  53. ^ ローラ、「オズの魔法使い」ドロシーに変身 (in Japanese). Modelpress. April 17, 2013. Retrieved August 5, 2013.
  54. ^ ローラの美貌にうっとり 人気キャラクターから変身 (in Japanese). Modelpress. May 7, 2013. Retrieved August 5, 2013.
  55. ^ "ローラ、CMで涙の演技初披露「絶対泣けないと思った」" [Rola, showcases her tears for the first time. "I definitely didn't think I'd be able to cry"]. Oricon (in Japanese). May 9, 2014. Retrieved June 30, 2013.
  56. ^ 利用者300万越えも スマホニュース、覇権争奪戦へ [Smart phone news applications exceed 3 million users. A battle for dominance.]. Nihon Keizai Shimbun (in Japanese). June 13, 2014. Retrieved June 30, 2014.
  57. ^ ローラ"らしさ"全開 大人だらけに緊張も社長には「やっほ~!」 ["Rola-ness" on full throttle. Nervous in front of all of the adults – "heya" to the manager]. Sports Nippon (in Japanese). July 2, 2014. Retrieved July 24, 2014.
  58. ^ "CM女王"ローラ、新たに1社増え計15社に!! "クール"な新境地を披露 [The "CM Queen" Rola, another new company represented – a total of 15! Reveals a new "cool" state of mind]. Oricon (in Japanese). December 16, 2014. Retrieved January 22, 2015.
  59. ^ "今年も出ました!2015年CM女王は誰だ!広瀬すず?有村架純?". 2015-12-14. Archived from the original on 2016-10-15. Retrieved 2016-02-22.
  60. ^ "ローラ、CM起用数3年ぶりに単独首位!男性トップはイケメンでなく"コワモテ"". Cinema Today (in Japanese). December 6, 2017.
  61. ^ "Rola on a roll as 'commercial queen' for 2017". Japan Today. December 8, 2017.
  62. ^ "ローラ初のファッションブック「THE ROLA!!」 – エキサイトニュース". Retrieved 2016-02-22.
  63. ^ "ROLA'S CLOSET(2014年07月)|ROLA |宝島社 |商品詳細ページ |丸善&ジュンク堂ネットストア". Retrieved 2016-02-22.
  64. ^ "ローラ初レシピ本発売、料理作る男性は「いな~い」". 2015-11-30. Retrieved 2016-02-22.
  65. ^ ローラ、ミニスカで美脚披露 「ベストジーニスト」受賞は狙い通り? [Rola shows her attractive legs with a miniskirt. Was she going after the "Best Jeanist" award?] (in Japanese). Modelpress. October 4, 2012. Retrieved September 3, 2013.
  66. ^ 篠田麻里子、ローラ、菜々緒らが受賞 「ネイルクイーン2012」 [Mariko Shinoda, Rola, Nanao receive awards at "Nail Queen 2012"] (in Japanese). Modelpress. October 10, 2012. Retrieved September 3, 2013.
  67. ^ 壇蜜が30代"美の頂点"に! 謙虚さと巧みなコメントで報道陣魅了 [Dan Mistu is at the "summit of beauty" The press are drawn to her humility and skillful comments] (in Japanese). Oricon. September 3, 2013. Retrieved September 3, 2013.
  68. ^ ローラ、セクシーワンピで色気アピール 「まるで大人になった気分」 [Rola draws appeal with her sexy dress] (in Japanese). Modelpress. September 3, 2013. Retrieved September 3, 2013.
  69. ^ ローラ:ベストジーニストに「跳ね上がるくらいビックリ!」 [Rola: "I was surprised to the extent I was jumping up and down" after becoming best jeanist]. Mainichi Shimbun (in Japanese). October 2, 2013. Archived from the original on December 8, 2015. Retrieved October 4, 2013.
  70. ^ 【ベストジーニスト】キスマイ藤ヶ谷が初受賞 ローラV2 特別賞にはマー君 [Rola received 2nd awards at "Nail Queen 2014"] (in Japanese). oricon ME inc. Retrieved 2015-05-26.
  71. ^ ローラ、ヨンア、桐谷美玲ら豪華ドレスで集結 「ネイルクイーン2014」授賞式 [Rola, Youn-a, Mirei Kiritani gathered for "Nail Queen 2014" award ceremony wearing a gorgeous dress.] (in Japanese). Modelpress. Retrieved 2015-05-26.

External links[edit]