Ronald Allan Luce|
July 11, 1961
Contra Costa County, California, USA
|Residence||Garden Valley, Texas, USA|
Katie (Kathryn Anne) Luce|
(May 19, 1984 – present)
(September 21, 1989 – present)
(October 17, 1990 – present)
(January 18, 1992 – present)
Ronald Allan Luce is the co-founder and president of Teen Mania Ministries which was located in Garden Valley, Texas. Together with his wife Katie, Ron founded Teen Mania in 1986 and led the organization until its bankruptcy in 2015. Luce is now CEO of a new ministry called Generation Next. 
One of Ron's early involvements was with Willie George Ministries, where he was involved in the Fire By Nite Christian variety show that was distributed to subscribers, and syndicated on television.
Luce also hosted weekend Acquire the Fire youth rallies and ministry clinics in large venues nationwide, many attracting tens of thousands of teens and youth workers. He also hosted a weekly TV show, Acquire the Fire, telecast on the Trinity Broadcasting Network and other Christian television stations. Training and ministry experience was provided for young adults wishing to enter into youth (and other) ministries, as interns in the Honor Academy. Luce expanded his operations in 2005 by starting the Battle Cry Campaign.
Some have criticized his organization, citing frequent militant statements. Ron Luce speaks of a battle that is waged against the "powers of darkness" and also implemented through the "Love of Jesus Christ" to the individual. Some of his statements: "This is war. And Jesus invites us to get into the action, telling us that the violent—the ‘forceful' ones—will lay hold of the kingdom."  At a Cleveland "Acquire the Fire" event, he said, "The devil hates us, and we gotta be ready to fight and not be these passive little lukewarm, namby-pamby, kum-ba-yah, thumb-sucking babies that call themselves Christians. Jesus? He got mad! ... I want an attacking church!" Luce further exhorts his young followers to proclaim in unison: "I will keep my eyes on the battle, submitting to Your code, even when I don't understand."
In a profile in Ministry Today magazine in 2014, Luce confirmed, "We're doing everything we can to raise up a young army who will change the world for Christ."
Popular culture the enemy
Luce has also publicly condemned "purveyors of popular culture" as "the enemy," who according to Luce are "terrorists, virtue terrorists, that are destroying our kids... they're raping virgin teenage America on the sidewalk, and everybody's walking by and acting like everything's OK. And it's just not OK." This type of imagery is said to be used under the context of a spiritual "battle" between good and evil.
Ron Luce was one of the leaders of a youth rally, "The Fine Line," held in support of California Proposition 8 on October 1, 2008 at Rock Church in San Diego. Proposition 8 was an initiative that would constitutionally prohibit same-sex marriage in California. Luce presented the "8 for 8" action plan at the conclusion of the event.
In 2011, Ron Luce was interviewed for an MSNBC documentary entitled "Mind Over Mania." The documentary showed footage of controversial Teen Mania events, doctrines, and practices, and also included interviews with past Honor Academy interns and Christian mental health professionals who criticized the ministry for using what they identified as cult mind control techniques according to Robert Jay Lifton's "Eight Criteria for Thought Reform". Luce declined a follow-up interview for the documentary, but later said that the footage was taken out of context and the MSNBC filmmakers had approached him under false pretenses. However, MSNBC responded in a statement that Luce's accusations were false. The documentary won an investigative reporting award from the CINE organization.
On September 9, 2015, the 4th Judicial District Court in Colorado Springs issued an arrest warrant for Ron Luce for failure to appear at a hearing regarding a breach of contract lawsuit against Teen Mania.
Luce became involved in drug and alcohol abuse while living with his father. Luce was taken in by a pastor, under whose roof he became a Christian. He then committed his life to evangelizing and training young people. He received his bachelor's degree in Psychology and Theology from Oral Roberts University and his Masters in Counseling Psychology from the University of Tulsa. In 2002, U.S. President George W. Bush appointed him to the White House Advisory Commission on Drug-Free Communities, on which he served until 2004. Luce joined the board of trustees of Oral Roberts University in January 2008.
Luce has written or co-written a number of books:
- Battlecry for a Generation
- Battlecry for My Generation
- Guard Your Heart
- It's Only a Tattoo
- "The Mark of a World Changer"
- Power of One
- When Teens Pray
- Re-Create: Building a culture in your home stronger than the culture destroying your kids
Other works by Luce include the "Over the Edge" devotional series, and the "Rise Up," "Dig In," "Band Together," "Move Out," and "Double Vision" curricula associated with the Battle Cry Campaign.
- "Ron Luce". TBN. 2015-01-26. Retrieved 2018-04-13.
- Bill Sherman. "Financial woes force Teen Mania to shut down". Tulsa World. Retrieved 2016-04-22.
- Derrick, J. C. (December 18, 2015). "Ron Luce admits Teen Mania is finished". World. Retrieved 2016-04-22.
- Luce, Ron (2005). Battle Cry for a Generation: The Fight To Save America's Youth. Cook Communications Ministries. p. 57. ISBN 978-0-7814-4267-1.
- Sharlet, Jeff (April 2007). "Teenage Holy War". Rolling Stone. Archived from the original on February 29, 2008. Retrieved February 8, 2008.
- Taylor, Sunsara (June 11, 2006). "Battle Cry for Theocracy". truthdig.com. Retrieved August 4, 2007.
- Amanpour, Christiane; Julie O'Neill; Taylor Gandossy (August 23, 2007). "Teen Christians campaign against pop culture". CNN. Retrieved August 27, 2007.
- Chan, Kenneth (October 2, 2008). "Thousands of California Christian Youth Empowered to Defend Marriage". The Christian Post. Archived from the original on October 5, 2008. Retrieved June 3, 2018.
- Miles McPherson, Lou Engle, Sean McDowell, Yvette Schneider, Greg Koukl, Ron Luce (October 1, 2008). The Fine Line (Live television). San Diego, California: Christian Communication Network.
- "Mind Over Mania". November 6, 2011. MSNBC. Missing or empty
- Schapiro, Jeff (November 7, 2011). "Teen Mania Founder: MSNBC Documentary is Deceptive". The Christian Post. Retrieved January 13, 2012.
- Schapiro, Jeff (November 9, 2011). "MSNBC Responds to Accusations over Teen Mania Documentary". The Christian Post. Retrieved January 13, 2012.
- Mind Over Mania – CINE
- Derrick, J. C. (October 1, 2015). "Warrant issued for Teen Mania founder". World. Retrieved 2015-10-01.
- Lee, Morgan (October 1, 2015). "Compassion International Sues Teen Mania over Acquire the Fire". Christianity Today. Retrieved 2015-10-05.
- Kumar, Anugrah (October 5, 2015). "Arrest Warrant Issued for Teen Mania Founder Ron Luce in Compassion International's Lawsuit". Christian Post. Retrieved 2015-10-05.
- Teen Mania Ministries. "Teen Mania Corporate Website". Archived from the original on July 20, 2007. Retrieved August 4, 2007.
- Teen Mania Ministries. "Extreme Camps: Ron Luce". Archived from the original on September 28, 2007. Retrieved August 4, 2007.
- DeMossNewsPond.com. "BattleCry: Ron Luce Biography". Archived from the original on February 9, 2008. Retrieved August 4, 2007.
- Marciszewski, April (January 21, 2008). "Trustees aim for stability at ORU". Tulsa World. Retrieved January 21, 2008.
- Teen Mania Ministries
- Acquire the Fire (ATF) youth rallies
- Battle Cry web site
- Honor Academy – youth ministry training
- Global Expeditions – Foreign Missions
- Extreme Camps (youth ministry and training camps)
- BattleCry Newsroom
- ORU Alumni Feature: Ron Luce
- Biography of Ron Luce at Christian Leadership University
- Anti-Ron Luce Blog