SEMrush

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SEMrush
Type of businessPrivate
Type of site
Digital Market Intelligence
Founded2008; 10 years ago (2008)
HeadquartersPhiladelphia, U.S.
Area servedInternational
Founder(s)Oleg Shchegolev and Dmitry Melnikov
IndustryAdvertising, Information technology
WebsiteSEMrush.com
Alexa rankNegative increase 5,942 (Global, September 2018)[1]
Launched2008
Current statusOnline

SEMrush is a software as a service (SaaS) company based in Philadelphia that sells marketing analytics software subscriptions.[2][3][4][5] It was founded by Oleg Shchegolev and Dmitry Melnikov as a SEO tool and a browser extension before adopting the SaaS model. The software provides intelligence data including website traffic information, keywords projected AdWords spend, site audit, topic research, lead generation, and other SEO-related data.[6][7][8]

The company’s customers include Ebay, Quora, Booking.com, Hewlett Packard Enterprise, and BNP Paribas.[9]

History[edit]

Oleg Shchegolev and Dmitry Melnikov started off as SEO enthusiasts who were interested in industry developments and new technologies and wanted to build a tool that could identify market trends and best industry practices.[10] After sharing their first findings with friends and local influencers, more people were curious and started using it daily. Through word of mouth, the tool started increasing in popularity and a community of influencers grew as a result.

The software was first launched as Seodigger before being launched as a Firefox extension and was subsequently renamed to SeoQuake Company in 2007[11] and eventually to SEMrush with 400 employees in offices in Philadelphia, Czech Republic, Cyprus, and Russia. In 2016, it reached its milestone of 1,000,000 users with clients in more than 100 countries.[10]

In April 2018, the company received $40m (USD) in a funding round co-led by venture capital firms Greycroft, e.ventures, and Siguler Guff, for expansion to various search platforms including to those owned by Amazon, Microsoft, and Baidu.[12][13]

See also[edit]

References[edit]

  1. ^ "semrush.com Site Info". Alexa Internet. Retrieved September 21, 2018.
  2. ^ Sabin-Wilson, Lisa (April 17, 2017). WordPress All-in-One For Dummies (For Dummies (Computers) 3rd Edition. For Dummies; 3 edition. p. 429. ISBN 978-1119327776.
  3. ^ Jones, Kristopher (April 22, 2013). Search Engine Optimization: Your Visual Blueprint for Effective Internet Marketing 3rd Edition. Visual; 3 edition. p. 21. ISBN 978-1118551745.
  4. ^ Enge, Eric (September 5, 2015). The Art of SEO: Mastering Search Engine Optimization. O'Reilly Media; 3 edition. ISBN 978-1491948965.
  5. ^ Ward, Anne Ahola (April 10, 2017). The SEO Battlefield: Winning Strategies for Search Marketing Programs 1st Edition. O'Reilly Media; 1 edition. p. 64. ISBN 978-1491958377.
  6. ^ "SEMrush SEO Ranking Factors 2017 Report Cites Factors Google Denies As Ranking Signals". Seroundtable. Retrieved 2018-02-14.
  7. ^ "Interview with Oleg Shchegolev, CEO and Co-Founder of SEMrush". We Rock Your Web. Retrieved 2018-02-15.
  8. ^ "Research keywords to outrank your competition". Array Internet. Retrieved 2018-02-14.
  9. ^ "Search Marketing Firm SEMrush Raises $40 Million to Fund Expansion". Wall Street Journal. Retrieved 2018-04-29.
  10. ^ a b Shulman, Robyn (2017-07-04). "Oleg Shchegolev & Dmitri Melnikov: How These Two Self-Proclaimed Enthusiastic Nerds Built A Global SEO Company". Huffington Post. Retrieved 2018-09-21.
  11. ^ "SeoQuake Presents New SEO Product for Analyzing Web Sites' Search Engines Traffic". Cision PRWeb. 2007-06-04. Retrieved 2018-09-21.
  12. ^ "Search Marketing Firm SEMrush Raises $40 Million to Fund Expansion". Wall Street Journal. Retrieved 2018-04-29.
  13. ^ "Tech tracker round-up: Twitter posts healthy profit, Pusher raises $8 million in funding". Evening Standard. Retrieved 2018-04-29.