The channel started airing on 1 March 2009. This media group is working under the name Indira Television. The Television Channel and the Media House are owned by YS Jaganmohan Reddy, son of the late YS Rajasekhara Reddy the former Chief Minister of Andhra Pradesh.
Sakshi TV was the first TV channel which morally supported Congress party in Andhra Pradesh. Some few channels are already aggressively supporting Telugu Desam Party for different reasons in Andhra Pradesh. It has been rated as the most viewed in rural areas and the only one with high quality broadcasting in both Telangana and Andhra Pradesh. The news present in this channel is always pro-farmers and labour aimed at criticising infeasible government policies.