Salem (cigarette)

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Salem is a brand of cigarettes introduced in 1956 by the R.J. Reynolds Tobacco Company as the first filter-tipped menthol cigarette. Its name (along with that of the Winston brand) derives from Winston-Salem, North Carolina, the city where RJR was founded and headquartered. Salem cigarettes are unique in that they are blended with Asian Menthol[clarification needed] rather than the traditional mainstream Menthol.[citation needed] It is currently a product of ITG Brands LLC, a subsidiary of Imperial Tobacco Company. In the 1983 prison movie Bad Boys , both Salem and Winston cigarettes are seen being offered to and purchased by Sean Penn's character.


Until the early 2000s, Salem was a sponsor of the Hong Kong Open, an ATP tennis tournament, which attracted a number of top ranking professional players. As a result of the sponsorship, it was titled the Salem Open. Salem also sponsored a number of events there including concerts throughout Asia. [1]

In 2001, as with legislation restricting tobacco sponsorship in Hong Kong, the tournament sponsorship was proven to be controversial, when its official logo was altered to include the logo of Perrier, causing anti-smoking campaigners to claim that the organisers exploited a loophole in its sponsorship clause.[2]

Salem has also introduced new light and ultralight variety cigarettes.

USA Varieties[edit]

  • Salem Box (Full Flavor) - 85's and 100's
  • Salem Gold Box (Lights) - 85's and 100's
  • Salem Silver Box (Ultra Lights) - 85's and 100's
  • Salem Slim Box (Lights) - 100's


  • "Above it All"/"The Bright Mild Salem" (Salem cigarette jingle) (1986-1989, 1991-1995), radio commercial only



External links[edit]