Shawn David Nelson

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Shawn David Nelson is an American entrepreneur. He founded the furniture company LoveSac, originally based in Salt Lake City, Utah.[1][2]


Nelson graduated from the University of Utah.[3] In 1995, he made his first "not-bean bag" from shredded foam camp mattresses. Nelson founded LoveSac in 1998.[4][5] He hired a few college friends who helped him produce the "sacs" until Limited Too ordered 12,000 Lovesacs. Nelson obtained the requested fabric from a factory in China.[5][6][7] He opened the first retail location in 2001.[4][8] Nelson was given the Ernst & Young Entrepreneur of the Year Award in 2003.[9] In 2005, Nelson appeared on Richard Branson's The Rebel Billionaire and won a $1 million investment.[2][6][8] He spent three months following the show as acting president of Virgin companies.[10][11] Nelson expanded his company's products to include a changeable sectional couch.[12][13]

Nelson appeared on Young Entrepreneur Society in 2009.[14] He spoke at the Economy and You forum at Western Connecticut State University in 2015.[1] Nelson earned his master's degree in Strategic Design and Management from Parson's The New School for Design in 2015. He became a part-time instructor for the school. That same year, he appeared on the CNBC show Make Me a Millionaire Inventor.[15] In July 2015, Nelson gave the keynote address at the 40 Under 40 awards for Fairfield County, Connecticut.[16]

Personal life[edit]

Nelson resides in St. George, Utah, with his wife Tiffany, and four children.[1][13][17]


  1. ^ a b c Dirk Perrefort (October 13, 2015). "Lovesac CEO on tap for economic forum at WCSU". News Times. Retrieved November 26, 2016.
  2. ^ a b "Shawn Nelson". Famous Mormons. July 28, 2016. Retrieved November 26, 2016.
  3. ^ Zoran Orlov. How you can reach wealth by using proven millionaires ideas. Zoran Orlov. ISBN 9789539590909.
  4. ^ a b Alexander Soule (December 23, 2014). "Lovesac kicks back in new HQ". Stamford Advocate. Retrieved November 26, 2016.
  5. ^ a b Melanie Spring (June 16, 2015). "Want to Be an Entrepreneur? Get Off the Couch". Entrepreneur. Retrieved November 26, 2016.
  6. ^ a b Jennifer Johnson (August 25, 2015). "Utah native and Lovesac founder's life is reflected in his furniture". Desert News. Retrieved November 26, 2016.
  7. ^ "Shawn Nelson's Series of Miracles". Worthwhile. July 2005.
  8. ^ a b Clint Engel (September 3, 2015). "Lovesac wants to own 'couch category'". Furniture Today. Retrieved November 26, 2015.
  9. ^ "Ernst & Young Entrepreneur of the Year awards". Deseret News Utah. June 19, 2003. Retrieved November 26, 2016.
  10. ^ Jordan Burke (May 2, 2005). "Real Life Trumps Reality TV". Business Week.
  11. ^ Darren Wendroff. "Chairman of the Board". Wakeboarding.
  12. ^ Clint Engel (September 1, 2015). "At Lovesac, the couch is the new kitchen table". Furniture Today. Retrieved November 26, 2016.
  13. ^ a b Dawn Garcia (November 16, 2015). "Shawn Nelson of Lovesac". ATOD Magazine. Retrieved November 26, 2016.
  14. ^ "Shawn Nelson". Retrieved November 26, 2016.
  15. ^ "Shawn Nelson on "Make Me a Millionaire Inventor"". Parsons. Retrieved November 26, 2016.
  16. ^ Danielle Brody (July 7, 2015). "40 Under 40 awards honor Fairfield County achievers". Westfair Online. Retrieved November 26, 2016.
  17. ^ Lovesac. "Lovesac". Retrieved 2019-10-15.