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Sheetz, Inc.
IndustryConvenience stores
Fast food restaurant
Gas stations
FounderBob Sheetz
Number of locations
600 (2019)
Areas served
Mid-Atlantic, Appalachia, Upper South, Ohio
Key people
Joseph S. Sheetz, President & CEO
Stanton R. Sheetz, Chairman
Steve Sheetz, Family Council Chairman
ProductsM•T•O, Sheetz Bros. Coffeez, Shweetz, M•T•go!, Gasoline, Diesel, Flex-Fuels
RevenueDecrease US$7.5 billion (FY 2019)[1]
Number of employees
21,000 (FY 2019)[1]
Interior of a Super Sheetz in Altoona.
Sheetz fuel canopy in Breezewood, Pennsylvania
A Sheetz location in Kent, Ohio.
Map of Sheetz locations as of July 2011

Sheetz, Inc. is an American chain of convenience stores and coffee shops owned by the Sheetz family. The stores sell a mix of fast food and convenience store items. Nearly all of them sell gasoline. Its headquarters are in Altoona, Pennsylvania.[2] Stores are located in Pennsylvania, West Virginia, Maryland, Ohio, Virginia, and North Carolina.

Sheetz has marketed the Sheetz loadable gift card, the Sheetz Z-Card; Sheetz chicken wings, marketed as "Shwingz"; the Sheetz breakfast sandwich marketed as "Shmuffinz" and "Nachoz."



Sheetz, Inc was founded by G. Robert "Bob" Sheetz in 1952 when he purchased one of his father's five dairy stores located in Altoona. In 1961, Bob hired his brother Steve to work part-time.

In 1963 the second store was opened under the name "Sheetz Kwik Shopper." A third store followed in 1968. In 1969, Steve became general manager. The brothers planned to expand at the rate of one store per year with a target of seven stores by 1972. In 1972, the company expanded from seven to fourteen stores. One year later, Sheetz began selling gasoline, and opened the first self-serve gas pumps in central Pennsylvania.

By 1983, Bob and Steve had opened 100 stores. In 1981 Bob retired and Steve became president.


In 1995, Stanton R. "Stan" Sheetz, Bob's son, became president and Steve assumed the position of Chairman of the Board.[3] To this day, Sheetz maintains a family business with four family members serving on the Executive Committee.

During the mid-1990s, Sheetz sold It! Cola, the chain's private-label brand of soft drinks available in cans, bottles, and as fountain drinks. The drink was discontinued and the fountains were replaced with Pepsi products. The chain now has both Pepsi and Coca-Cola products in the fountains.


In September 2001, Sheetz opened a distribution center in Claysburg, Pennsylvania.[4]

In 2003, Sheetz opened a concept store in the food court of Hanes Mall in Winston-Salem, North Carolina. This location offered Sheetz' made-to-order foods and fountain beverages in a more traditional fast food layout. It did not function as a convenience store.[5] The store has since closed.

In December 2004 they began offering the new Sheetz MasterCard PayPass with RFID technology, and was one of the first retailers to accept such technology, ahead of McDonald's, Arby's, CVS, and rival 7-Eleven, all of which introduced it nationally in 2006.

On July 10, 2006 Sheetz became Pennsylvania's second retail chain to offer E85 ethanol-based fuel alternative at select stations.[6][7]

In 2008, Sheetz opened its first commissary, Sheetz Bros. Kitchen, to produce fresh sandwiches and bakery products that are sold at Sheetz locations.


Sheetz now has more than 500 locations across Pennsylvania, Maryland, Virginia, West Virginia, Ohio and North Carolina, and more than 17,000 employees. All Sheetz stores are company-owned-and-operated. The company has no plans to sell franchises.[8] Sheetz is the dominant convenience store chain in much of Pennsylvania, holding a virtual monopoly in Altoona and a commanding share in Pittsburgh (where it competes with 7-Eleven, Speedway, GetGo, and to a much lesser extent Circle K) and Harrisburg (where it primarily competes with Rutter's, as well as 7-Eleven and Speedway), but is noticeably absent from the Delaware Valley (including Philadelphia) due to the presence of Wawa, leading to a fierce "rivalry" between the two chains among Pennsylvanians, though the two companies themselves have a friendly relationship.[9][10]

In October 2013, Stan Sheetz became Chairman of the Board of Sheetz, with his cousin Joseph S. "Joe" Sheetz becoming president and CEO.[11]

Published in November 2013, Kenneth Womack's Made to Order: The Sheetz Story traces the company's history from its dairy-store origins through the present day.

In 2014, Sheetz opened its second distribution center and kitchen facility in Burlington, North Carolina.[12]

Sales for fiscal year 2018-2019 totaled $7.5 billion. [13]

On November 29, 2019, Sheetz announced an expansion into Columbus, Ohio starting in 2021.[14] Currently, the major competitors in the area include Speedway, Circle K, GetGo, United Dairy Farmers, and the locally based Duchess Shoppe.

Food service[edit]

Sheetz started off with their signature "MTO" name, which stands for "Made To Order." By 1999, Sheetz was selling 10,000 MTO units a day. Sheetz now trains employees to function as baristas for their newest brand of "Sheetz Bros. Coffeez", which are designed to be higher-grade coffee than typically found in convenience stores. With the introduction of the "Convenience Restaurant" concept, they have expanded their menu. Customers can purchase an extremely wide variety of food items. The Espresso Bar, offering specialty coffees, is found at all locations. During 2008–2009, Sheetz rolled out "MTGo!", a grab and go assortment of sandwiches, wraps and other small items for the hurried customer. Along with "MTGo!", Sheetz unveiled "Shweetz Bakery" items including donuts, fritters and muffins made and delivered daily from the "Sheetz Bros. Kitchen" in Claysburg, Pennsylvania.

Sheetz regularly offers customers free coffee on Christmas Day and New Year's Day.[15]

Alcohol sales in Pennsylvania[edit]

Until June 8, 2016 Pennsylvania state law proscribed alcohol sales in convenience stores. (beer had to be sold at a beer distributor while liquor had to be sold at state-operated stores titled "Wines & Spirits"). In 2007, Sheetz tried to find a loophole around this by classifying part of one of their prototype stores in Altoona as a restaurant, which would permit alcohol sales.[16] The Malt Beverage Distributors Association of Pennsylvania protested and Sheetz was temporarily barred from selling beer.[17] On appeal, Sheetz was awarded the license to sell beer and continues to do so today. On June 15, 2009, the Pennsylvania Supreme Court gave Sheetz permission to sell beer for takeout under the condition that it is also available to drink on site.[18] Sheetz successfully led the effort to change alcohol sales laws in Pennsylvania to allow sales in convenience and grocery stores, which became law when Governor Tom Wolf signed Act 39 into law on June 8, 2016.[19]


A Sheetz tanker truck ready to refill the fuel tanks

Most Sheetz stores sell gasoline, featuring three grades of gasoline (octanes 87, 89, and 92/93). Most offer kerosene, and many offer diesel. Many Sheetz locations have begun to offer E85. Some stores have also started to offer E15.


  • Silver Plate Award from the International Food Manufacturers Association(2001).[20]
  • America's Largest Private Companies from Forbes (multiple years).[21]
  • Best Places to Work from Best Companies Group® for Virginia and Pennsylvania (2012 - 2015)
  • Best Employers from Best Companies Group® for North Carolina and Ohio (2013 - 2015)
  • 100 Best Companies to Work For® from Fortune® (2014, 2016, 2017)[22]
  • Alternative Fuels leader of the Year Award from Convenience Store news, for installing flex fuels in North Carolina stores (2015)
  • Fan-Based Growth Award for adding 102,000 Sheetz Freakz on Facebook and Twitter; Twitter Tweeter Award for most tweets of any convenience store; Award for Encouraging Fan Engagement Creatively and Consistently; all from Convenience Store Decisions (2016)
  • President's Trophy Award from the American Trucking Association, for our vehicle safety program, small carrier category (2013)
  • 100 Best Workplaces for Millennials from Fortune® (2016)


  1. ^ a b Retrieved September 4, 2019.
  2. ^ "Contact Us." Sheetz. Retrieved on October 26, 2012. "5700 Sixth Avenue Altoona, PA 16602"
  3. ^ "For The Record: People on the Move". Pittsburgh Post-Gazette. 25 October 1995. ProQuest 391750681.
  4. ^ Nephin, Dan (17 February 2004). "Surging Sheetz Uses Food Service, Technology to Climb Billion-Seller Ranks". Pittsburgh Post-Gazette. ProQuest 390973548.
  5. ^ "Sheetz eyes new concept store in Hanes Mall". The Business Journal of the Greater Triad Area. October 7, 2003. Retrieved 2008-10-11.
  6. ^ "GM, Sheetz team up on ethanol - Pittsburgh Business Times". 2006-07-10. Retrieved 2009-07-17.
  7. ^ [1] Archived September 23, 2006, at the Wayback Machine
  8. ^ "Sheetz® Frequently Asked Questions". Retrieved 2018-08-16.
  9. ^
  10. ^
  11. ^ Longo, Dan (2 October 2013). "Stan Sheetz Shares Thoughts on Passing the Torch". Convenience Store News. Retrieved 21 January 2018.
  12. ^ "Sheetz unveils Triad distribution center". Triad Business Journal. 2014-11-12. Retrieved 2018-08-16.
  13. ^ "Sheetz provides state of stores". Altoona Mirror. 2019-11-28. Retrieved 2019-12-02.
  14. ^
  15. ^ "Pennsylvania-based C-stores Make News". Convenience Store News. January 10, 2009. Archived from the original on December 30, 2008. Retrieved 2009-01-11.
  16. ^ "Sheetz, Inc. Announces Alcohol Sales in Pennsylvania". Retrieved 2009-07-17.
  17. ^ "Court Rules Against Beer In Convenience Store". 2007-02-23. Archived from the original on March 18, 2008. Retrieved 2009-07-17.
  18. ^ "Court OKs beer to-go but Sheetz must also sell on-site - Pittsburgh Post-Gazette". 2009-06-16. Retrieved 2012-11-25.
  19. ^ "Act 39 of 2016". Retrieved 2018-07-15.
  20. ^ Spector, Amy (2001). "IFMA awards Gold & Silver Plate winners, honors operator Hurst | Nation's Restaurant News | Find Articles at BNET". Retrieved 2009-07-17.
  21. ^ "#52 Sheetz -". Retrieved 2009-07-17.
  22. ^ "Fortune 100 Best Companies to Work For 2017". Fortune. Retrieved 7 September 2017.

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