Signal 1

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Signal 1
Broadcast areaNorth Staffordshire and South Cheshire
FrequencyFM: 96.4 (Congleton), 96.9 (Stafford), 102.6 (Stoke-on-Trent),
DAB: 12D
NetworkHits Radio
OwnerBauer Media Audio UK
Greatest Hits Radio Staffordshire & Cheshire
First air date
5 September 1983 (1983-09-05)
WebsiteSignal 1

Signal 1 is an Independent Local Radio station owned and operated by Bauer as part of the Hits Radio network. It broadcasts to Staffordshire and South Cheshire.

As of June 2022, the station has a weekly audience of 150,000 listeners according to RAJAR.


Signal Radio began broadcasting at 6 am on Monday 5 September 1983. The first voice on air was breakfast presenter John Evington and the first song played was Beautiful Noise by Neil Diamond.[1] Originally, Signal Radio aired as a single full service station on 104.3 MHz and 1170 kHz (257 metres). The station's name was derived from Signal, the local newspaper in the Five Town novels by Staffordshire writer Arnold Bennett.

Signal began broadcasting to south Cheshire on 96.4 FM in 1989, before opening a new frequency for the Stafford area on 96.9 FM a year later. The two frequencies began carrying a new alternative AOR-led service, Echo 96, in October 1990. Echo continued for around a year in Stafford while the Cheshire frequency was merged with that of the short-lived Stockport ILR station KFM to form Signal Cheshire in 1991. By the end of the year, the Stafford service was relaunched as Signal Stafford, carrying opt-out programming from the Stoke-based service.

In Staffordshire, Signal Radio began carrying a separate Golden Breakfast Show on 1170 AM in 1992 in order to provide separate services on AM and FM and avoid relinquishing frequencies. The AM opt-out gradually expanded into a full-time separate station, Signal 2.

Signal Radio was brought in 1999 by The Wireless Group, which was subsequently acquired by UTV Media six years later for £97 million. Following the sale of its television assets, the group was latterly brought by News Corp in September 2016.

In 2000, Signal's Cheshire service was split into two – 96.4 FM was merged with the Staffordshire service while 104.9 FM was relaunched as Imagine FM, a dedicated service for south Manchester and Cheshire, which was latterly sold onto become a wholly independent station in 2009.

Signal 1 celebrated its 30th birthday on Saturday 10 August 2013 with a special concert at Betley Court Farm in Crewe.

On 8 February 2019, Signal 1 and the Wireless Group's network of local radio stations were sold to Bauer.[2] The sale was ratified in March 2020 following an inquiry by the Competition and Markets Authority.[3]

In May 2020, Bauer announced that Signal 1 would join the Hits Radio network, while retaining its on-air branding.[4]

Signal 1 began carrying off-peak programming from the Hits Radio network in Manchester on 15 June 2020, marking the end of networked output for the Wireless Group's local stations, produced in-house at Signal's studios in Stoke.[5]

Signal 1 officially joined the Hits Radio network on 20 July 2020.[6] Local programming was reduced to a weekday breakfast show, alongside hourly local news bulletins and peak-time traffic updates.

Station information[edit]


Signal 1's studios are based on Stoke Road in the Shelton area of Stoke-on-Trent in a building previously occupied as a warehouse. There are seven dedicated studios as well as a studio for live music recordings, previously used for Signal 2 and networked output for the Wireless Group.


Signal 1's main transmitter is at Alsagers Bank, broadcasting on 102.6 FM. As well as covering North Staffordshire and South Cheshire, the transmitter can be received well into the North West and down into the West Midlands, due to the height of the transmitter. Signal 1 also has relay transmitters at Pye Green, covering Stafford and the surrounding area on 96.9 FM, and at Sutton Common, covering Congleton, Macclesfield and surrounding areas on 96.4 FM. All of Signal 1's transmitters carry split advertising for their specific areas, and both Sutton Common and Pye Green are BT backbone link towers.

Signal 1 also broadcasts on the local Stoke and Stafford DAB multiplex 12D.

Signal Radio Media Academy[edit]

In 2012, Signal 1 lent its name to the Signal Radio Media Academy, a course run by Stoke on Trent College as a BTEC Level 3 Extended Diploma in Radio Production. For two days a week, the course is based at the Burslem Campus of Stoke on Trent College where the students also run their own radio station, Heatwave Radio. Teaching takes places both at the college in Burslem as well at Signal's studios in Shelton, with specialist input from the station's staff.

Outside broadcasting and events[edit]

Occasional outside broadcasts are made in a specially built OB studio on a converted bus. The station's roadshow unit has a self-contained stage and PA system on board. The Signal Radio Street Team also go out and about the area representing the station. Most Street Team members are part of the Signal Radio Media Academy and many have gone on to other roles across the network including presenting, producing and sales.

In recent years, Signal Radio has also hosted annual events for local children's charities under the Help a Signal Child banner.


All networked programming originates from Bauer’s Manchester studios.[5]

Local programming is produced and broadcast from Bauer’s Stoke-on-Trent studios each weekday from 6-10am.[6]


Bauer’s Stoke-on-Trent newsroom broadcasts local news bulletins on the hour from 6am-7pm on weekdays and between 7am-1pm at weekends, with headlines on the half hour during breakfast and drivetime on weekdays. The local bulletins are simulcast on Greatest Hits Radio Midlands in Staffordshire and Cheshire.

National bulletins from Sky News Radio in London are broadcast on the hour at all other times.[7]


  1. ^ "John Evington". Archived from the original on 21 July 2012.
  2. ^ "Bauer buys Wireless Group's local radio stations". 8 February 2019.
  3. ^ CMA today clears the acquisitions of Lincs FM, Celador Radio, UKRD and Wireless local stations, Bauer Media, 12 March 2020
  4. ^ "Dozens of local radio stations to vanish across England". The Guardian. 27 May 2020. Retrieved 29 May 2020.
  5. ^ a b Radio Today: Hits Radio networking starts on new Bauer stations
  6. ^ a b Bauer starts to roll out Hits and Greatest Hits to new radio stations Stuart Clarkson, Radio Today, 9 July 2020
  7. ^ Signal 1 public file

External links[edit]

Coordinates: 53°00′40″N 2°11′00″W / 53.0111°N 2.1834°W / 53.0111; -2.1834