Launching of "Skirt, Hirari" was held at the off-theater live promoting event at Akihabara UDX with some 1,500 attendees on June 4, 2006, 3 days prior the release date. During this event, all AKB48 members, 20 members of Team A and 17 members of Team K, performed on the stage together first time, although "Skirt, Hirari" itself was recorded with Team A members only.
They made their first appearances on TV music programs to perform as a group of singers, such as "Music Station", "Music Fighter", etc. on June 9, two days after the release of CD.
The song was used as the theme song of the "Odaiba Gakuen 2006 (Bunkasai)" (お台場学園2006〜文化祭〜?,Odaiba School 2006 (School Festival)), series of summer event held by Fuji Television. The B-side "Aozora no soba ni ite" was used as the ending theme song for the variety show Mitake Uranai.
Each "Shokai Genteiban" (初回限定版?,The first edition) CD included a postcard, which was for a lucky draw with following awards.
Award A - Participation right for "AKB48 member to iku Hanayashiki Tour (AKB48メンバーと行く「花やしき」ツアー?,Tour to Hanayashiki Theme Park with AKB48 members)
Award K - Participation right for watching a rehearsal of "3rd Stage" with AKB48 staffs
Award B - AKB48 Team A "1st stage" DVD
Sticker with all AKB48 members
Sticker with self-portrait of members (1 out of 20 members)
'Because of some chance mischief, I happened to pass you My heart nearly stopped And I purposely pretended to ignore you as I walked by How stupid am I? When I like you so much I fall into a pit of self-hate Alone in the crowd at the station'