Sjónvarp Símans (formerly SkjárEinn) is an Icelandic television channel owned by Síminn. SkjárEinn broadcasts both Icelandic and foreign television shows. Since its foundation in 1999 it has aired crime, drama, reality and comedy television series. It is distributed by analogue over-the-air broadcast signal and also digitally via Síminn and Vodafone IPTV and Vodafone Digital Ísland. SkjárEinn used to be free to anyone living in Iceland but switched to a premium subscription channel in 2009. In 2015, after Skipti, the former parent company of Síminn and Skjárinn, merged with Síminn, the channel switched to a mixed subscription model. Watching the linear broadcast is free but a subscription is required to access exclusive content such as TV shows before they air. On 1 June 2016, the channel's name was changed from SkjárEinn to Sjónvarp Símans, to reflect the revolution the channel and Síminn itself had been through since the merger of Síminn and its sister companies.