|Privately held subsidiary|
Number of locations
|120 addresses in over 41 countries|
Founded in 1964 in France, Sofitel quickly developed worldwide to reach more than 200 properties. In 2008, Sofitel became a brand of luxury hotels only, downsized its property count to 89, and created the brands Sofitel Legend, So Sofitel and MGallery to diversify Sofitel’s new high-end offer.
In the 1970s, Sofitel became an international chain of hotels. The first Sofitel in the United States opened in 1975 in Minneapolis, Minnesota. Sofitel entered the US market with a French approach to hospitality, making French baguettes on site, offering a wide selection of wines, providing bidets in 1/3 of the rooms, and hiring French chefs to manage the kitchens. The hotel turned a profit within 18 months of operations. In 1976, Sofitel opened the Sofitel Philippine Plaza Manila, the first 5-star hotel in Manila, a building designed by Filipino architect Leandro Locsin.
The first Sofitel in Colombia opened in 1995, and the first Sofitel in Japan opened in 1996. In 1997, the group announced the opening of the Sofitel New York Hotel, a $90 million investment on West 44th Street between Fifth Avenue and Avenue of the Americas (next to the New York Yacht Club).
In the early 2000s, Sofitel went through a major expansion plan in Asia, targeting beach resorts in Thailand, China and Indonesia. Sofitel also multiplied openings throughout the world, including the Sofitel Tokyo, the Sofitel St James London, Sofitel Chicago Water Tower, Sofitel Lafayette Square Washington D.C., Sofitel Marrakech, Sofitel Silom Bangkok, Sofitel Montréal and Sofitel Buenos Aires. Between 2003 and 2004, Sofitel opened 14 locations, including the Sofitel Cancún, its first hotel in Mexico, and 7 new locations in Asia. By 2010, Sofitel had +20 properties in China.
Luxury and asset-light strategy
In 2005, Accor North America decided to apply a joint-venture model on the ownership of 6 of its 11 North-American Sofitel properties to develop new growth opportunities. Then in 2007, the brand underwent a global overhaul. The number of hotels was reduced by 50% and a high-end offer around the Sofitel brand inspired by the French Art de vivre was developed. The brands Sofitel Legend (flagship palaces) and SO Sofitel (tradition and lifestyle) were also created. Sofitel adopted an asset-light strategy (less ownership in properties) to bring more focus on hotel management and related services.
Between 2009 and 2012, 30 new properties were added to Sofitel’s portfolio: The Hotel Carrasco in Montevideo, its first hotel in Uruguay, and the Sofitel Legend Metropole Hanoi in Vietnam, the first of the Sofitel Legend collection (2009); The 182-room Sofitel Vienna Stephansdom designed by French architect Jean Nouvel (2010);; The Grand Amsterdam (2011). By 2013, Sofitel managed 8 properties in the Middle East with plans for further expansion. The Dubai Downtown opened in 2014, and Sofitel Jeddah in 2015. The Sofitel Dubai The Palm Resort & Spa and the Sofitel Bali Nusa Dua Beach Resort both opened in 2013 with plans to further develop Sofitel’s network of resorts in the Middle East and Africa. In June 2017, Sofitel announced the construction of its highest property so far in the Middle East, the Sofitel Dubaï Wafi.
Sofitel worked with top fashion designers to create the So Sofitel artsy hotels : Kenzo Takada for the Sofitel So Mauritius, Christian Lacroix for the Sofitel So Bangkok, Karl Lagerfeld for the Sofitel So Singapore, and Polpat Asavaprapha for the Sofitel So Hua Hin.
Other Sofitel products
In July 2009, Sofitel launched the “So SPA by Sofitel” concept at the Saint James Hotel in London and at the Sofitel Marseille Vieux Port location. So SPA’s development in Asia started in 2013.
In December 2014, during the Marrakech International Film Festival, Sofitel launched the first edition of La Nuit by Sofitel, recurring parties organized by Sofitel and happening around noteworthy fashionable events worldwide.
Sofitel Hotels & Resorts is a luxury hotel chain brand with more than 120 properties across 41 countries, mainly in large cities. Sofitel is headquartered in Paris, France. It is part of AccorHotels’ collection of luxury brands, which also includes Raffles, Fairmont, Pullman, MGallery and Swissôtel.
Sofitel Hotels & Resorts owns and manages two sister brands:
- Sofitel Legend (5 hotels): Historic, iconic luxury properties, with a top-scale luxury service.
- SO Sofitel (4 hotels): Chic, zen and artsy properties.
Sofitel Hotels & Resorts owns and manages hotel-related brands distributed in its venues:
- SoSPA and SoFIT, Sofitel’s spa and wellness centers
- The So Boutique hotel stores provide customers with the exclusively-designed products found in Sofitel’s venues
- MyBed, a sleeping experience with luxury linens and a movement-absorbing mattress
- La Nuit by Sofitel, recurring parties organized by Sofitel and happening around noteworthy fashionable events worldwide
Sofitel restaurants’ menus are prepared by famous chefs Roland Villard (Sofitel Rio de Janeiro) and Christian Constant (Sofitel Paris Arc de Triomphe). All Sofitel restaurants carry the below-500-calorie DeLight menus.
This is a non-exhaustive list of Sofitel Hotels & Resorts properties worldwide:
|Photo of properties||Name||City||Country||Managed by Sofitel since|
|Sofitel Legend Metropole Hanoi||Hanoi||Vietnam||1992|
|Sofitel Old Cataract Hotel||Aswan||Egypt|
|Sofitel Legend The Grand||Amsterdam||Netherlands||1992|
|Sofitel Legend Santa Clara||Cartagena||Colombia||1995|
|So Sofitel Singapore||Singapore||2013|
|So Sofitel Bangkok||Bangkok||Thailand|
|Sofitel Abu Dhabi Corniche||Abu Dhabi||United Arab Emirates||2011|
|Sofitel Chicago Water Tower||Chicago||United States of America|
|Sofitel Bali Nusa Dua Beach Resort||Nusa Dua||Indonesia||2013|
|Sofitel Paris Le Faubourg||Paris||France|
|Sofitel Frankfurt Opera||Frankfurt||Germany||2011|
|Sofitel Saint James||London||Great Britain|
|Sofitel Vienna Stephansdom||Vienna||Austria||2010|
As a member of the AccorHotels group, Sofitel Hotels & Resorts applies the sustainable development policies set by the group. In April 2016, AccorHotels announced that a 1,000 of its hotels, including Sofitel properties, now needed to weigh and record all thrown away foods to reduce food waste. The number of items on menus shrank to 10-20 and those courses must use seasonal local products as much as possible. The group also planned the opening of 1,000 vegetable gardens within its properties, including Sofitel properties, by 2020. In Etterbeek, the honey served by Sofitel is produced on the building’s roof by a professional beekeeper.
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- "POSTINGS: $90 Million New York Sofitel Hotel to Open in 2000; On W. 44th St., a Touch of France". Nytimes.com. 25 January 1998. Retrieved 11 September 2017.
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- Monica Poling (13 May 2012). "Sofitel Celebrates the Art de Vivre". Travelagewest.com. Retrieved 11 September 2017.
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- Shane McGinley (26 September 2013). "France's Sofitel in talks for Doha, Saudi hotels - CEO". Arabianbusiness.com. Retrieved 11 September 2017.
- Parinaaz Navdar (5 March 2014). "Sofitel Dubai Downtown to open on May 1". Hoteliermiddleeast.com. Retrieved 1 September 2017.
- "Sofitel announces a new 5-star property in a prime location of Jeddah, Kingdom of Saudi Arabia" (PDF). Sofitel.com. 5 September 2013. Retrieved 11 September 2017.
- "Sofitel develops its resort offer". Hospitality-on.com. 13 December 2013. Retrieved 11 September 2017.
- Florian Guillemin (7 June 2017). "Sofitel voit grand à Dubai". Voyages-d-affaires.com (in French). Retrieved 11 September 2017.
- "After collaborations with Kenzo, Lacroix, SOFITEL commissions Lagerfeld for Sofitel So Singapore". Ccp-luxury.com. 29 January 2013. Retrieved 11 September 2017.
- Ceil Miller-Bouchet (11 September 2014). "Boutique Hotels Get a French Design Touch". Nytimes.com. Retrieved 11 September 2017.
- "Introducing So Sofitel Hua Hin: An Imaginative Escape In An Iconic Thai Destination". Chinanewswire.com. 27 May 2016. Retrieved 11 September 2017.
- "Sofitel lance son nouveau concept "So Spa by Sofitel"" (PDF). Elisabelle0108.free.fr (in French). Retrieved 11 September 2017.
- Theodore Koumelis (24 May 2013). "Sofitel Luxury Hotels expands So Spa concept in Asia Pasific". Traveldailynews.asia. Retrieved 11 September 2017.
- "Sofitel Luxury Hotels Expands Successful De-Light Concept In North America". Prnewswire.com. 10 July 2012. Retrieved 11 September 2017.
- Reena Patel (February 2014). "Sofitel Hotels Delight With Its Latest De-Light Menu". Luxuriousmagazine.com. Retrieved 11 September 2017.
- ""La Nuit by Sofitel" : Un concept sur le thème de la culture". Luxe-magazine.com (in French). December 2014. Retrieved 11 September 2017.
- "La Nuit by Sofitel brings the next party estination to BKC". Hotelierindia.com. 24 March 2017. Retrieved 11 September 2017.
- Greg Oates (21 December 2016). "Accor’s New CEO for Luxury Hotels Wants to Protect Brand Integrity in a Crowded Field". Skift.com. Retrieved 11 September 2017.
- Graham Smith (24 October 2015). "Had a great night’s sleep? Where to buy that hotel bed". Businesstraveller.com. Retrieved 11 September 2017.
- "Major hotel chain to grow vegetables at 1000 properties to cut food waste". Theguardian.com. 13 April 2016. Retrieved 11 September 2017.
- Arnaud Farr (5 January 2017). "Le Sofitel produit son propre miel à Etterbeek". Lalibre.be (in French). Retrieved 12 September 2017.
Media related to Sofitel at Wikimedia Commons