Ceremonies in a self-marriage may take almost exactly the same form as that of a traditional marriage, which includes guests, a cake, and a reception. Some self-marrying programs include giving guidance, practice, and support prior to the marriage.
Self-marriage has become increasingly popular in the 21st century, especially among affluent women. As of 2014[update], a travel agency in Kyoto is offering self-marriage packages for women, with some customers being wives who were dissatisfied with their original wedding. Some media outlets also reported the self-marriage of a British photographer in 2014 and an Italian fitness trainer in 2017. In June 2022, Kshama Bindu, an Indian woman from Gujarat, married herself, following all rituals and customs of a traditional Hindu wedding. This was noted as India's first sologamy. She identified herself as bisexual and her reason for marrying herself is that she always wanted to be a bride but not a wife.
Several television series have featured characters who married themselves. Those include Sue Sylvester in Glee, Carrie Bradshaw in Sex and The City, Holly Franklin in season 4 of The Exes, a middle-aged man in Jam, The Red Guy in the episode "Comet!" of Cow and Chicken and Rona Jefferson in Doctors. Valerie Pitman, also from Doctors, had a storyline that sees her marry herself.
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- The dictionary definition of sologamist at Wiktionary