Spartan Communications

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Spartan Communications, Inc.
Fate Acquired by Media General
Successor Media General
Founded 1940 (as Spartanburg Advertising Company
1947 (as Spartan Radiocasting)
Founder Walter J. Brown
Defunct 2000
Headquarters Spartanburg, South Carolina, United States
Services Television stations
Subsidiaries WSPA-TV (flagship)

Spartan Communications, Inc. was a company that was based in Spartanburg, South Carolina that owned WSPA-TV as Spartan's flagship station from 1956 to 2000 when Spartan merged with Media General of Richmond, VA. In 1984, Spartan bought WBTW and KIMT-TV from the Shotts family.

Former Spartan-owned stations[edit]

City of license / Market Station Channel
Years Owned Current Ownership Status
Spartanburg, South Carolina WSPA-TV ** 7 (7) 1956-2000 CBS affiliate owned by Media General
Toccoa, Georgia WNEG-TV 32 (24) 1995-2000 Heroes & Icons affiliate, WGTA, owned by Marquee Broadcasting
Florence - Myrtle Beach WBTW 13 (13) 1984-2000 CBS affiliate owned by Media General
Mason City - Rochester KIMT 3 (42) 1984-2000 CBS affiliate owned by Media General
Augusta, Georgia WJBF 6 (42) 1992-2000 ABC affiliate owned by Media General
Columbus, Georgia WRBL 3 (15) 19??-2000 CBS affiliate owned by Media General

Letterman ticket dispute[edit]

See also[edit]

  • WSPA-TV (former flagship station)
  • Media General, a successor to Spartan Communications and WSPA-TV's current owner.