Type of site
|Available in||German, English|
|Owner||Spiegel Online GmbH|
|Launched||25 October 1994|
|186 (April 2014[update])|
Spiegel Online (SPON) is one of the most widely read German-language news Websites. It was founded in 1994 as the Web offspring of the German news magazine, Der Spiegel, with a staff of journalists independent from the magazine. Today, Spiegel Online is the most frequently quoted online media product in Germany. Spiegel Online International, an English section featuring articles translated into English, was launched in autumn 2004.
Company and editorial staff
Spiegel Online is run by Spiegel Online GmbH. Like Quality Channel, this corporation is part of SPIEGELnet GmbH, a wholly owned subsidiary of SPIEGEL-Verlag. The editorial offices of Spiegel Online and Der Spiegel print magazine are separate operations, each with their own location, authors, and content. Spiegel Online has a track record of profitability. Regular staff includes 150 people in the Hamburg headquarters, complemented by freelancers, and domestic and international news bureaus. In the German capital, Berlin, 15 correspondents keep in touch with the German federal government, political parties, corporations and artists. The Munich and Düsseldorf offices have one correspondent each. There are journalists based in Washington, D.C., New York, London, Moscow, New Delhi and Istanbul. The online news staff also receives support from Der Spiegel magazine’s network of correspondents at home and abroad. The site also uses content from news agencies such as AFP, AP, dpa and Reuters.
Wolfgang Büchner was editor in chief of Spiegel and Spiegel Online from September 2013 to December 2014. Büchners former deputies, Florian Harms and Barbara Hans, headed SpOn after Büchner left the company. On January 13, 2015, Harms was appointed sole editor in chief.
Online journalism pioneer
Spiegel Online first went up on 25 October 1994, making it the first online presence of an established news magazine, one day before the Time site. SPON started as a service on CompuServe. The web domain www.spiegel.de was established one year later. SPON's content initially consisted of hand-picked articles from the print magazine. As early as 1995, however, original content first appeared in a section called "Scanner," which was only available online. In the following year, Spiegel Online was relaunched and commenced featuring breaking news as well.
- "Spiegel.de Site Info". Alexa Internet. Retrieved 1 April 2014.
- IVW: Online-Nutzungsdaten IVW-geprüfter Online-Angebote
- IVW: Monatsauswertung April 2014
- Schäffner, Christina (2005). "Bringing a German Voice to English-speaking Readers: Spiegel International". Language and Intercultural Communication 5 (2): 154–167. doi:10.1080/14708470508668891. Retrieved 4 October 2013.
- Anne Penketh; Philip Oltermann; Stephen Burgen (12 June 2014). "European newspapers search for ways to survive digital revolution". The Guardian (Paris, Berlin, Barcelona). Retrieved 7 January 2015.
- PMG-Pressemonitor: Meistzitierte nationale Medien (Top 30) 
- Der Spiegel's English site seeks young recruits, The Guardian, 15 August 2006
- medienMITTWEIDA: „SPIEGEL ONLINE ist das Maß aller Dinge“, 10 May 2007. The article reports figures for 2006, when Spiegel Online’s turnover amounted to €15 million, yielding €2 million in earnings.
- Spiegel-Gruppe: Spiegel Online
- Florian Harms ist neuer Chefredakteur von SPIEGEL ONLINE. Pressemitteilung der Spiegel-Gruppe.
- "Bereits am 25. Oktober 1994 konnte man auch den SPIEGEL im Internet finden". Retrieved 31 July 2011.
- Bönisch, Julia. Meinungsführer oder Populärmedium? Das journalistische Profil von Spiegel Online. Berlin: Lit Verlag, 2006.
- Spiegel Online: "Aussehen von Spiegel Online 1996" Spiegel