Sterling Publishing

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Sterling Publishing
Parent company Barnes & Noble
Founded 1949
Founder David Alfred Boehm
Country of origin Flag of the United States.svg United States
Headquarters location New York City
Key people Theresa Thompson (Executive Vice President)
Publication types Books
Number of employees 280
Official website

Sterling Publishing Company, Inc. is a publisher of nonfiction titles, with more than 5,000 books in print. Founded in 1949,[1] it publishes a wide range of nonfiction and illustrated titles in categories which include art, biography/autobiography, body/mind/spirit, crafts, culinary, do-it-yourself, gardening, gift, history, holiday, juvenile, lifestyle, literature, photography, puzzles & games, reference, science & nature, sports, and travel. Sterling also publishes books for a number of brands, including AARP, Hasbro, USA TODAY and Hearst Magazines.

Sterling's Lark Books imprint creates books on subjects such as crafts, photography, cuisine, decorating, and outdoor living.

Sterling serves as the North American distributor for domestic and international publishers including: Duncan Baird, Boxer Books, the Brooklyn Botanic Garden, Anova, Guild of Master Craftsmen, Sixth & Spring Books, Carlton Books, and the Orion Publishing Group.[2]

Sterling owns and operates two verticals[clarification needed], Pixiq and Lark Crafts. Sterling Publishing is a wholly owned subsidiary of Barnes & Noble, who acquired it in 2003. On January 5, 2012, the Wall Street Journal reported that Barnes & Noble had put its Sterling Publishing business up for sale.[3] Negotiations failed to produce a buyer, however, and Sterling is reportedly no longer for sale as of March, 2012.[4]

Notable authors[edit]

Sterling's authors include Peter Yarrow, Kevin Zraly, Barton Seaver, Paul McKenna, Paul Sloane, Colleen Houck and Richard Scarry.


Sterling Publishing releases titles under the following imprints:[5]

  • Sterling covers a broad range of subject areas, including current events, diet and health, parenting, popular culture, reference, history, art and artists, music, among others.
  • Sterling Children's publishes both fiction and non-fiction, including classics, picture books, joke books, and novelty formats as well as books for babies and toddlers.
  • Sterling Ethos releases titles in the areas of wellness, personal growth, intuitive knowledge, self-discovery, and healing.
  • Sterling Innovation creates books in alternative formats and packaging, as well as humor titles.
  • Lark Crafts covers crafting, needle arts, home decorating, paper arts, cooking, ceramics, beading and jewelry, and DIY subjects for all skill levels. Lark, located in Asheville, North Carolina, was acquired by Sterling in 1999.
  • Pixiq publishes photography books and camera specific guides, including the long-running series, Magic Lantern Guides.
  • Hearst Books releases lifestyle titles with content from and under the brand names of Hearst magazines. Magazine brands include: Chapman Piloting, Cosmopolitan, Country Living, Esquire, Good Housekeeping, Harper's Bazaar, House Beautiful, Marie Claire, Popular Mechanics, Redbook, Seventeen, and Town & Country. The partnership began in 2002.
  • Puzzlewright Press creates puzzle and game titles covering sudoku, crosswords, chess, kakuro, wordoku, mazes, logic puzzles, cryptograms, casino games, card games, and magic tricks.
  • Union Square Press covers newsworthy, historical, and narrative non-fiction books. It was founded in 2006.
  • ecosystem is an assortment of hardcover and flexicover journals, planners, and notebooks. Each is 100% made in the United States out of 100% post consumer waste paper. It was founded in 2009.
  • Sterling Epicure publishes food and wine titles with upscale packaging and a focus on lifestyle.
  • Flashkids is a collection of workbooks and flash cards for preschool, elementary, and middle school students in core curriculum areas such as reading, math, writing, and test preparation.
  • Sandy Creek develops value priced fiction and nonfiction titles for ages 0 to 14 in multiple formats, including activity books, picture books, and encyclopedias.
  • Fall River Press offers titles on a variety of subjects, including history, light reference, classic and genre fiction, and humor, as well as kits and former nonfiction best sellers.
  • Metro Books releases highly illustrated titles in multiple categories, including art, history, travel, cooking, entertainment, and kits.
  • Quamut creates researched and fact-checked how-to guides.
  • Silver Lining produces desk and wall calendars with images of travel destinations, fine art, animals, nature, among others. Calendars are made with 100% recycled paper using soy-based inks.
  • SilverOak, co-owned with the British publisher Quercus, was founded in 2010
  • Splinter, the most recent addition to Sterling's imprints, publishes teen fiction. It was founded in 2010.


  1. ^ "Sterling Publishing Co., Inc.: Private Company Information". Businessweek investing. Retrieved 14 November 2012. 
  2. ^ Sterling Publishing's distribution and imprints list, Accessed December 17, 2009
  3. ^ "Video - A Video History of Every Book Ever Written -". The Wall Street Journal (New York: Dow Jones). ISSN 0099-9660. Retrieved 16 November 2012. 
  4. ^ "Sterling Off the Block as B&N Weighs Future of Nook Biz". Publishers Weekly. Mar 2, 2012. Retrieved 19 March 2013. 
  5. ^ Sterling Publishing's imprint list, from Accessed December 17, 2009.

External links[edit]