Steve England

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Steve England is a radio producer and former radio disc-jockey,[1] and at present runs a jingle production company in Leek, Staffordshire, which was established in 1997.[2] He has been called a "guru of radio advertising" [3][4]


England was a disc-jockey on the offshore pirate radio stations Radio Caroline, Radio Mi Amigo and Radio Atlantis,[5] and one of the first independent local radio stations in the UK, Piccadilly Radio in Manchester.

After spending time as head of commercial production, England started a partnership with Alan Fawkes and set up Alfasound in 1979. The company produced many jingle packages for UK and European radio stations from its base in Sale, Greater Manchester; one such package was for the Italian radio station, Radio Nova International.[6]

Alan Fawkes and Steve England parted company in 1997 after serious disagreements and England set up his own production company. In 2001, he merged his company with S2blue and moved to Leek. He acts as the UK and Ireland agent for Jam Creative Productions and PAMS productions of Dallas, Texas, meaning that stations can have many classic radio jingles re-sung with their name.

Steve also presented on and helped to set up Moorlands Radio, the community radio station for the Staffordshire Moorlands based in Leek, Staffordshire.

Steve retired from the business in 2011, but occasionally still performs voice-overs.


England can be heard on television and radio commercials nationwide. His voice is a regular feature on advertisements for John Peters, SCS, and DFS furniture companies. He has also voiced commercials for Fiat, Netto's, SEEBOARD, Debtfree Direct, and Butlins.[7][verification needed]


  1. ^ Pirate Radio Hall of Fame
  2. ^ "|| STEVE ||". Archived from the original on 2002-09-29.
  3. ^[dead link]
  4. ^ " ::: Radio Speak". Archived from the original on 2003-10-26.
  5. ^ "Radio Atlantis Part 2".
  6. ^ "Welcome to the new Radio Nova International web site". Archived from the original on 2003-04-25.
  7. ^ "|| STEVE || Voice overs, Radio production, commercial jingles, radio IDs, radio commercials". Archived from the original on 2007-09-11.

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