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FounderJosh Luber, Dan Gilbert, Greg Schwartz, Chris Kaufman
ProductsSneakers, Watches, Handbags and Streetwear

StockX is a Detroit based company primarily known for its e-commerce platform[1] The company was founded by Dan Gilbert, Greg Schwartz, Josh Luber and Chris Kaufman in 2015, with an emphasis on the sneaker resale market.[2]. After a $110 million round of Series C funding in 2019, the company is valued at over $1 billion. The platform works similar to a stock market, where buyers place bids and sellers place asks. When a bid and an ask match, an item is sold. Separated into 4 categories: sneakers, watches, handbags, and streetwear.[3][4]


As StockX became the most popular online sneaker reselling platform[5], allegations regarding replica sneakers/streetwear passing through their authentication process began to appear. It has been a popular outlet to buy and sell hype products like shoes, clothing and even accessories.


  1. ^ Hyman, Dan. "A Nasdaq for Sneakerheads". The New York Times. Retrieved 28 June 2019.
  2. ^ Griffith, Erin. "Buy Low-Tops, Sell High-Tops: StockX Sneaker Exchange Is Worth $1.8 Billion". The New York Times. Retrieved 28 June 2019.
  3. ^ Wade, Reggie. "StockX is now valued at over $1 billion". Yahoo Finance. Retrieved 28 June 2019.
  4. ^ Reindi, JC. "Detroit startup StockX now worth $1B: How it got rare status". Detroit Free Press. Retrieved 28 June 2019.
  5. ^ "This Is What the Future of Sneaker Reselling Looks Like". Highsnobiety. 2019-01-23. Retrieved 2019-08-16.