Sun Products

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Sun Products, Inc.
Industry Cleaning agents
Founded 1975 (Huish Detergents Inc.)
2008 (Sun Products)
Headquarters Wilton, Connecticut
United States
Area served
North America
Key people
Jeff Ansell (CEO)
Revenue US$ 2.0 billion (2008)[1]
Owner Henkel
Number of employees
3,400 (2008)

The Sun Products Corporation is a North American provider of laundry detergent, fabric softeners, and other household care products. With annual sales of $1.6 billion, the company's products are sold under brands that include All, Wisk, Snuggle, Sun, Surf, and Sunlight. Sun Products holds the second largest market share in the $10 billion North American fabric care market. In addition, Sun Products is the manufacturing partner for many retailer brand laundry and dish products in North America.

Sun Products maintains manufacturing facilities in Bowling Green, Kentucky; Pasadena, Texas; Dyersburg, Tennessee; and Salt Lake City, Utah. Sun Products has research and development facilities in Trumbull, Connecticut; Salt Lake City, Utah; Bentonville, Arkansas, and Toronto, Canada.


Sun Products was formed in 1975 under the name Huish Detergents Inc., which became a leading manufacturer of retailer brand laundry and dish products. The products Wisk, All, Surf, Sunlight, and Snuggle were acquired from Unilever when its North American laundry detergents were divested in 2008, allowing Huish to acquire them. After the acquisition of the Unilever product portfolio, the company’s name was changed to Sun Products.[2] In 2012, Sun Products Corporation sold White Rain to High Ridge Brands.[3]

On June 24, 2016, Henkel Consumer Goods Inc., a subsidiary of Henkel AG & Co. KGaA (“Henkel”), has signed a definitive agreement to acquire The Sun Products Corporation (“Sun Products”). The transaction is valued at $3.5 billion.[4]


  1. ^ "The Sun Products Corporation Company Profile". Yahoo! Finance. Retrieved 2010-03-03. 
  2. ^ "Unilever Sells U.S. Laundry Business". Retrieved 2016-06-24. 
  3. ^ "High Ridge Brands To Acquire the White Rain Brand from Sun Products". PR Newswire. June 26, 2012. Retrieved April 3, 2014. 
  4. ^ "Henkel buys laundry care firm Sun Products in $3.6 billion deal". Reuters. 2016-06-24. Retrieved 2016-06-24. 

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