Sunrise Communications AG
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|Products||Fixedline & Mobile Telephony
Fixedline & Mobile Internet
IT Services & Networking Solutions
|Revenue||CHF 2,066 billion (2012)|
Number of employees
|ca. 1'705 (2012)|
Sunrise Communications AG (commonly known as Sunrise), is a Swiss telecommunications provider based in Zurich. It has 2.99 million customers making it the second largest telecommunications company in Switzerland after Swisscom. It provides mobile and landline phone and internet services. Since March 2010, Sunrise headquarters is located at Binzmühlestrasse 130 in Zurich after moving there from the Sunrise Tower. Formerly a subsidiary of TDC A/S, Sunrise had been owned by CVC Capital Partners until 2015. In February 2015, CVC realised an IPO on the SIX Swiss Exchange. Since then, Sunrise stocks are publicly traded at the Swiss Stock Exchange.
Sunrise was created out of the fusion between diAx and sunrise then, in 2001. diAx was founded in 1997, started operating in December 1998, and belonged to 40% of the US american SBC Communications, 50% of Swiss energy suppliers and 10% of the Swiss companies Federal RWE AG. The Sunrise then belonged mainly to the BT Group and the Danish Tele Danmark (TDC A/S), with Migros and the Swiss Federal Railways as a junior partner. In 2000, the two companies wanted to prevent paying the bill for the UMTS licenses. Through the merger of diAx and sunrise, there were only four applicants registered for the four UMTS licenses. After the fusion, the new brand name sunrise and the new company TDC Switzerland AG became the 100% subsidiary of TDC A/S.
At the end of January 2006, Nordic Telephone Company (NTC) acquired 88.2% of the shares of TDC A/S, Sunrise's parent company. Since 4 October 2007, the name of the company has changed to Sunrise Communications AG and the brand name Sunrise was capitalized. As a new logo, the "Sunrise" label is written in the Frutiger font style, which is intended to underline the Swiss anchorage of the company. In addition, its new motto is "Brave. Vital. Honest. Easy.".
On 29 September, 2008, Sunrise announced the acquisition of the competitor Tele2 Switzerland. Tele2, which had more than 491,000 customers, initially remained a brand and the employees were taken over. As of 1 November 2011, however, license rights expired on the name "Tele2", and it was changed to "Tele4U".
In November 2009, France Télécom and TDC announced the intention to merge their Swiss subsidiaries Orange Communications and Sunrise. At the new company, France Télécom should hold 75% of shares and TDC 25%. Combined, the new company would have a market share of around 38% for mobile communications and around 13% for broadband connections. On 22 April 2010, the Competition Commission (WEKO) prohibited the merger. The reason for this was the market dominance in the mobile market of the merged company together with Swisscom. In addition, the most active network operator in the market would be excluded from the market.
In September 2010, TDC A/S and the Luxembourg-based private equity firm CVC Capital Partners, announced that they had reached an agreement to purchase Sunrise through CVC for CHF 3.3 billion. The transaction was executed after approval by the Swiss competition and regulatory authorities on 28 October 2010.
- Communications, Sunrise. "End of year 2012 financials" (PDF). www.sunrise.ch. Sunrise. Retrieved 2 September 2013.
- "Aus Tele2 wird Tele4U". PCtipp. 15 September 2011. Retrieved 9 September 2017.
- "WEKO untersagt Zusammenschluss von Orange und Sunrise". Schweizerische Eidgenossenschaft Der Bundesrat. 26 November 2015. Retrieved 9 September 2017.
- David Klier (11 April 2016). "CVC löst sich von Sunrise". IT-Markt. Retrieved 9 September 2017.