The first phase of station construction began in late 2007. SuperLoop began operations in an interim phase in mid-2009. At the launch of SuperLoop service, vehicles ran approximately every 10 minutes during the peak periods, and every 15 minutes during non-peak periods. Adjustments were made after periodic review to better serve demand. In June 2012, the SuperLoop was extended to serve the area east of UTC.
The system features a number of amenities associated with Bus Rapid Transit, such as signal prioritization, electronic signs in shelters indicating time until the arrival of the next bus, and recognizable branding. However, it features only a small quantity of dedicated lanes.
Traffic pattern studies show that 60% of vehicles traveling in University City make internal trips. The SuperLoop is expected to reduce the number of vehicles on the road by absorbing the traffic created by internal travelers. The 8-mile loop features 15 stops served by as many as 12 dedicated New Flyer hybrid buses.