Svedka

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Unflavored Svedka Vodka

Svedka is a mid-priced[1] Swedish brand of vodka, manufactured in Lidköping, Sweden and owned by New York-based Constellation Brands. The product name is a portmanteau of the words Sverige or Svenska ("Sweden" and "Swedish" respectively in the Swedish language) and "vodka". The spirit is 80 proof (40% alcohol). A one-liter bottle is produced using about 1.5 kg of wheat and spring water. Svedka is bottled unflavored, as well as in citron, cherry, clementine, raspberry, vanilla, blue raspberry, and piña colada flavors. It is manufactured by the Swedish farmer's co-op Lantmännen on behalf of Constellation.

Svedka was acquired by Constellation Brands in March 2007[2] for US$384 million.[3][4][5]

They made some spooky internet advertisements for Halloween 2017.[6]

Svedka Vodka was in 2008 described as "fast growing", as it added a new flavor, "Citron", Swedish for lemon.[7]

References[edit]

  1. ^ https://papers.ssrn.com/sol3/papers.cfm?abstract_id=2974702
  2. ^ "Constellation Brands to Purchase Premium Svedka Vodka". June 2, 2007. Retrieved 2009-08-25.[dead link]
  3. ^ http://www.cbrands.com/CBI/constellationbrands/HomePage/BrandNews/Brand_News_SVEDKA_Vodka.html
  4. ^ "Yahoo Finance - Business Finance, Stock Market, Quotes, News". biz.yahoo.com. Retrieved 16 April 2018.
  5. ^ https://www.cbrands.com/news/articles/constellation-brands-to-purchase-premium-svedkar-vodka
  6. ^ "Svedka Vodka Uses Retargeting to Make Creepy Halloween Ads That Follow You Around". adweek.com. Retrieved 16 April 2018.
  7. ^ http://web.archive.org/web/20171107031505/http://www.isvodka.com/vgsinternational/pdfs/americasfavoritespirit.pdf

External links[edit]