|Population||419 (2006 census)|
|Elevation||300 m (984 ft)|
|LGA(s)||Shire of East Gippsland|
|State electorate(s)||Gippsland East|
Swifts Creek is a town in the Tambo Valley of East Gippsland, Victoria, Australia. The town is on the Great Alpine Road between Omeo and Ensay, 379 kilometres (235 mi) east of the state capital Melbourne and 300 metres (980 ft) above sea level. The area was originally settled by Europeans in the gold rushes of the mid-1800s. At the 2011 census, Swifts Creek and the surrounding area had a population of 419, with a median age of 47.
The Aboriginal name for the site of Swifts Creek was Bun Jirrah Gingee Munjie, which translates as 'big kangaroos go to that place'. True to this name, mobs of large eastern grey kangaroos still frequent the town, especially at night when they are often seen feeding by the roadside, and on the local football ground and primary school oval.
The town of Swifts Creek is located at the confluence of Swifts Creek and the Tambo River. The creek was reputedly named after an otherwise unknown gold prospector named Swift who worked the creek panning for alluvial gold in the 1850s. The townsite itself was originally known as "Swifts Creek Junction", as it was at the road junction alongside Swifts Creek. Swift's Creek Post Office opened on 1 January 1867 and closed in 1879. Swift's Creek Junction Post Office opened on 1 May 1874 and was renamed Swift's Creek in 1926.
In the 1870s McLarty's Junction Hotel was established, and a small town with stores, service facilities, and a butter factory slowly grew up around the site.
The butter factory was constructed in 1907 and eventually produced 50 tonnes per annum, with the majority being sent for sale in Melbourne. Due to unreliable seasons, the factory eventually closed down in 1946. The building is no longer in existence, however Factory Lane just past the creek at the northern end of town marks its former location.
A flour mill was also planned, but was instead installed in the nearby town of Ensay in 1913. These factories were constructed as a result of local demand for flour, milk, butter and cream. The cost of transporting goods was high as wagons from the nearest large town of Bairnsdale took a week in good weather to travel the distance (now approximately an hour by car). Around this time, Ian Ezard built the Swifts Creek sawmill, which provided the stable economy the town needed to move on from its gold mining beginnings. In contrast, the surrounding towns of Cassilis and Tongio West collapsed, as the area lost its potential for gold mining.
The primary industries today are timber and farming of sheep and cattle. Run by Dormit Industries, the sawmill specialises in making wood pallets out of low grade local mountain ash timber. It uses an advanced system designed in France which aims at utilising the entire log, and thus making the process economical. Besides this, the major employers in town are now the local branch of the Department of Sustainability and Environment (DSE) and the government primary and secondary schools. There are also a number of small retail outlets and services, including a hotel, general store, gallery, bookshop, cafe, bakery and post office.
The district is also increasing in popularity as a tourist destination. The town offers limited tourist accommodation, including flats associated with the hotel, a caravan park, and cottage style accommodation approximately five kilometres from town heading towards Cassilis.
The Great Alpine Gallery on the Great Alpine Road, Swifts Creek, was founded in 1998 as a non-profit community art-space operated entirely by volunteers. The Gallery is open five days a week, from Wednesday to Sunday. Entry to the Gallery is free for all visitors, and everyone is welcome. The gallery promotes and sells arts and crafts by local artists, and has regular events such as the Great Alpine Arts Trail each May, and three exhibitions per year.
Swifts Creek P-12 School was formed from the merger of Swifts Creek Secondary College and Swifts Creek Primary School in 2010. The Tambo Campus is the Omeo region's only Secondary College, while the Flagstaff Campus is the town's Primary School. The town also has a separate Kindergarten. The school, in particular the Tambo Campus, caters to students from the surrounding towns of Ensay, Cassilis, Omeo, and Benambra, as well as Swifts Creek itself. Despite this the school is very small, with a total enrolment of around 130 students in 2011 making it amongst the smallest in the state.
Residents who wish to undertake tertiary education must either do so via distance education, or move away from the town. Students who finish Year 12 at the school usually move to nearby Bairnsdale which has limited tertiary education facilities mainly in the TAFE sector, or to Melbourne to attend university. Swifts Creek itself offers very limited further education opportunities via a TAFE Outreach service.
Swifts Creek follows the Australian tradition of a love of sport. The town's sporting facilities include a recreation reserve consisting of a football/cricket oval, netball courts, four tennis courts, a lawn bowls green, changing rooms, and club rooms.
The town also has a half-Olympic-length six-lane outdoor swimming pool located beside the school, and publicly accessible squash courts located within the grounds of the P-12 school's Tambo Campus. Around two kilometres north of town is the privately owned Tambo Valley Racecourse, where an annual Country Racing Victoria sanctioned picnic horse racing carnival is held on Easter Sunday each year, including the Swifts Creek Cup.
Despite its small population, Swifts Creek boasts a number of sporting clubs. The Swifts Creek Demons Australian Rules Football team has been in existence for over 100 years. They currently compete in the Omeo & District Football League (ODFL), and have won 25 premierships including several in recent years. The team wears a blue jumper with a red vee, the traditional strip of the Melbourne Football Club AFL team. The affiliated Swifts Creek Netball Club also has a long and successful history, and wears a blue top with red skirt. Both football and netball clubs also have junior teams.
The former Swifts Creek Tennis Club has competed in the Omeo District Tennis Association (ODTA) since the association's inception in 1955, and has won 28 premierships in that time, by far the most successful club in the competition. The lawn bowling club competes in local competition, the former cricket club takes part in regional competitions in irregular seasons, and the golf club is involved in regular tournaments.
Local schools also strongly support the development of youth sport, and regularly compete above their weight in interschool competition in swimming, athletics, and a wide variety of team sports.
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Local legend holds that the diving blocks currently in use at the Swifts Creek Pool were those used in the 1956 Melbourne Olympic Games. Considerable weight is added to this story by careful comparison between these blocks and historical photos from the Olympics, such as this distant photo of a race showing the blocks front on, and especially this close-up photo of block four at a similar angle to that shown here (both historical photos are from the National Library of Australia collection).
It can be seen from the photos that the blocks in Swifts Creek are identical in size and structure to those used at the Melbourne Olympics, and would only have had to be repainted to account for the different colouration and style of the block numbers. Furthermore, the legend states that one of the missing blocks was given to Australian swimming icon Dawn Fraser as a souvenir of her success at the Games (there were eight blocks for the Olympics, but only six survive in Swifts Creek now). If this legend is correct, then Swifts Creek has an important piece of Australian sporting history in everyday use, but largely unknown to most of the population.
- Australian Bureau of Statistics (25 October 2007). "Swifts Creek (State Suburb)". 2006 Census QuickStats. Retrieved 7 August 2007.
- "2011 Census QuickStats: Swifts Creek". Official site. Australian Bureau of Statistics. 30 November 2012. Retrieved 8 January 2013.
- Gardner, P. D. (1997). Names of the Great Alpine Road between Bairnsdale and Omeo. Ensay, Victoria: Ngarak Press. ISBN 1-875254-22-6.
- Premier Postal History, Post Office List, retrieved 2008-04-11
- "Swifts Creek P-12 School". Official site. Swifts Creek P-12 School. Retrieved 21 April 2011.
- "Tambo Valley Racing Club". Official website. Country Racing Victoria. 2010. Retrieved 22 April 2011.
- Golf Select, Tambo Valley, retrieved 2009-05-11
- Friends of Swifts Creek - Cassilis Road Signage Project, 2006.
Media related to Swifts Creek, Victoria at Wikimedia Commons