Tajín (company)

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(Redirected from Tajín (seasoning))
Industrias Tajín
Founded1985; 38 years ago (1985)
FounderHoracio Fernández

Tajín is a Mexican company founded in 1985 by Horacio Fernández[1] that produces several varieties of condiment, consisting predominantly of chili peppers, lime, and salt. The company, officially called Empresas Tajín, is located in Zapopan, Jalisco, Mexico.[2]


The product now called Tajín was created by Fernández's grandmother, "Mama Necha", as a sauce. Fernández wanted to recreate the sauce in powder form so he could market it, and was intent on developing a process to dehydrate the chilis and limes. After visiting the pre-Columbian archaeological site El Tajín in the state of Veracruz, Fernández decided to name his product after it. Tajín entered the U.S. market in 1993.[3]


Tajín Clásico seasoning, the company's most popular product, is a seasoning powder, often referred to as simply Tajín, consisting of ground chili peppers, sea salt, and dehydrated lime juice. The powder is tangy and spicy, and has a color ranging from amber to carmine. It is often added to food, especially fruit, as a condiment.[4] Tajín is also used occasionally as an ingredient in micheladas, a beer cocktail, or to rim a margarita.[5]

Empresas Tajín also produces salsa, such as the Tajín Mild Hot Sauce, which is similar to the powdered seasoning Tajín Clásico in a liquid blend.[6]


See also[edit]


  1. ^ "Tajin Marks 30 Years of Spicing Up Produce". The Packer. October 16, 2015.
  2. ^ "Tajín - FAQs". www.tajin.com. Retrieved 2020-02-08.
  3. ^ "Tajín - History". www.tajin.com. Retrieved 2020-02-08.
  4. ^ littlestmartha (2011-03-14). "Tajin Makes Everything Taste Better". Littlest Martha. Retrieved 2020-02-08.
  5. ^ Allan, M. Carrie (June 23, 2022). "This classic frozen margarita recipe hits all the right notes". Washington Post. Retrieved 18 November 2022.
  6. ^ "Tajín Mild Hot Sauce". Industrias Tajín, S.A. website. Retrieved 27 November 2022.