Talk:Digital marketing

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Optical disks are not a digital marketing tool — Preceding unsigned comment added by Branchefleur (talk • contribs) 16:37, 5 February 2023 (UTC)Reply[reply]

Big passive mouthful[edit]

As digital platforms became increasingly incorporated into marketing plans and everyday life, and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent, employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising, e–books, and optical disks and games have become commonplace.

Perhaps that could be refactored. — MaxEnt 01:47, 7 January 2022 (UTC)Reply[reply]

"Passive" in which sense? It is a long, clumsy sentence which looks like it was written by some marketing professional, but the verb phrases are all in the active voice. --bonadea contributions talk 21:41, 18 January 2022 (UTC)Reply[reply]

Replacing Wrong One With The Right Fact Based On Research of Global Web Index[edit]

Wrong: The Global Web Index estimated that in 2018, a little more than 50% of consumers researched products on social media. Right: 42% say they use social media to research new brands or products, making this the second-most important channel of all. Citation: https://www.gwi.com/hubfs/Downloads/Social-H2-2018-report.pdf — Preceding unsigned comment added by 103.82.99.158 (talk) 08:51, 19 January 2022 (UTC)Reply[reply]

Content Marketing is too less and not up to date[edit]

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Please add this
56% of marketers believe personalized content – brand-centered blogs, articles, social updates, videos, landing pages – improves brand recall and engagement.
to
56% of marketers believe personalized content – brand-centered blogs, articles, podcasts, social updates, videos, landing pages, and newsletters – improves brand recall and engagement.

Thank you. Safeedmuhammed (talk) 03:25, 2 March 2022 (UTC)Reply[reply]

Not done for now: please establish a consensus for this alteration before using the {{edit semi-protected}} template. No need to provide even more examples. ScottishFinnishRadish (talk) 10:23, 2 March 2022 (UTC)Reply[reply]

Semi-protected edit request on 2 March 2022[edit]

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In Reference Please add Digital marketing beginners: An ultimate guide Frnsrambiyan (talk) 15:38, 2 March 2022 (UTC)Reply[reply]

We cannot use your blog post as a source. Thanks. Kuru (talk) 15:44, 2 March 2022 (UTC)Reply[reply]

Semi-protected edit request on 6 September 2022[edit]

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Change "Digital marketing is the component of marketing that uses the Internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services"

to

"Digital marketing is the component of marketing that uses the Internet and online based digital technologies such as desktop computers, mobile phones, apps, and other digital media and platforms to promote products and services" SternStrategy (talk) 19:28, 6 September 2022 (UTC)Reply[reply]

Not done: Apps are other digital media. It's better concise. ScottishFinnishRadish (talk) 19:39, 6 September 2022 (UTC)Reply[reply]

Wiki Education assignment: Research Process and Methodology - FA22 - Sect 201 - Thu[edit]

This article was the subject of a Wiki Education Foundation-supported course assignment, between 21 September 2022 and 8 December 2022. Further details are available on the course page. Student editor(s): Jaynean.

— Assignment last updated by Jaynean (talk) 00:14, 30 November 2022 (UTC)Reply[reply]

Semi-protected edit request on 30 November 2022[edit]

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Please change “Online methods used to build brand awareness” to “Online methods used to push a target audience through the marketing funnel”.

Right below that headline, add “Digital marketers reference the marketing funnel^[1] when they create digital marketing campaigns because target audiences will have different needs at each stage of the marketing funnel. The marketing funnel stages are awareness, consideration, conversion, loyalty, and advocacy.

Enhancing brand awareness is important in digital marketing, and marketing in general, because of its impact on brand perception and consumer decision-making. According to the 2015 essay, "Impact of Brand on Consumer Behavior". Recent trends show that businesses and digital marketers are prioritizing brand awareness, focusing more on their digital marketing efforts on cultivating brand recognition and recall than in previous years. This is evidenced by a 2019 Content Marketing Institute study, which found that 81% of digital marketers have worked on enhancing brand recognition over the past year. How to create content for every stage of the buyer's journey. HubSpot Blog. Retrieved November 29, 2022, from https://blog.hubspot.com/marketing/content-for-every-funnel-stage </ref>”

Brand awareness is one of many stages in the marketing funnel. The methods listed apply in different ways to different stages of the funnel. For example, blog posts (content marketing) are a huge part of the consideration stage, not just the brand awareness stage. SEM plays an important role in brand awareness, but it also plays an essential role in the conversion stage when users have the search intent to make a purchase. YellowDocMartens (talk) 04:15, 30 November 2022 (UTC)Reply[reply]

Not done. Sources provided are promotional blogs. --Mvqr (talk) 11:07, 30 November 2022 (UTC)Reply[reply]

References

^ Vennmarketing. (2022, March 3). Awareness, consideration, conversion: A 4 minute intro to marketing 101. Venn Marketing. Retrieved November 29, 2022, from https://www.vennmarketing.com/blog/marketing-101-a-7-minute-introduction/

Semi-protected edit request on 23 December 2022[edit]

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Utilize automation tools to streamline marketing efforts: Automation tools can help you streamline your marketing efforts by automating tasks like email campaigns, social media posting, and website updates. This will allow you to save time and focus on more high-impact activities that will drive customer engagement and retention. Ashishdubey290 (talk) 21:42, 23 December 2022 (UTC)Reply[reply]

Not done: it's not clear what changes you want to be made. Please mention the specific changes in a "change X to Y" format and provide a reliable source if appropriate. Cannolis (talk) 21:49, 23 December 2022 (UTC)Reply[reply]

Semi-protected edit request on 24 December 2022[edit]

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3. Utilize automation tools to streamline marketing efforts To utilize automation tools to streamline marketing efforts, you can follow this action plan: Identify your goals: Determine what you want to achieve through automation. Do you want to save time, improve efficiency, or increase conversions? Setting clear goals will help you determine which automation tools to use and how to use them effectively. Research automation tools: Research different automation tools that are available and determine which ones are most suitable for your needs. Consider factors such as cost, features, and integrations with other tools. Set up automation workflows: Use automation tools to set up workflows that will streamline your marketing efforts. For example, you can use automation to send personalized emails to new subscribers, post updates on social media, or update your website content. Test and optimize your automation workflows: Use A/B testing to compare different versions of your automation workflows and identify what works best. This will help you improve the performance of your automation efforts. Monitor and analyze your results: Use tools like Google Analytics and automation software to track the performance of your automation workflows and identify areas for improvement. Update and maintain your automation workflows: Regularly review and update your automation workflows to ensure that they are still relevant and effective. Make sure to also monitor and troubleshoot any issues that may arise. Ashishdubey290 (talk) 06:03, 24 December 2022 (UTC)Reply[reply]

Not done: it's not clear what changes you want to be made. Please mention the specific changes in a "change X to Y" format and provide a reliable source if appropriate. Cannolis (talk) 06:34, 24 December 2022 (UTC)Reply[reply]

Wiki Education assignment: Composition I - Writing Wikipedia[edit]

This article is currently the subject of a Wiki Education Foundation-supported course assignment, between 17 January 2023 and 1 May 2023. Further details are available on the course page. Student editor(s): Lang11. Peer reviewers: Sandyo'brien.

— Assignment last updated by DarthVetter (talk) 13:46, 23 March 2023 (UTC)Reply[reply]

[1] Vennmarketing. (2022, March 3). Awareness, consideration, conversion: A 4 minute intro to marketing 101. Venn Marketing. Retrieved November 29, 2022, from https://www.vennmarketing.com/blog/marketing-101-a-7-minute-introduction/

[1]